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Selwyn Accounting

Accountant · Lincoln, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

Selwyn Accounting

Accountant · Lincoln, Christchurch

Where you stand#237of 245 accountants
Overall health0.3/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.01PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Where we can help

05Facebook page4.302Reviews4.108Opening hours2.503Map positions2.204Listings and social2.201Google listing1.207Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Selwyn Accounting is an accounting firm based in Canterbury. The practice provides general accounting services to local individuals and businesses, focusing on routine financial management and statutory compliance. Clients can expect a locally based accounting provider familiar with the Canterbury business environment and community needs.

Selwyn Accounting is an accounting firm based in Canterbury that provides accounting services to the local area. The firm operates from the Canterbury region and serves individuals and businesses who need regular financial support and compliance assistance.

The practice offers a range of accounting support tailored to local clients, including routine bookkeeping, tax filing support and general financial record keeping. Services are presented as standard accounting functions intended to meet statutory requirements and day-to-day financial administration.

Clients engage Selwyn Accounting for ongoing financial management and compliance matters. As a local practice, Selwyn Accounting is described as handling the regular accounting tasks clients bring to them, with attention to maintaining accurate records and meeting reporting deadlines.

Located in Canterbury, Selwyn Accounting is positioned as a community-focused accounting provider. The firm's local presence is a practical point for clients seeking an accountant acquainted with the regional business environment and the typical compliance needs of Canterbury individuals and firms.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

The overall health is 0.7 out of 10, indicating a very low level of completeness and optimization for the Google Business Listing. This suggests risks to visibility and customer access, with potential missed opportunities. The listing shows a functioning phone number, a full address, and a main image, but lacks a linked website and other essential elements.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Selwyn Accounting
Selwyn Accounting1✓
Own this business?
0.0 ★★★★★ (0)
Accountant · Lincoln
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch accountants · 245 businesses
You are #215 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Selwyn Accounting shows weak overall health on Google Business Reviews, with a health score of 1.7 out of 10. This indicates a high risk for trust and conversion, and customers may hesitate to engage. The strongest immediate signals are very few reviews and no response to existing ones, suggesting limited visibility and engagement.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Selwyn Accounting
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch accountants · 245 businesses
You are #145 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Selwyn Accounting shows a low health score for Maps Search Performance, indicating limited visibility in Google Maps. The top finding is that the business already ranks well for several accounting-related keywords in the Selwyn district, especially in the east and north areas of Christchurch, suggesting a foundation to build on. The second key insight is a minimal local presence in the borough, with room to improve local results positions.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.2Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
accounting firm
1Seen in 3 searches across Christchurch, top three in none
1
Tax Logic5.0 ★ (12) · Accountant
2
F5 Chartered Accountants Ltd5.0 ★ (5) · Accountant
3
Neovia Advisory Ltd - Lincoln0.0 ★ (0) · Accountant
4
Lays0.0 ★ (0) · Accountant
↓
Selwyn Accounting2Further down, below the first results
Map positionsChristchurch accountants · 245 businesses
You are #192 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Selwyn Accounting shows a low overall health in social presence and directory coverage, with a health score of 2.5 out of 10. The strongest recent signals are existing LinkedIn and Neighbourly Directory listings. Key opportunities focus on creating active profiles on Instagram, Facebook, TikTok, LinkedIn Company, and a TikTok Directory listing to improve visibility and trust.

Strengths

  • ✓
    NZWAO CompanyWe can see your NZWAO Company listing (https://nzwao.com/selwyn-accounting-limited) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 4 of them.
2.2Room to grow
What customers seeWhere you rank
9:41
Gselwyn accounting lincoln
AllImagesMapsNews
NZWAOselwyn-accounting-limitedSelwyn Accounting | NZWAO✓
Neighbourlyaccountants/canterbury-region/selwynSelwyn Accounting | Neighbourly
LinkedInbronwyncandishSelwyn Accounting | LinkedIn
Yelprightway-christchurch-christchurch-3Found through search, not linked from anything you own
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch accountants · 245 businesses
You are #192 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokNZWAONeighbourlyLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.3Room to grow
What customers seeWhere you rank
9:41
facebook
selwyn accounting lincoln
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch accountants · 245 businesses
You are #140 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gselwyn accounting website
AllMapsImagesNews
Google Mapsgoogle.com › mapsSelwyn Accounting - Lincoln, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch accountants · 245 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Selwyn AccountingNot in these results
Google search and trafficChristchurch accountants · 245 businesses
You are #144 for Google search and traffic
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Selwyn Accounting has no recorded opening hours, so alignment with local demand cannot be measured directly. Demand patterns exist at the city level, but without published hours it is unclear which popular windows the practice currently covers or misses. Adding accurate opening hours will enable identification of open-peak alignment, closed-peak missed opportunities, and any inefficiencies from being open during low-demand times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
2.5Room to grow
What customers seeWhere you rank
9:41
Selwyn Accounting
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch accountants · 245 businesses
You are #185 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 45 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#237of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #237 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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