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Shine Hairstylists

Hairdresser · Kaiapoi North, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Shine Hairstylists

Hairdresser · Kaiapoi North, Christchurch

Where you stand#209of 498 hair salons & barbers
Overall health5.8/10across the eight areas

Going well

02Reviews8.805Facebook page8.504Listings and social8.103Map positions7.2

Where we can help

08Opening hours4.501Google listing4.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Shine Hairstylists is an award-winning hair salon in Kaiapoi, North Canterbury. NZARH-qualified stylists offer specialised hair cutting, colouring, balayage, treatments and haircare. The salon serves a mix of clients, including men and women, and maintains a relaxed, cosy atmosphere with friendly staff and personalised service from experienced stylists.

Shine Hairstylists is an award-winning hair salon based in Kaiapoi, North Canterbury. The salon highlights a professional team of NZARH-qualified stylists working from a local premises, serving clients across the town and surrounding area.

The team lists specialised services including hair cutting, colouring, balayage, treatments and haircare. Stylists describe a focus on professional techniques and tailored colour work, alongside treatments designed to maintain hair condition and support ongoing care between appointments.

Customers tend to report friendly, attentive service and consistent results. Reviews indicate clients often feel listened to, with staff taking time to deliver the requested style or colour. The salon's atmosphere is described as cosy and relaxed, and clients note returning for both routine cuts and more involved colour changes.

Locally, Shine Hairstylists presents as a full-service salon for clients seeking both routine maintenance and specialist colour work. The combination of qualified stylists, a range of cutting and colour services, and a settled, welcoming vibe are the practical features that define the salon in the Kaiapoi area.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Shine Hairstylists' Google Business Listing shows a below-average health score, with key gaps in online visibility. Strengths include a claimed listing, open status, a listed title, phone number and full address. The main opportunity is adding a website link, with ongoing improvements to the description and photos helping move toward local midpoints.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Shine Hairstylists
3
Shine Hairstylists✓✓
4.9 ★★★★★ (34)
Hairdresser · Kaiapoi North
Open 5 days · late Wed ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Award winning, New professional hair salon in North Canterbury’s Kaiapoi. Experienced and qualified stylists offering specialised hair cutting, colouring, balayage, treatments, haircare and more! NZARH salon, professional qualified stylists.

2
Google listingChristchurch hair salons & barbers · 498 businesses
You are #296 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Shine Hairstylists shows a very high health score on Google reviews, indicating strong overall reputation and steady customer engagement. The top findings highlight solid review counts, high rating confidence, a strong star rating, and excellent response rate. The salon is well positioned among local competitors, with continued momentum likely to lift it toward top tier status.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Star ratingYour rating is higher than most of this market, and it is the first thing a customer reads about you.
4 checks on your reviews. You're seeing 3 of them.
8.8Strong
What customers seeWhere you rank
9:41
Shine Hairstylists
OverviewReviewsPhotosAbout
4.9★★★★★34 reviews 1
5
4
3
2
13
friendly staff 9salon 5relaxing vibe 2location 2results 2hairstyling 2
2How far your rating and your review count together can be trusted
N
Nathan★★★★★ · 5 months ago

Good men’s haircut. Exactly what I asked for. Nice and friendly conversation too from Katie. Booked in to return in a month.

Response from the owner

Fantastic, see you next time!

A
Annika R.★★★★★ · 5 months ago

Sarah always makes my hair look insanely good!, I’ve loved every appointment here! Always walk out feeling 10X better and prettier, Lovely girls and the vibe is so cozy and chill!

Response from the owner

Thank you Annika, you hair looks amazing 👏

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #62 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Shine Hairstylists has an above-average health score of 7.1 out of 10 for Google Maps search performance, indicating solid visibility. The top opportunities lie in improving aggregate Maps results and sustaining momentum in the suburb/borough score to push into the top tier. Strengths include strong rankings for several hairdressing keywords in Kaiapoi.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
7.2Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
unisex hairdresser
1Top three for "unisex hairdresser" in 2 suburbs, seen in 4
1
Hair & Now4.9 ★ (54) · Hairdresser
2
Shine Hairstylists24.9 ★ (34) · Hairdresser
3
Lavish by Kirsty Lorraine5.0 ★ (12) · Hairdresser
4
Vogue4.5 ★ (113) · Hairdresser
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #140 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Shine Hairstylists shows an average health score with room for improvement across social platforms and directories. The strongest asset is a very high trust Facebook presence and a well-maintained Fresha profile, supporting visibility for booked services. Key opportunities lie in adding TikTok, improving Yellow Directory visibility, and creating NoSecretSalon listings to broaden reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/shine-hairstylists-kaiapoi-178b-williams-street-u2ufziq5) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.1Strong
What customers seeWhere you rank
9:41
Gshine hairstylists kaiapoi north
AllImagesMapsNews
Freshashine-hairstylists-kaiapoi-178b-williams-street-u2ufziq5Shine Hairstylists | Fresha✓
Family Company Studioshine-hairstylistsShine Hairstylists | Family Company Studio
InstagramshinehairstylistsnzShine Hairstylists | Instagram✓
FacebooksandyturnerstylistShine Hairstylists | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #96 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaFamily Company StudioYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Where your page link pointsYour page points customers at a booking system or directory rather than a site of your own.
  • 2
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 6 of them.
8.5Strong
What customers seeWhere you rank
9:41
facebook
sandyturnerstylist✓
1.8K followers 2
Finalist Salon design of the year 2020. Finalist salon marketing of the year 2020. Kaiapoi, North Canterbury. Fully Qualified, Cut & Colour specialist. Kaiapoi ph 03 3270991
FollowMessage
★ 25 reviews · recommended 3
🌐 maps.google.com1
☎ +64 3-327 0991✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #74 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Shine HairstylistsNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Shine Hairstylists' opening hours capture several high-demand windows, notably strong Saturday midday trade and midday on Tuesdays, matching local search peaks. However, the salon is closed for a number of popular daytime slots, especially Monday late morning and lunchtime, plus Thursday late afternoon and Sunday mid‑afternoon. There are no low-demand hours currently open, so wasted open time is not a concern.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.5Room to grow
What customers seeWhere you rank
9:41
Shine Hairstylists
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-5pm
Wednesday9am-8pm
Thursday9am-4pm
Friday9am-5pm
Saturday9am-4pm
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #272 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#209of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #209 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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