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Shine Lawyers

Law firm · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 216 Christchurch lawyers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch lawyers · 216 businesses
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Executive summaryExclusive Marketbase business report

Shine Lawyers

Law firm · Addington-Middleton, Christchurch

Where you stand#29of 216 lawyers
Overall health8.7/10across the eight areas

Going well

08Opening hours9.407Google search and traffic8.204Listings and social7.705Facebook page7.602Reviews7.303Map positions6.5

Where we can help

01Google listing5.106Your website-
How AI describes youMarketbase business report

What AI tells people about you

Shine Lawyers in Addington, Christchurch, is a plaintiff litigation firm specialising in civil, insurance and abuse law. With over 20 years' experience and offices in Christchurch and Auckland, the firm has helped thousands of clients across New Zealand. Reviews note professionalism, supportive communication and hands-on guidance through difficult cases.

Shine Lawyers operates from an office in Addington, Christchurch, as part of a plaintiff litigation practice with over 20 years' experience. The firm specialises in civil matters, insurance-related litigation and abuse law, and it maintains an Auckland office while supporting clients across New Zealand. The firm states it has helped thousands of people secure compensation.

The practice focuses on insurance litigation and related civil claims, describing itself as experienced in pursuing plaintiff outcomes. Its legal team is presented as accomplished in handling complex insurance and civil cases and in representing clients through claims and disputes. Services mentioned in source material centre on insurance-based litigation and support through the claims process.

Clients tend to describe interactions with Shine Lawyers in terms of professionalism and practical support. Reviews highlight availability to explain decisions, guidance through challenging circumstances and a supportive approach from named team members. Several recent comments refer to the firm's effort and commitment during lengthy or difficult matters and express appreciation for clear communication and legal assistance.

Locally, Shine Lawyers is positioned as a Christchurch-based option for people seeking representation in insurance and civil litigation, with the practical advantage of nationwide support from its wider New Zealand presence. For clients looking for help with compensation claims, the firm's long experience in insurance litigation and the described client-focused communication are distinguishing features in the area.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Shine Lawyers' Google Business Listing shows solid basics with a health score of 5.2 out of 10. The profile already includes a title, open status, claimed status, a website link and a phone number. The strongest near-term focus is to add a logo, while further improving the description and increasing the photo gallery to move toward local midpoints.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Shine Lawyers
3
Shine Lawyers✓✓
4.6 ★★★★★ (28)
Law firm · Addington-Middleton
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Shine Lawyers New Zealand has over 20 years’ experience in civil and insurance-related litigation. We have helped thousands of people across New Zealand get the compensation they deserve.

2
Google listingChristchurch lawyers · 216 businesses
You are #107 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Shine Lawyers shows a healthy Google review profile with a 7.4/10 health score. The business has a solid number of reviews and a good sense of customer trust, but there is room to improve engagement by replying to reviews. The top opportunities point to improving public response and maintaining strong rating confidence and momentum.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
4 checks on your reviews. You're seeing 3 of them.
7.3Good
What customers seeWhere you rank
9:41
Shine Lawyers
OverviewReviewsPhotosAbout
4.6★★★★★28 reviews
5
4
3
2
13
support 4empathy 3health insurance 3supportive team 2level of costs 2settlement 2
2How far your rating and your review count together can be trusted
Google reviewsChristchurch lawyers · 216 businesses
You are #58 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Shine Lawyers shows a healthy overall Google Maps presence with a 7.3/10 health score, indicating solid visibility across local searches and a stable borough footprint. The top opportunity is continuing to lift aggregate maps rankings to broaden reach across multiple suburbs, while maintaining the current borough presence as momentum builds.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.5Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
civil law attorney
1Top three for "civil law attorney" in 13 suburbs, seen in 38
1
Addington Law Centre4.5 ★ (11) · Law firm
2
Kathryn Dalziel Barrister5.0 ★ (3) · Law firm
3
Shine Lawyers24.6 ★ (28) · Law firm
4
Amiable Legal5.0 ★ (221) · Law firm
Map positionsChristchurch lawyers · 216 businesses
You are #77 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Shine Lawyers shows a solid health score of 7.8 out of 10, reflecting a strong overall social presence with room to grow. The main strengths are an outstanding Facebook profile and well-maintained LinkedIn listings. This combination supports visibility and trust among local customers while supporting professional credibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/shine-lawyers-nz) found via: Your website.
  • ✓
    Top Lawyers ListingWe can see your Top Lawyers Listing listing (https://toplawyers.co.nz/shine-lawyers-christchurch-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
7.7Good
What customers seeWhere you rank
9:41
Gshine lawyers addington-middleton
AllImagesMapsNews
FacebookshinelawyersnzShine Lawyers | Facebook✓
LinkedInshine-lawyers-nzShine Lawyers | LinkedIn✓
Top Lawyersshine-lawyers-christchurch-christchurchShine Lawyers | Top Lawyers✓
ChristchurchLawyershine-lawyersShine Lawyers | ChristchurchLawyer
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch lawyers · 216 businesses
You are #51 for listings and social
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GoogleFacebookInstagramTikTokLinkedInTop LawyersChristchurchLawyerYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
8 checks on your Facebook page. You're seeing 6 of them.
7.6Good
What customers seeWhere you rank
9:41
facebook
shinelawyersnz✓
991 followers 3
Draw your line between right and wrong with Shine2
FollowMessage
🌐 shinelawyers.co.nz/contact-us✓
PostsAboutPhotosReviews
Facebook pageChristchurch lawyers · 216 businesses
You are #53 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Shine Lawyers shows a healthy on-page SEO profile with a 7.3/10 score, indicating solid technical foundations. The most notable findings are excellent meta description health and a valid favicon, alongside a highly relevant title tag and adequately sized page. Opportunities focus on reducing render-blocking resources and improving load speed, with additional tweaks to text-to-page size balance and title tag length.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
  • 3
    The shape of your link profileYour links come from fewer separate sites than most profiles the size of yours.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒shinelawyers.co.nz✓✓
✓Meta description
1On-page score
2Page title
3The shape of your link profile
Your websiteChristchurch lawyers · 216 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Shine Lawyers shows a healthy website traffic picture with a strong organic base and high visibility for local keywords, indicating solid reach among Christchurch clients. The strongest finding is the exceptional organic traffic value and top local SERP coverage. Opportunities focus on starting paid campaigns and expanding paid visibility to complement the solid organic base.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.2Strong
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Shine LawyersNot in these results
About 937 visits a month from search, across 315 searches
Google search and trafficChristchurch lawyers · 216 businesses
You are #40 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Shine Lawyers' published hours align partially with local demand: 40 weekly hours match high-demand windows, notably midweek mid-day peaks. However the firm is closed during several popular search periods on weekends and early Friday, representing 41 missed high-demand hours. There are no low-demand open hours, so current schedule is efficient but could capture more clients by selectively extending or offering limited appointments at key missed times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.4Strong
What customers seeWhere you rank
9:41
Shine Lawyers
OverviewReviewsPhotosAbout
Hours 1
Monday8:15am-5pm
Tuesday8:15am-5pm
Wednesday8:15am-5pm
Thursday8:15am-5pm
Friday8:15am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch lawyers · 216 businesses
You are #14 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#29of 216 Christchurch lawyers
9:41
Christchurch lawyersOverall · 216 businesses
You are #29 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 216 lawyers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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