marketbaseExclusive Marketbase Report
Prepared for

Skin Deep Solariums

Beauty salon · Shirley, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Skin Deep Solariums

Beauty salon · Shirley, Christchurch

Where you stand#476of 570 beauty businesses
Overall health1.7/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.01AddressYour listing carries an address, so the directions button works and Google can match you to searches for your suburb.

Where we can help

05Facebook page4.208Opening hours4.102Reviews3.603Map positions2.904Listings and social2.301Google listing0.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Skin Deep Solariums is a beauty and solarium studio in Shirley, Christchurch, offering sunbed tanning and salon services. Run by an experienced owner, the studio is noted for knowledgeable, safety-focused tanning practices and personal customer care. Customers commonly mention a friendly, welcoming atmosphere, reliable sunbeds and results-focused services such as waxing alongside tanning options.

Skin Deep Solariums is a beauty and solarium studio located in Shirley, Christchurch. It operates as a local salon providing sunbed tanning alongside general beauty services, serving clients from the surrounding community.

The studio is run by an experienced owner who brings knowledge of safe tanning practices and salon treatments. Services observed in reviews include sunbed use and waxing, with attention paid to healthy, safe tan results and professional handling of treatments.

Customers describe a welcoming, friendly experience when visiting Skin Deep Solariums. Review themes highlight a caring and easy-going owner, consistent satisfaction with tanning outcomes, and a pleasant salon atmosphere. Many clients note reliable sunbeds and result-oriented services that meet expectations.

What distinguishes Skin Deep Solariums locally is the combination of solarium facilities and beauty salon services under one proprietor in Shirley. The studio's emphasis on safe tanning practice, personable service and consistent customer satisfaction makes it a familiar option for local clients seeking tanning or basic salon treatments in Christchurch.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Skin Deep Solariums shows low overall health on Google Business Listing, indicating several foundational items are missing. The most important findings are the absence of a website link and a claimed listing status, which limit visibility and control. Other gaps include missing phone number and a short or absent description, plus few or no photos.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    AddressYour listing carries an address, so the directions button works and Google can match you to searches for your suburb.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
11 checks on your Google listing. You're seeing 6 of them.
0.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Skin Deep Solariums
Skin Deep Solariums1✓
Own this business?
4.8 ★★★★★ (19)
Beauty salon · Shirley✓
Open 5 days · late Mon, Tue, Wed and Thu ✓
Directions No website 32
OverviewReviewsPhotosAbout
From the business
No description yet
Google listingChristchurch beauty · 570 businesses
You are #564 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Skin Deep Solariums shows a below-average overall health score of 3.4 out of 10 on Google reviews, indicating significant room for improvement in customer engagement and review volume. The business has made solid progress in rating and review count, but lacks a response strategy. Key opportunities focus on improving engagement by replying to reviews and sustaining momentum in listing performance to move toward the upper local band.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing 3 of them.
3.6Room to grow
What customers seeWhere you rank
9:41
Skin Deep Solariums
OverviewReviewsPhotosAbout
4.8★★★★★19 reviews 3
5
4
3
2
1
friendly staff 6
2How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #366 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Skin Deep Solariums shows a below-average overall health score in Google Maps search results, indicating limited visibility. The strongest note is borough presence that has risen from the bottom quartile, suggesting steady progress in the local area and potential to push toward the local midpoint with continued listing activity. Technical factors behind the scores are not detailed here.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
2.9Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Seen in 1 search across Christchurch, top three in none
1
Kess Hair and Beauty5.0 ★ (87) · Beauty salon
2
Kayra Beauty4.7 ★ (1,158) · Beauty salon
3
Lux Nail Bar Homebase4.9 ★ (213) · Beauty salon
4
Simply Beauty Christchurch4.7 ★ (236) · Beauty salon
↓
Skin Deep Solariums2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #405 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Skin Deep Solariums shows very low overall health in social presence, with room to build profiles and local listings. The strongest current asset is a highly trusted Facebook profile and a Fresha directory listing that boosts visibility beyond the core platform. Key opportunities focus on establishing Instagram and TikTok accounts, plus GrabOne and Yellow Directory enhancements to improve discoverability.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/skin_deep_solariums) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Gskin deep solariums shirley
AllImagesMapsNews
Infobelskin_deep_solariumsSkin Deep Solariums | Infobel✓
FacebookSkin-Deep-Solariums-100057620081051Skin Deep Solariums | Facebook✓
Freshalp/en/bt/tanning-studios/in/nz-christchurchSkin Deep Solariums | Fresha
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #441 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokInfobelFreshaYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
4.2Room to grow
What customers seeWhere you rank
9:41
facebook
people1
1.2K followers 2
Unfortunately, we are running at full capacity and unable to take any new clients for the foreseeabl3
FollowMessage
★ 18 reviews · recommended
🌐 maps.google.com
☎ +64 27 231 4777✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #329 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Skin Deep SolariumsNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Skin Deep Solariums' opening hours largely match Christchurch demand, with most peak windows already covered and no hours open during low-demand periods. Strong alignment includes Tuesday 10-11am and Wednesday 3pm, and Thursday 4-5pm. Missed opportunities occur on Saturdays around midday and early afternoon (10am-3pm) when local searches are high but the studio is closed. Adjusting weekend hours could capture more customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.1Room to grow
What customers seeWhere you rank
9:41
Skin Deep Solariums
OverviewReviewsPhotosAbout
Hours 1
Monday7am-7pm
Tuesday7am-7pm
Wednesday7am-7pm
Thursday7am-7pm
Friday7am-6pm
SaturdayClosed
SundayClosed
Popular times Saturday · Shirley
9a10a11a12p1p2p3p4p5p
When people in Shirley look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #336 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#476of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #476 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 570 beauty businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for