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Sleeping Beauty

Beauty salon · Somerfield, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Sleeping Beauty

Beauty salon · Somerfield, Christchurch

Where you stand#453of 570 beauty businesses
Overall health2.1/10across the eight areas

Going well

08Opening hours8.503Map positions6.2

Where we can help

01Google listing3.002Reviews2.904Listings and social2.305Facebook page1.907Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Sleeping Beauty is a Somerfield beauty salon in Christchurch offering tailored treatments and personalised consultations. The salon stocks Dermaviduals, Revitalash and The Takesumi detox deodorant. Clients experience professional, attentive service in an immaculate, warm space where massage and bespoke facial care are central features of the offering.

Sleeping Beauty is a beauty salon located in Somerfield, Christchurch. It offers tailored, exclusive treatments with an emphasis on personalised consultations and a calm, well-maintained treatment space.

Services centre on bespoke facial and body treatments, including professional massage and skin care. The salon is a stockist of Dermaviduals, Revitalash and The Takesumi detox deodorant, and treatments are described as designed to meet individual needs from the first consultation to the final touch.

Clients commonly describe the experience as professional and comfortable, noting an immaculate, warm environment and attentive service from the practitioner, Masae. Reviews highlight regular repeat visits and satisfaction with massages and full-body treatments, and customers often remark on the personalised care and the feeling of being well looked after.

Locally, Sleeping Beauty stands out as a small, specialist salon offering highly personalised treatments in Somerfield. The combination of one-to-one service, a clean, welcoming treatment space and a curated product range shapes the customer experience and is central to the salon's local character and appeal.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Sleeping Beauty shows a below-average Google Business Listing health with room for improvement in the website link, photo collection, and description. The listing already includes a clear title, claimed status, a phone number, and a full address, and the opening status is correctly shown. Focusing on adding a website link and expanding photos will help move toward local peers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Sleeping Beauty
3
Sleeping Beauty✓✓
5.0 ★★★★★ (7)
Beauty salon · Somerfield
Open 6 days · late Mon, Tue, Wed, Thu and Fri ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

The service at Sleeping Beauty is uniquely tailored and exclusive. Each client is treated like royalty, with treatments designed to cater to your individual needs. From the first consultation to the final touch, we ensure that you feel truly pampered and valued. We are stockist of Dermaviduals, Revitalash, The Takesumi detox deodrant.

2
Google listingChristchurch beauty · 570 businesses
You are #397 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Sleeping Beauty shows below average overall health on Google reviews with a health score of 3.0 out of 10, indicating room for improvement. The business has a strong star rating in the top 10% but lacks engagement with reviews, and needs more reviews to raise confidence. Focus on building trust through responses while continuing to collect feedback.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
2.9Room to grow
What customers seeWhere you rank
9:41
Sleeping Beauty
OverviewReviewsPhotosAbout
5.0★★★★★7 reviews 2
5
4
3
2
1✓
treatment 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #403 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Sleeping Beauty shows an above-average health score of 6.2 out of 10 for Google Maps search visibility. The business already ranks well for a set of Somerfield and Christchurch keywords, notably beautician and beauty salon terms, with top 5 positions in several Somerfield queries. The focus should be on consolidating local visibility and pushing toward the top 10% in the borough.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
6.2Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Top three for "beautician" in 1 suburb, seen in 4
1
COLOURS Hair Studio4.9 ★ (31) · Beauty salon
2
Sleeping Beauty25.0 ★ (7) · Beauty salon
3
Brazilian Beauty NZ5.0 ★ (10) · Beauty salon
4
The Posh Makeovers5.0 ★ (11) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #216 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Sleeping Beauty shows very low health in citations and social presence, with room to build profiles and directory listings. The strongest current assets are Yellow Directory and Fresha presence visible via search results, which can help local visibility if kept updated. Core opportunities focus on creating active Instagram and TikTok profiles and improving Neighbourly and NoSecretSalon listings.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/sleeping-beauty-579461357) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Gsleeping beauty somerfield
AllImagesMapsNews
Family Company Studiosleeping-beautySleeping Beauty | Family Company Studio
Yellowsleeping-beauty-579461357Sleeping Beauty | Yellow✓
FacebookSleepingBeautybyTSleeping Beauty | Facebook✓
Freshalp/en/tt/facials/in/nz-christchurch/papanuiSleeping Beauty | Fresha3
InstagramNo account found1
TiktokNo account found2
FreshaNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #441 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFamily Company StudioYellowFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    People following your pageFewer people follow your page than follow half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
1.9Room to grow
What customers seeWhere you rank
9:41
facebook
SleepingBeautybyT✓
496 followers 3
Lash extensions, Brows and Boujee nails. For when you want to feel and be that Bad B*tch 👸🏻
FollowMessage
★ 3 reviews · recommended 2
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #463 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gsleeping beauty website
AllMapsImagesNews
Google Mapsgoogle.com › mapsSleeping Beauty - Somerfield, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Sleeping BeautyNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Sleeping Beauty's opening hours largely align with local demand: the salon is open during several clear peak windows (notably Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday 1-2pm), but it misses some high-demand times. Closed hours during Sunday early afternoon and a few weekday mornings represent practical booking opportunities. There are no hours open during low-demand periods, so any adjustments should focus on closing gaps in peak coverage.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.5Strong
What customers seeWhere you rank
9:41
Sleeping Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday9:30am-8pm
Tuesday9:30am-8pm
Wednesday9:30am-8pm
Thursday9:30am-8pm
Friday9:30am-8pm
Saturday9am-5pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #86 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#453of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #453 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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