marketbaseExclusive Marketbase Report
Prepared for

SMC Design Studio

Architecture firm · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

SMC Design Studio

Architecture firm · Christchurch Centre, Christchurch

Where you stand#19of 252 architects
Overall health9.3/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

SMC Design Studio is a Christchurch Central City architectural and building consultancy offering architecture, structural engineering, town planning and building services. The studio provides full design packages for residential and commercial projects and works with clients, builders and councils to manage consents and construction coordination. Reviews note practical problem-solving and responsive communication across project stages.

SMC Design Studio is a multi-disciplinary building consultancy based in Christchurch Central City. It combines architecture and structural engineering with town planning and building services to deliver design packages for residential and commercial projects.

The studio states it provides full design packages, covering architecture, engineering, town planning and building services. Services mentioned in their materials include design and drafting, structural assessment and managing council consent processes, enabling projects to move from concept through to consenting and construction coordination.

Customers tend to describe SMC as practical and responsive. Review themes highlight the studio's hands-on approach when unexpected issues arise on site, a pragmatic turnaround for urgent assessments, and clear communication with clients, contractors and council staff. Clients and builders commonly note the combined architectural and engineering expertise and the team's willingness to listen to client needs.

Locally, SMC Design Studio is known for integrating multiple technical disciplines under one practice and for managing consent and construction interfaces. The studio's blend of architecture, engineering and planning aims to help clients with end-to-end design and regulatory processes in Christchurch Central City.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

SMC Design Studio shows a solid health score with room for growth in the Google listing. The strongest finding is that essential basics are in place, including a listed phone number, website link, and claimed status, with the listing presenting open status for customers. The main opportunity is to improve the listing description and add a logo to enhance recognition.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
4.5Room to grow
9:41
Tiles © Esri
3
SMC Design Studio✓✓
5.0 ★★★★★ (44)
Architecture firm · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Multi-disciplinary building consultancy - architecture, engineering, town planning, building services, full design package for your next build project.

1
Google listingChristchurch architects · 252 businesses
You are #140 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

SMC Design Studio shows a very high overall health on Google reviews, with a 9.9/10 health score and a top 10% standing for ratings and total reviews. A key finding is the lack of response to any reviews, which can affect customer trust and perceived engagement. The business should start replying to reviews to improve engagement.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.
  • ✓
    Review countYou hold one of the deepest review banks in this market - social proof that does its own selling.

Top opportunity

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing all of them.
9.8Strong
9:41
SMC Design Studio
OverviewReviewsPhotosAbout
5.0★★★★★44 reviews ✓
5
4
3
2
1✓
engineering design 9consent acquisition 5professional team 5seamless process 3structure design 3hillside build 2
✓How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #6 for your Google reviews
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

SMC Design Studio shows a very high health score on Google Maps at 8.8 out of 10, indicating strong overall visibility. The top findings point to solid borough presence and excellent broader region coverage. Top opportunities suggest maintaining momentum in the suburb/borough results while continuing regular updates to preserve top quartile ranking.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
9.8Strong
9:41
1234Tiles © Esri
✓Top three for "building designer" in 8 suburbs, seen in 52
1
SMC Design Studio15.0 ★ (44) · Architecture firm
2
CA Architecture4.9 ★ (22) · Architecture firm
3
Warren & Mahoney Architects4.7 ★ (14) · Architecture firm
4
South by Southeast Architects5.0 ★ (1) · Architecture firm
Map positionsChristchurch architects · 252 businesses
You are #5 for map positions
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

SMC Design Studio shows a very high overall health score with strong social presence on Facebook, Instagram, and LinkedIn. The most notable finding is the outstanding Facebook and Instagram trust profiles, indicating a solid, trusted audience. There are opportunities to broaden visibility on TikTok, LinkedIn, TikTok Directory, GrabOne and Neighbourly to reach new customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/smc-design-studio-limited) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
18 checks on your listings and social. You're seeing 6 of them.
7.1Good
9:41
Gsmc design studio christchurch centre
AllImagesMapsNews
LinkedInsmc-design-studio-limitedSMC Design Studio | LinkedIn✓
Instagramsmc_design_studioSMC Design Studio | Instagram✓
Facebooksmcdesign.co.nzFound through search, not linked from anything you own✓
NZIA PracticeMCArchitectureStudioLtdFound through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch architects · 252 businesses
You are #75 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokLinkedInNZIA PracticeYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
6.1Good
9:41
facebook
smcdesign.co.nz✓
230 followers 2
Engineers and Architecture3
FollowMessage
★ 1 reviews · recommended 1
🌐 smcdesign.co.nz✓
☎ +64 800 119 118✓
PostsAboutPhotosReviews
Facebook pageChristchurch architects · 252 businesses
You are #98 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

The On-Page SEO health for SMC Design Studio is above average, with a 7.1 out of 10. Key strengths include an excellent meta description, a valid favicon, a compact page size, fast load times, and no render-blocking resources. Improvement should focus on boosting the on-page SEO score and aligning title and meta descriptions with the page content.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒smcdesign.co.nz✓
✓Meta description
✓Favicon
1On-page score
2Separate sites linking to you
3Page title
Your websiteChristchurch architects · 252 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

SMC Design Studio shows a mixed traffic picture, with an average health score and clear steps to improve paid and organic visibility. Paid activity is currently unclear, while organic traffic sits between the 25th and 50th percentile, suggesting steady progress but room for growth. Key opportunities focus on starting small paid campaigns and refining SEO fundamentals.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
4.7Room to grow
9:41
G
AllMapsImagesShopping
32No ads from you on any search
SMC Design StudioNot in these results
1About 32 visits a month from search, across 12 searches
Google search and trafficChristchurch architects · 252 businesses
You are #133 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

SMC Design Studio's opening hours show partial alignment with local demand. The studio is open during several lunchtime peaks on Tuesday (12pm), Wednesday (11-12pm) and Thursday (12-1pm), which matches active customer searches. However there are significant missed weekend peaks - especially Saturday 11am-2pm and Sunday noon - where being closed likely misses commercial opportunities. No low‑demand open hours were noted.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
9.2Strong
9:41
SMC Design Studio
OverviewReviewsPhotosAbout
Hours 1
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-6pm
Friday9am-6pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #22 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews1 opportunity

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#19of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #19 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for