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Smile Bright

Teeth whitening service · Fendalton, Christchurch

What your customers see when they look for you, and where that puts you among 210 Christchurch dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch dentists · 210 businesses
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Executive summaryExclusive Marketbase business report

Smile Bright

Teeth whitening service · Fendalton, Christchurch

Where you stand#140of 210 dentists
Overall health3.3/10across the eight areas

Going well

01Google listing8.304Listings and social8.003Map positions6.6

Where we can help

05Facebook page4.402Reviews3.608Opening hours2.007Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Smile Bright provides professional, mobile cosmetic teeth whitening in Fendalton, Christchurch. The service uses the Beyond II system with ultrasonic technology to vibrate whitening gel at about 21,000 times per second. Licensed and accredited by the New Zealand Cosmetic Teeth Whitening Association, Smile Bright focuses on quick, affordable treatments that aim to remove years of built-up staining in a comfortable home-based setting.

Smile Bright is a mobile cosmetic teeth whitening service based in Fendalton, Christchurch. The practice offers professional dental-grade whitening that comes to clients, delivering treatments in a home setting rather than a clinic.

The clinic uses the Beyond II system, which the provider says uses ultrasonic technology to vibrate whitening gel around 21,000 times per second to target staining in enamel. Smile Bright is licensed, qualified and accredited by the New Zealand Cosmetic Teeth Whitening Association and describes its offering as quality, affordable and effective.

Customers typically report friendly, professional service and a relaxed experience. Reviews note quick, painless treatments with little or no sensitivity and good results; some clients mention watching Netflix during the session and finding the home setting comfortable. Several reviews specifically mention visible improvements and recommend the service for cosmetic whitening needs.

Locally, Smile Bright is positioned as a mobile teeth-whitening specialist focused on cosmetic stain removal and convenience. The combination of accredited, at-home treatments, the specific Beyond II ultrasonic whitening method, and a strong set of customer experiences around comfort and results are the defining features for clients in the Christchurch area.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Smile Bright shows a healthy Google Business Listing with a 7.9/10 health score, indicating solid setup and presence. The most important findings are that the listing is claimed and controlled, includes a website link, a phone number, and accurate open/closed status. The listing's description remains a key area to optimise for local visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 5 of them.
8.3Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Smile Bright
Smile Bright✓✓
5.0 ★★★★★ (7)
Teeth whitening service · Fendalton1
Open 7 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Whiter Brighter teeth in one hour. Professional dental grade teeth whitening that comes to you! Licensed, qualified and accredited by the New Zealand Cosmetic Teeth Whitening Association. Quality Affordable Effective The latest Technology in teeth whitening is used. The Beyond II has Ultrasonic technology that gently vibrates the whitening gel more effectively surrounding the staining particles trapped within the enamel of the teeth more than 21,000 times per second. Cosmetic teeth whitening eliminates years of built up staining.

2
Google listingChristchurch dentists · 210 businesses
You are #36 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Summary prepared for Smile Bright based on Google Business Reviews, highlighting overall health and key findings.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
3.6Room to grow
What customers seeWhere you rank
9:41
Smile Bright
OverviewReviewsPhotosAbout
5.0★★★★★7 reviews 2
5
4
3
2
1✓
results 4
3How far your rating and your review count together can be trusted
Google reviewsChristchurch dentists · 210 businesses
You are #134 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Smile Bright shows a solid health score on Google Maps, with 7.4 out of 10, indicating strong visibility in its market and room for targeted gains.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.6Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
teeth whitening service
1Top three for "teeth whitening service" in 5 suburbs, seen in 84
1
Smile Bright25.0 ★ (7) · Teeth whitening service
2
Fendalton Dental4.9 ★ (202) · Teeth whitening service
3
The Teeth Whitening Lab5.0 ★ (4) · Teeth whitening service
4
Golden Grin Teeth Whitening5.0 ★ (15) · Teeth whitening service
Map positionsChristchurch dentists · 210 businesses
You are #72 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Smile Bright overall health is rated 7.5 out of 10, indicating a solid presence with room to grow. The strongest current strength is highly trusted Instagram and Facebook profiles, showing active engagement and consistent branding. Key opportunities lie in expanding on TikTok and listing larger directories like GrabOne, Neighbourly, and LinkedIn to improve discoverability and trust.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
8.0Strong
What customers seeWhere you rank
9:41
Gsmile bright fendalton
AllImagesMapsNews
Instagramsmilebright_christchurchSmile Bright | Instagram✓
Freshasmile-bright-teeth-whitening-christchurch-3a-ngahere-street-ao6n3oesSmile Bright | Fresha
FacebookSmile-Bright-Teeth-Whitening-100063725513794Smile Bright | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch dentists · 210 businesses
You are #42 for listings and social
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    People following your pageFewer people follow your page than follow half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
4.4Room to grow
What customers seeWhere you rank
9:41
facebook
people2
297 followers 3
Dental Grade Teeth Whitening - that comes to you
FollowMessage
🌐 maps.google.com
☎ +64 22 123 4688✓
PostsAboutPhotosReviews
Facebook pageChristchurch dentists · 210 businesses
You are #117 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gsmile bright website
AllMapsImagesNews
Google Mapsgoogle.com › mapsSmile Bright - Fendalton, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch dentists · 210 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Smile BrightNot in these results
Google search and trafficChristchurch dentists · 210 businesses
You are #122 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Smile Bright's opening hours partly match Christchurch demand: 38 peak hours open shows good timing for mid-week daytime slots, while 37 popular hours remain closed. Notably, Tuesday mid-mornings and Wednesday afternoons align with searches. Missed high-demand windows in early afternoons, especially Mondays and Tuesdays, suggest lost bookings. No low-demand open hours were detected, so reducing hours isn't currently needed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.0Room to grow
What customers seeWhere you rank
9:41
Smile Bright
OverviewReviewsPhotosAbout
Hours 1
Monday9am-2pm
Tuesday9am-2pm
Wednesday9am-6pm
Thursday9am-7pm
Friday9am-2pm
Saturday11am-3pm
Sunday1pm-4pm
Popular times Monday · Fendalton
9a10a11a12p1p2p3p4p5p6p7p
When people in Fendalton look   You are shut
Opening hoursChristchurch dentists · 210 businesses
You are #168 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 45 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#140of 210 Christchurch dentists
9:41
Christchurch dentistsOverall · 210 businesses
You are #140 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

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  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
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  • Real New Zealand data.Every one of the 210 dentists in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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