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Soulstyle Organic Hair Salon

Hair salon ¡ Opawa, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers ¡ 498 businesses
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Executive summaryExclusive Marketbase business report

Soulstyle Organic Hair Salon

Hair salon ¡ Opawa, Christchurch

Where you stand#131of 498 hair salons & barbers
Overall health7.4/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Soulstyle Organic Hair Salon in Opawa, Christchurch offers cuts, colours, styles and treatments using natural, organic products and local supplies. The salon also provides feather extensions alongside precision cutting for both curly and straight hair, and follows current techniques and trends to cater for seasonal makeovers, maintenance styles and occasion looks.

Soulstyle Organic Hair Salon is a Christchurch salon based in Opawa that provides a full range of professional hair services. The salon highlights the use of natural and organic products sourced as close to home as possible and mentions a focus on healthy, luxurious product choices.

Services include professional cuts, colours, styling and treatments, with specialist techniques for both curly and straight hair. The salon states it uses precision cutting methods and follows innovative techniques and trends, and it now offers feather extensions as an additional styling option.

Customer comments indicate a welcoming atmosphere and attentive service, with staff described as friendly and helpful. Reviews frequently note customers left pleased with their new styles and appreciated the salon's attention to detail and care during appointments.

Locally, Soulstyle positions itself as an organic-focused option for clients seeking contemporary cuts and treatments in Opawa. It combines trend-aware techniques and a focus on natural products, aiming to serve clients seeking seasonal makeovers, maintenance styles or special-occasion looks within the Christchurch area.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Soulstyle Organic Hair Salon shows a very high overall Google Business Listing health (9.3/10). The listing has been claimed, is open-for-business, includes a website link, a listing title, and a phone number, which supports easy customer contact. The main opportunity lies in expanding photos to move beyond the bottom quartile, while the description already places the business in the top quartile.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 2
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
  • 3
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
11 checks on your Google listing. You're seeing 6 of them.
8.8Strong
9:41
Tiles © Esri
1
Soulstyle Organic Hair Salon✓✓
4.4 ★★★★★ (14)
Hair salon ¡ Opawa2
Open 5 days · late Tue, Wed and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

At Soulstyle Organic Hair Salon we offer a full range of professional cuts, colours, styles and treatments, using products that are natural, organic and sourced as close to home as possible – and now we do fun feather extensions too! Whether you’re wanting a seasonal makeover, a sleek maintenance style or something special for a particular occasion we’re able to take care of all your style needs. With precision cutting methods for both curly and straight hair, we specialise in the use of innovative techniques and trends, while using the most luxurious and healthy organic products to achieve the best possible results.

3
Google listingChristchurch hair salons & barbers ¡ 498 businesses
You are #62 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Soulstyle Organic Hair Salon in Opawa, Christchurch shows a low overall health score on Google reviews but is making progress in several areas. The top findings indicate improvement in rating confidence and total reviews, while the business has minimal interaction with customers through review responses. Addressing response rate could strengthen customer trust and help lift the overall health score.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
2.0Room to grow
9:41
Soulstyle Organic Hair Salon
OverviewReviewsPhotosAbout
4.4★★★★★14 reviews
5
4
3
2
13
helpful staff 2
1How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers ¡ 498 businesses
You are #398 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Soulstyle Organic Hair Salon shows a healthy overall presence on Google Maps with a Health score of 7.4 out of 10. The business ranks well for several key services such as hair extensions, unisex hairdressing and general hair salons in Opawa, and holds a strong position in nearby areas. Opportunities focus on broader maps visibility and borough performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
7.5Good
9:41
1234Tiles © Esri
1Seen in 7 searches across Christchurch, top three in none
1
Ninety Three Hair Studio5.0 ★ (50) · Hair salon
2
Fox Hair4.9 ★ (112) · Hair salon
3
Shambhala Organic Hair4.9 ★ (87) · Hair salon
4
Soulstyle Organic Hair Salon24.4 ★ (14) · Hair salon
Map positionsChristchurch hair salons & barbers ¡ 498 businesses
You are #125 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Soulstyle Organic Hair Salon shows an above-average health score of 6.0/10, indicating solid presence with room to grow. The strongest current asset is a very high trust Facebook profile, supported by solid directory placements on Fresha and Yellow Directory. A key takeaway is maintaining these channels while prioritising gaps in TikTok and LinkedIn to broaden reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/soulstyle_organic_hair_salon) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.1Strong
9:41
Gsoulstyle organic hair salon opawa
AllImagesMapsNews
Infobelsoulstyle_organic_hair_salonSoulstyle Organic Hair Salon | Infobel✓
Facebooksoulstylehair.nzSoulstyle Organic Hair Salon | Facebook✓
Instagramsoulstyle_organic_hair_salon_Soulstyle Organic Hair Salon | Instagram✓
Yellow/lyttelton/hairdressersSoulstyle Organic Hair Salon | Yellow2
Freshalp/en/bt/hair-salons/in/nz-christchurch/opawaFound through search, not linked from anything you own3
TiktokNo account found1
YellowNo listing found2
FreshaNo listing found3
Listings and socialChristchurch hair salons & barbers ¡ 498 businesses
You are #96 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokInfobelYellowFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 6 of them.
8.7Strong
9:41
facebook
soulstylehair.nz✓
1K followers 1
Experience the difference of Holistic Hairdressing. Set in a hair retreat for your Soul & Style đŸĒļ2
FollowMessage
★ 27 reviews · recommended 3
🌐 soulstylehair.nz✓
☎ +64 27 200 4358✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers ¡ 498 businesses
You are #68 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Soulstyle Organic Hair Salon shows a solid on-page SEO health with a 7.6/10, indicating generally strong technical setup but room for targeted improvements. The site demonstrates good fundamentals, including an H1 tag, HTTPS resources, adequate text, and a relevant meta description, which helps search visibility and user trust.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    Separate sites linking to youMore separate websites link to you than half the businesses here, so a reasonable spread of places vouch for you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒soulstylehair.nz✓✓
✓Page file size
1On-page score
2Meta description
3Separate sites linking to you
Your websiteChristchurch hair salons & barbers ¡ 498 businesses
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Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Soulstyle Organic Hair Salon's website shows a fair health score for traffic with room to grow. The most important findings are that organic traffic is above the bottom quartile and paid traffic remains largely untapped, with opportunities to improve paid spend and paid SERP coverage.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
6.9Good
9:41
Ghair salon opawa
AllMapsImagesShopping
31No ads from you on any search
www.foxhair.co.nzFox Hair
www.shambhalahairdesign.co.nzShambhala Organic Hair
soulstylehair.nzSoulstyle Organic Hair Salon - Christchurch

NOW LOCATED AT 275 FIFIELD TCE OPAWA~ CO-LABING WITH SHAMBHALA HAIR DESIGN. At Soulstyle Organic Hair Salon we offer a full range of professional cuts, colours, ... Read more

ninetythreehairstudio.gettimely.comNinety Three Hair Studio
2About 168 visits a month from search, across 42 searches
Google search and trafficChristchurch hair salons & barbers ¡ 498 businesses
You are #157 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Soulstyle Organic Hair Salon largely opens during several high-demand weekday and weekend afternoon peaks, notably Tuesday and Wednesday afternoons and Saturday at 2pm, but remains closed during several busy Saturday and Tuesday midday periods. No open hours fall in low-demand windows, so wasted time is minimal. Consider shifting some weekday or Saturday midday hours to capture missed lunchtime demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.8Room to grow
9:41
Soulstyle Organic Hair Salon
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday2:30pm-8pm
Wednesday3pm-8pm
Thursday11am-3:30pm
Friday4pm-8pm
Saturday2pm-5pm
SundayClosed
Popular times Friday · Opawa
9a10a11a12p1p2p3p4p5p6p7p
When people in Opawa look   You are shut
Opening hoursChristchurch hair salons & barbers ¡ 498 businesses
You are #411 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#131of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall ¡ 498 businesses
You are #131 overall
Open my free 7 days →
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