marketbaseExclusive Marketbase Report
Prepared for

Specsavers Optometrists & Audiology - Rangiora

Optometrist · Rangiora North East, Christchurch

What your customers see when they look for you, and where that puts you among 55 Christchurch audiology businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch audiology · 55 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Specsavers Optometrists & Audiology - Rangiora

Optometrist · Rangiora North East, Christchurch

Where you stand#39of 55 audiology businesses
Overall health3.0/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Specsavers Optometrists & Audiology - Rangiora is located in Farmers Rangiora on High Street, Rangiora. The clinic offers comprehensive eye tests, contact lens assessments, OCT scans and children's eye care alongside audiology services including hearing exams and hearing aid fittings. Open seven days a week, the friendly team of optometrists and audiologists focus on routine eye and ear health with a customer-focused approach.

Specsavers Optometrists & Audiology - Rangiora operates from Farmers Rangiora on High Street in Rangiora. It provides both optometry and audiology services from a single clinic, serving local customers with routine eye and ear healthcare needs. The practice states it is open seven days a week and positions itself as a local, accessible clinic for families and working customers.

The clinic's optometry services include comprehensive eye tests, contact lens assessments, OCT scans and dedicated children's eye care. On the audiology side, the clinic offers hearing examinations and hearing aid fittings. Those services are delivered by a team of optometrists and audiologists who work from the same location, allowing customers to manage both eye and hearing care in one appointment if required.

Customer feedback highlights friendly staff and consistently positive service experiences. Reviews frequently note smooth appointments, helpful staff during fittings and adjustments, and an overall pleasant experience picking up glasses or having hearing needs addressed. Specific mentions include effective adjustments to spectacle fit and staff who make appointments straightforward and comfortable for patients.

Locally, Specsavers Rangiora is distinct for combining optical and audiology services within a central High Street retail location and for its seven-day opening hours. The practice's emphasis on routine children's eye care, OCT scanning and on-site hearing aid fittings positions it as a practical choice for families and individuals seeking regular eye and ear health checks in Rangiora.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Google listing for Specsavers Optometrists & Audiology - Rangiora shows solid health with control over key details and strong photo activity. The most notable points are that the business is open and visible, a website link is present, and the listing is claimed, while the health score indicates room for upgrade. Improvements to description could push listing performance higher.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 6 of them.
4.8Room to grow
9:41
Tiles © Esri
3
Specsavers Optometrists & Audiology - Rangiora✓✓
4.7 ★★★★★ (282)
Optometrist · Rangiora North East2
Open 7 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Specsavers Optometrists & Audiology - Rangiora is your local optometrist and hearing specialists located in Farmers Rangiora on High Street, Rangiora. We offer comprehensive eye tests as well as contact lens assessments, OCT scans and kid's eye care. Our audiologists also offer hearing exams and hearing aid fittings. Open 7 days a week, our friendly team of optometrists and audiologists are here to look after your eye and ear health.

1
Google listingChristchurch audiology · 55 businesses
You are #29 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Specsavers Optometrists & Audiology - Rangiora shows an above-average health score for Google reviews, with strong ratings and a solid review base. The main finding is a top-10% rating confidence, indicating high customer satisfaction, alongside a strong share of reviews. A key area to improve is engaging with customers by responding to reviews, which is currently missing.

Strengths

  • ✓
    Review countYou hold one of the deepest review banks in this market - social proof that does its own selling.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing all of them.
6.5Good
9:41
Specsavers Optometrists & Audiology - Rangiora
OverviewReviewsPhotosAbout
4.7★★★★★282 reviews ✓
5
4
3
2
12
eye test 14respectful staff 13frame selection 9audiologist 4free hearing test 3glasses tightening 3
3How far your rating and your review count together can be trusted
Google reviewsChristchurch audiology · 55 businesses
You are #20 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Specsavers Optometrists & Audiology - Rangiora shows very low overall health on Google Maps, with a 1.0/10. This indicates limited visibility in maps results and needs work to reach a larger local audience. The top opportunities focus on improving both the aggregate and borough-specific maps presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
0.6Room to grow
9:41
1234Tiles © Esri
1Seen in 4 searches across Christchurch, top three in none
1
Resonate Health Rangiora4.9 ★ (40) · Optometrist
2
Bay Audiology Rangiora4.2 ★ (15) · Optometrist
3
Audika Hearing Clinic Rangiora4.8 ★ (6) · Optometrist
4
Bloom Hearing Specialists Rangiora4.3 ★ (11) · Optometrist
↓
Specsavers Optometrists & Audiology - Rangiora2Further down, below the first results
Map positionsChristchurch audiology · 55 businesses
You are #52 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Specsavers Optometrists & Audiology - Rangiora shows moderate overall health for social presence and directories, with a very strong Facebook profile. The main finding is that Facebook is very strong, while opportunities exist to establish or enhance profiles on Instagram, TikTok, Neighbourly, GrabOne and a TikTok directory to broaden discovery and trust.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/specsavers-rangiora) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/specsavers_optometrists_audiology_rangiora) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
8.0Strong
9:41
Gspecsavers optometrists & audiology - rangiora rangiora north east
AllImagesMapsNews
Cylexspecsavers+optometrists+%26+audiology+-+rangiora-18141276Specsavers Optometrists & Audiology - Rangiora | Cylex
Healthpagesoptometrists-specsavers-optometrists-rangioraSpecsavers Optometrists & Audiology - Rangiora | Healthpages
Healthpointspecsavers-rangioraSpecsavers Optometrists & Audiology - Rangiora | Healthpoint✓
Infobelspecsavers_optometrists_audiology_rangioraSpecsavers Optometrists & Audiology - Rangiora | Infobel✓
Facebook555667694294629Specsavers Optometrists & Audiology - Rangiora | Facebook✓
Signia Stockistspecsavers-rangioraSpecsavers Optometrists & Audiology - Rangiora | Signia Stockist
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch audiology · 55 businesses
You are #12 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokCylexHealthpagesHealthpointYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
8 checks on your Facebook page. You're seeing 6 of them.
1.9Room to grow
9:41
facebook
people2
11 followers 1
FollowMessage
★ 1 reviews · recommended 3
🌐 specsavers.co.nz/stores/rangiora✓
☎ +64 3-313 1590✓
PostsAboutPhotosReviews
Facebook pageChristchurch audiology · 55 businesses
You are #45 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

The on-page health is 4.1 out of 10, which suggests below-average technical optimisation for the Specsavers Rangiora homepage. The most important findings are the missing meta description and title tag, which limit click-through visibility, and the absence of a valid favicon that weakens brand presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 3 of them.
-Room to grow
9:41
⚠specsavers.co.nz
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch audiology · 55 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Specsavers Optometrists & Audiology - Rangiora shows below-average website traffic health with multiple gaps in organic and paid visibility. The top findings indicate near-zero organic traffic value, no positive organic traffic, and no measurable paid traffic yet, suggesting opportunities to publish local content, optimise on-page SEO, and start targeted paid campaigns.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
Gaudiologist hornby-islington
AllMapsImagesShopping
No ads from you on any search
www.signia.netSpecsavers Hornby, Christchurch - Hearing Specialist
www.specsavers.co.nzThe Hub Optometrist & Audiology - Hornby

Visit our in-store optometrists and audiologists at Specsavers Hornby - The Hub for optometry and audiology services, 418 Main South Road, Hornby, Christchurch ...

3
www.widex.comHear Again Limited, Christchurch - Hearing Aids
Google search and trafficChristchurch audiology · 55 businesses
You are #28 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Specsavers Rangiora's opening hours show solid alignment with local demand during weekday late-morning and midday peaks, while there are identifiable gaps in the evening and early-morning schedule. The clinic is open for several high-demand weekday hours (notably late morning and midday), has no low-demand open hours, but is closed during some popular times such as Sunday 5pm and early weekday mornings.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. You are first of 55 Christchurch audiology businesses for hours that match demand.
1 check on your opening hours. You're seeing it.
10.0Strong
9:41
Specsavers Optometrists & Audiology - Rangiora
OverviewReviewsPhotosAbout
Hours ✓
Monday8:30am-6pm
Tuesday8:30am-6pm
Wednesday8:30am-6pm
Thursday8:30am-7pm
Friday8:30am-6pm
Saturday9am-6pm
Sunday10am-4:30pm
Popular times Thursday · Rangiora North East
8a9a10a11a12p1p2p3p4p5p6p
When people in Rangiora North East look   You are shut
Opening hoursChristchurch audiology · 55 businesses
You are #1 for opening hours
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#39of 55 Christchurch audiology businesses
9:41
Christchurch audiologyOverall · 55 businesses
You are #39 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 55 audiology businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for