marketbaseExclusive Marketbase Report
Prepared for

Sports Doctors

Sports medicine clinic · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 203 Christchurch physiotherapy businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch physiotherapy · 203 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Sports Doctors

Sports medicine clinic · Addington-Middleton, Christchurch

Where you stand#22of 203 physiotherapy businesses
Overall health9.0/10across the eight areas

Going well

03Map positions9.507Google search and traffic7.804Listings and social7.3

Where we can help

02Reviews5.605Facebook page5.608Opening hours4.801Google listing4.106Your website-
How AI describes youMarketbase business report

What AI tells people about you

Sports Doctors is a Sports and Exercise Medicine practice based in Addington, Christchurch. They describe themselves as specialists in non-surgical orthopaedics, rheumatology-associated care and musculoskeletal medicine, supported by a multidisciplinary allied health team. The clinic offers injury management, diagnosis and telehealth consultations, with access to imaging and targeted exercise advice for people returning to sport or daily activity.

Sports Doctors is a Sports and Exercise Medicine practice located in Addington, Christchurch. The clinic presents itself as a group of doctors focused on sport and exercise medicine, non-surgical orthopaedics and musculoskeletal medicine, operating alongside rheumatology associates and allied health professionals.

Services include injury management and investigation, diagnosis of joint, tendon and muscle problems, and medical advice on exercise medicine. They say they can see patients in clinic or via Telehealth, organise imaging such as X-ray, ultrasound or MRI when needed, and arrange blood tests occasionally to clarify diagnoses. The team includes multidisciplinary allied health support for rehabilitation and ongoing care.

Customers commonly report prompt, professional assessments and thorough diagnoses, and frequently mention friendly, helpful reception staff and tidy, welcoming offices. Reviews highlight clinicians who explain pathways of care, provide practical rehab advice and coordinate necessary follow-up examinations. The general experience described emphasises attentive clinical assessment combined with approachable administrative support.

As a local provider, Sports Doctors positions itself as a sports medicine and musculoskeletal clinic with a broad clinical scope and allied health backing. The practice notes a particular focus on getting people back to sport, hobby or activity in a timely, safe manner, and offers both in-person and remote consultation options to suit different needs.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Sports Doctors Google listing shows a solid base with essential contact and online presence, but overall health is mid-range. Key findings highlight a working phone number and website link, plus claimed status and open-for-business indicator. However, the description is basic and the photo gallery is limited, suggesting room to improve complete listing visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
11 checks on your Google listing. You're seeing 6 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Sports Doctors
2
Sports Doctors✓✓
4.3 ★★★★★ (27)
Sports medicine clinic · Addington-Middleton3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Sport and Exercise Medicine Specialists Non-surgical orthopaedics Rheumatology Associates Musculoskeletal Medicine Multidisciplinary Allied Health team support

1
Google listingChristchurch physiotherapy · 203 businesses
You are #120 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Sports Doctors shows a strong health score in Google reviews relative to a low benchmark, indicating overall satisfaction but room for growth in engagement and volume. The business has a solid starter review count and a good listing standing, with opportunities to improve the response rate and push the average rating further into higher brackets.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
Sports Doctors
OverviewReviewsPhotosAbout
4.3★★★★★27 reviews
5
4
3
2
12
reception team 5helpful staff 4injury 4patient care 2doctors 2wellbeing 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch physiotherapy · 203 businesses
You are #90 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Sports Doctors shows a mixed but usable health in Google Maps searches, with a 5.1 out of 10, suggesting some local visibility but room for improvement. The top opportunities include strengthening borough-level presence while maintaining aggregate visibility that sits near the local median. Strong rankings exist for multiple sport medicine keywords in Addington and surrounding suburbs.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
9.5Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
sports medicine clinic
✓Top three for "sports medicine clinic" in 56 suburbs, seen in 87
1
Sports Doctors14.3 ★ (27) · Sports medicine clinic
2
Christchurch Physiotherapy & Sports Clinic5.0 ★ (21) · Sports medicine clinic
3
Habit Health Addington4.6 ★ (19) · Sports medicine clinic
4
Optimal Performance5.0 ★ (24) · Sports medicine clinic
Map positionsChristchurch physiotherapy · 203 businesses
You are #12 for map positions
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Sports Doctors shows a solid health score with active presence on Facebook and Instagram. The two completed profiles indicate trusted, strong platforms, supporting audience engagement. Opportunities lie in expanding to TikTok, LinkedIn, Neighbourly, and their directory listings to improve reach and credibility. Prioritising those will broaden visibility among local and professional audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
7.3Good
What customers seeWhere you rank
9:41
Gsports doctors addington-middleton
AllImagesMapsNews
Facebooksportsdoctors21Sports Doctors | Facebook✓
Instagramsports_doctorsSports Doctors | Instagram✓
Freshasports-doctors-moorhouse-avenue-christchurch-yXQNr8Sports Doctors | Fresha
Healthpagessports-medicine-sports-doctorsSports Doctors | Healthpages
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch physiotherapy · 203 businesses
You are #56 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokFreshaHealthpagesYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
facebook
sportsdoctors21✓
91 followers 2
The largest group of Doctors specialising in Sports and Exercise Medicine in the South Island3
FollowMessage
🌐 sportsdoctors.co.nz✓
☎ +64 3-930 7677✓
PostsAboutPhotosReviews
Facebook pageChristchurch physiotherapy · 203 businesses
You are #90 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Sports Doctors' on-page health is very high with a score of 9.5 out of 10. The site already shows strong meta description, a valid favicon, no use of frames, a compact page size and an SEO-friendly URL, which support quick loading and clear search results. Two key findings: room to further optimise meta tags and headings, and removing render-blocking resources to improve load speed.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒sportsdoctors.co.nz✓3
✓Meta description
✓Favicon
1On-page score
2Separate sites linking to you
Your websiteChristchurch physiotherapy · 203 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
See the full website report
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Sports Doctors shows solid website traffic health with a 6.8/10, indicating above-average performance. The strongest current strengths are paid traffic value and paid traffic total, both in top percentiles, suggesting solid paid campaigns and efficient spend. Key opportunities focus on broadening paid footprint and maintaining organic momentum through consistent content, backlinks, and monitoring keyword trends.

Strengths

  • ✓
    What you spend on adsYour paid search activity is larger than almost any business in this market.
  • ✓
    Monthly ad visitsYou are getting more visitors from paid search than almost anyone advertising in this market, which is a serious commitment of budget.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth more than half the businesses here, so a real share of your enquiries cost nothing to acquire.
  • 2
    Search terms you advertise onYour ads cover fewer search terms than most businesses advertising here, so there are few searches where you appear at the top.
  • 3
    Monthly search visitsYour site draws more visitors from search than half the businesses here, so a steady share of enquiries arrive without you paying.
6 checks on your search and traffic. You're seeing 5 of them.
7.8Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
Sports DoctorsNot in these results
31About 1,074 visits a month from search, across 48 searches
Google search and trafficChristchurch physiotherapy · 203 businesses
You are #45 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Sports Doctors' published hours mostly align with daytime demand: 42 well-aligned peak hours and no low-demand open hours. Strong alignment occurs mid-morning and mid-afternoon on weekdays, especially Monday and Tuesday afternoons and Wednesday at 3pm. Missed opportunities appear late afternoons and early evenings on Monday, Tuesday, Wednesday and Friday when local search activity remains high but the clinic is closed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.8Room to grow
What customers seeWhere you rank
9:41
Sports Doctors
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-2pm
SaturdayClosed
SundayClosed
Popular times Friday · Addington-Middleton
7a8a9a10a11a12p1p2p3p4p5p
When people in Addington-Middleton look   You are shut
Opening hoursChristchurch physiotherapy · 203 businesses
You are #106 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#22of 203 Christchurch physiotherapy businesses
9:41
Christchurch physiotherapyOverall · 203 businesses
You are #22 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 203 physiotherapy businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for