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Statesman Hair Studio

Hair salon · Sydenham, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Statesman Hair Studio

Hair salon · Sydenham, Christchurch

Where you stand#255of 570 beauty businesses
Overall health5.5/10across the eight areas

Going well

07Google search and traffic6.2

Where we can help

05Facebook page5.602Reviews4.608Opening hours4.501Google listing3.704Listings and social2.303Map positions0.206Your website-
How AI describes youMarketbase business report

What AI tells people about you

Statesman Hair Studio is a hair salon in Sydenham, Christchurch, led by Bronwyn, a stylist with nearly 30 years' experience. The salon focuses on cuts and colours with an emphasis on listening to clients and offering practical tips to keep hair looking its best. It serves local clients and families who travel for consistent colour and styling results.

Statesman Hair Studio is a hair salon located at 81 Durham Street South in Sydenham, Christchurch. It is run by Bronwyn, a professional stylist who notes nearly 30 years of experience in hairdressing and presents the salon as a place that listens to client preferences.

The salon specialises in cuts and colour services, with an emphasis on consultation and personalised suggestions to enhance a client's look and suit their personality. Services include advice on maintaining results at home and practical tips and tricks to keep hair in good condition between salon visits.

Customer feedback highlights talent and professionalism, with several reviews noting consistently good colour and cuts. Families are among the client base, and some clients are prepared to travel into Christchurch for appointments, indicating repeat loyalty and satisfaction with results. Reviews commonly reference positive interactions and reliable outcomes from Bronwyn's work.

Locally, Statesman Hair Studio presents as a neighbourhood salon focused on one-to-one service, experienced styling, and tailored colour work. The combination of long-standing experience, attentive consultation, and home-care guidance is central to the studio's local identity and appeal for clients seeking steady, personalised hair services.

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01Google listingMarketbase business report

Your Google listing

Statesman Hair Studio shows a below-average health score for its Google Business Listing at 3.9/10, indicating room for improvement in profile completeness and engagement. The listing already has a claimed status, website link, phone number, and open status, which supports customer access. The strongest current point is that essential details are present and visible to customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
3.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Statesman Hair Studio
3
Statesman Hair Studio✓✓
4.8 ★★★★★ (35)
Hair salon · Sydenham
Open 4 days · late Tue, Wed and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch beauty · 570 businesses
You are #359 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Statesman Hair Studio shows a health score of 4.4 out of 10, indicating average overall Google review performance. The business has made progress in engagement and rating confidence, with room to improve the response rate and continue to build trust through responses to reviews. Customers value consistent colour and styling results, and the listing already reflects solid review volume.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
4 checks on your reviews. You're seeing 3 of them.
4.6Room to grow
What customers seeWhere you rank
9:41
Statesman Hair Studio
OverviewReviewsPhotosAbout
4.8★★★★★35 reviews
5
4
3
2
13
hairstyling 2haircut 2
2How far your rating and your review count together can be trusted
K
Kalem M.★★★★★ · 2 years ago

Thanks!

Response from the owner1

Thank you, great chatting to you, Bron 😁

Google reviewsChristchurch beauty · 570 businesses
You are #309 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Statesman Hair Studio shows very low overall health in Google Maps search, reflecting minimal visibility across suburbs. Key takeaway: top opportunities involve improving the Google Business listing and confirming address accuracy to boost aggregate and borough scores, with focus on consistent information and correct suburb spelling.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou barely turn up in Google Maps searches across the suburbs around you, so the customers who search by what they need rather than by your name never see you at all.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
hair salon
1Not seen in the searches we ran across Christchurch
↓
Statesman Hair Studio2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #556 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Statesman Hair Studio shows strong presence on Facebook and solid listings in Yellow and Fresha, but overall health is very low at 0.9/10. The most important gains come from completing an active Instagram and TikTok profile for local brand visibility, plus claiming Neighbourly and Yellow profiles to improve community reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/statesman-hair-studio-durham-street-south-christchurch-eXnoBR) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Gstatesman hair studio sydenham
AllImagesMapsNews
FacebookStatesman-Hair-Studio-353983204622661Statesman Hair Studio | Facebook✓
Freshastatesman-hair-studio-durham-street-south-christchurch-eXnoBRStatesman Hair Studio | Fresha✓
Yellow/christchurch/bpp/statesman-hair-studio-579427430Statesman Hair Studio | Yellow3
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #441 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowCylexYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 6 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
facebook
statesmanhair1
484 followers 2
Statesman Hair Studio is located at 81 Durham street south, Sydenham, In the stunning Blackheath building. check out the website www.statesmanhairstudio.co.nz. I am a sole stockist of Keune profession...
FollowMessage
★ 16 reviews · recommended 3
🌐 statesmanhairstudio.co.nz✓
☎ +64 21 799 484✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #250 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Statesman Hair Studio shows an above-average on-page SEO health score of 6.5 out of 10. The most notable strengths are an SEO-friendly URL, fast page load under 3 seconds, a valid favicon, and no frames, which support crawl efficiency and branding. Priority opportunities include adding a meta description, increasing content length, and improving title tag length to reduce truncation.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 3
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒statesmanhairstudio.co.nz✓✓
✓Favicon
1Meta description
2On-page score
3Separate sites linking to you
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Statesman Hair Studio shows a solid website traffic health score of 5.9 out of 10, meaning performance is above average compared with local peers but there is still meaningful room for improvement. The strongest opportunity is to establish paid traffic, while organic traffic already sits above bottom quartile and should be honed further.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
6.2Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
31No ads from you on any search
Statesman Hair StudioNot in these results
2About 27 visits a month from search, across 9 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #215 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Statesman Hair Studio's opening hours show some clear matches with city-level demand but overall alignment is below average (health score 3.9/10). The salon is open during several high-demand weekday windows (notably Tuesday 10-11am, Wednesday 3pm, Thursday 4-5pm), yet remains closed for a string of Saturday midday peaks and a Friday late-morning slot, representing missed commercial opportunity.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.5Room to grow
What customers seeWhere you rank
9:41
Statesman Hair Studio
OverviewReviewsPhotosAbout
Hours 1
Monday10am-4pm
Tuesday9am-7pm
Wednesday9am-7pm
Thursday9am-7pm
FridayClosed
SaturdayClosed
SundayClosed
Popular times Saturday · Sydenham
9a10a11a12p1p2p3p4p5p6p7p
When people in Sydenham look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #316 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#255of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #255 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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