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Stella Glow Cosmetics

Beauty salon · Wigram, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Stella Glow Cosmetics

Beauty salon · Wigram, Christchurch

Where you stand#549of 570 beauty businesses
Overall health0.4/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Where we can help

04Listings and social4.703Map positions2.501Google listing1.708Opening hours1.402Reviews1.205Facebook page0.907Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Stella Glow Cosmetics is a home salon in Wigram, Christchurch, offering beauty and cosmetic services from a residential setting. The salon focuses on personalised appointments and a relaxed, local atmosphere for customers seeking beauty treatments close to home. It operates within the Christchurch area and serves clients from Wigram and nearby suburbs.

Stella Glow Cosmetics operates as a home salon in Wigram, Christchurch, providing beauty and cosmetic services from a residential setting. The location is in the Christchurch borough and the business presents itself as a local, home-based beauty provider.

Services are described broadly under the beauty and cosmetics category and are delivered from the home salon in Wigram. The business lists itself as a cosmetics salon located at home, indicating a focus on hands-on, appointment-based work suited to a residential environment.

Customers visiting Stella Glow Cosmetics can expect a home salon experience that emphasises a quieter, more personal setting than a larger commercial salon. The home-based format suggests tailored appointments and direct interaction with the operator in a neighbourhood location, with accessibility for clients in Wigram and surrounding Christchurch suburbs.

What distinguishes Stella Glow Cosmetics locally is its home salon model in Wigram within Christchurch. The combination of cosmetic services and a residential setting positions the salon as a neighbourhood option for clients preferring appointments in a home environment rather than a high-street or mall salon. This local focus and home-based delivery are the key practical features that define the business.

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01Google listingMarketbase business report

Your Google listing

Stella Glow Cosmetics shows a low overall health score on Google Business Listing, indicating gaps in essential fields. The listing already has a title, claimed status, phone number, open status, and full address, which helps local customers find and contact the salon. Key opportunities focus on adding a website link, a richer description, more photos, and a logo to improve credibility and discovery.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Stella Glow Cosmetics
3
Stella Glow Cosmetics✓✓
0.0 ★★★★★ (0)
Beauty salon · Wigram
Open 6 days · late Tue, Wed, Fri and Sat ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Home Salon located in Wigram

2
Google listingChristchurch beauty · 570 businesses
You are #471 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Stella Glow Cosmetics shows a very low health score for Google Business reviews, indicating significant improvement is needed. The top findings reveal that responses to reviews are absent and the business has few or no reviews, while the overall rating remains unsettled. Focus on gathering positive feedback and starting timely responses to build credibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Stella Glow Cosmetics
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch beauty · 570 businesses
You are #502 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Stella Glow Cosmetics shows a low overall health score for Google Maps search at 2.5 out of 10, indicating limited visibility. The strongest signals come from top keywords like beauty salon in wigram (rank 4) and beautician in wigram (rank 7). Suburb presence is improving but still below mid-range, suggesting steady gains in local searches could help reach more nearby clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
2.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Seen in 1 search across Christchurch, top three in none
1
The Posh Beauty5.0 ★ (8) · Beauty salon
2
Future Angels Salon4.9 ★ (281) · Beauty salon
3
Misola Hair & Style4.8 ★ (371) · Beauty salon
4
RCM Beauty5.0 ★ (1) · Beauty salon
↓
Stella Glow Cosmetics2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #426 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Stella Glow Cosmetics shows above-average health in Citation and Social presence with a 5.8 out of 10. The strongest completed achievement is a very high trust Facebook profile, which anchors local credibility. A Fresha directory listing also supports visibility beyond the core profile. Key opportunities focus on building trust for TikTok, claiming or creating Neighbourly and Yellow profiles, and exploring a GrabOne listing to attract deal-seeking clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe found your Tiktok Profile page through search alone, with nothing on your own website or your Google listing pointing at it.
  • 2
    Instagram Profileyour Instagram Profile page surfaces strongly in search, which is how we found it, though nothing you control points at it.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
Gstella glow cosmetics wigram
AllImagesMapsNews
FacebookStella-Glow-Cosmetics-61582912952888Stella Glow Cosmetics | Facebook✓
Instagramstellabeauty_nzStella Glow Cosmetics | Instagram2
Tiktok@dealsdirectchristStella Glow Cosmetics | Tiktok1
Freshalp/en/bt/eyebrows-and-lashes/in/nz-christchurch/avonheadStella Glow Cosmetics | Fresha
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #305 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 3
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
9 checks on your Facebook page. You're seeing 5 of them.
0.9Room to grow
What customers seeWhere you rank
9:41
facebook
✓
people
17 followers 3
Home based beauty salon located in Wigram
FollowMessage
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #520 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gstella glow cosmetics website
AllMapsImagesNews
Google Mapsgoogle.com › mapsStella Glow Cosmetics - Wigram, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Stella Glow CosmeticsNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Stella Glow Cosmetics' current hours show some alignment with local demand but large gaps remain. Open mid-morning on Monday and Thursday (10-12 and 11-12 respectively) matches clear peak search times. However the salon is closed during several popular windows, notably Thursday 4pm, Tuesday 11am and Saturday early afternoon, which represent missed bookings. No hours are open during low-demand periods, so reducing hours is not the issue.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.4Room to grow
What customers seeWhere you rank
9:41
Stella Glow Cosmetics
OverviewReviewsPhotosAbout
Hours 1
Monday9am-2pm
Tuesday8pm-9:30pm
Wednesday8pm-9:30pm
Thursday9am-2pm
Friday8pm-10pm
Saturday8pm-10pm
SundayClosed
Popular times Thursday · Wigram
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Wigram look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #488 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#549of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #549 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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