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Stephen Fitzgerald Architecture

Architecture firm · Clifton-Sumner, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

Stephen Fitzgerald Architecture

Architecture firm · Clifton-Sumner, Christchurch

Where you stand#167of 252 architects
Overall health3.4/10across the eight areas

Going well

08Opening hours9.202Reviews7.103Map positions6.2

Where we can help

07Google search and traffic4.801Google listing3.105Facebook page3.004Listings and social2.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

Stephen Fitzgerald Architecture is an architect studio based in Sumner, Christchurch. The practice focuses on residential and site-responsive projects and offers initial project discussions via SFA Studio. Clients note attentive listening and a design approach that responds to location and lifestyle, with contact handled through the studio email for project enquiries and budget conversations.

Stephen Fitzgerald Architecture is an architect studio located in Sumner, Christchurch. The practice operates from SFA Studio and invites prospective clients to contact the studio to discuss new build projects, including initial budget ranges and project requirements.

The practice offers architectural design services with an emphasis on site-responsive, residential work and considered spatial planning. The website prompts clients to outline build budgets and project visions, and provides a studio contact email for enquiries. That material indicates a focus on discussing client requirements early in the process.

Client feedback highlights a consistent pattern of attentive listening and collaborative design. Reviewers describe feeling heard by Stephen and team, and note a willingness to understand how clients want to live in their homes. Comments also mention designs that respond to location and aim to make an impact on living and working spaces, and a considered, well thought out approach to projects.

Locally, Stephen Fitzgerald Architecture is presented as a Sumner-based practice that combines a client-centred process with site-aware design thinking. The studio's invitation to discuss budgets and visions, together with review themes of listening and thoughtful design, are practical details that distinguish the practice for Christchurch clients seeking an engaged architect.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Stephen Fitzgerald Architecture shows a below-average health score on Google Business Listing but has essential contact details in place, including a website link and phone number. The profile is claimed and open status is visible, which helps customer trust. The main opportunity lies in expanding descriptions and visuals to better reflect services and portfolio.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
3.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Stephen Fitzgerald Architecture
2
Stephen Fitzgerald Architecture✓✓
5.0 ★★★★★ (3)
Architecture firm · Clifton-Sumner
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch architects · 252 businesses
You are #174 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Stephen Fitzgerald Architecture shows above-average health on Google Business reviews with a 6.7/10 overall. A notable strength is a top-10% star rating, indicating high customer satisfaction. The main opportunity is improving engagement by responding to reviews, as no responses have been posted yet. Focusing on timely responses can build trust and signal attentiveness to clients.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing all of them.
7.1Good
What customers seeWhere you rank
9:41
Stephen Fitzgerald Architecture
OverviewReviewsPhotosAbout
5.0★★★★★3 reviews 3
5
4
3
2
1✓
2How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #75 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Stephen Fitzgerald Architecture shows an above-average health score of 6.2 out of 10 in Google Maps searches, indicating reasonable visibility but room to improve. The strongest performance is in Clifton-Sumner searches, where top keywords include architectural designer and architect (positions 2-3). Momentum should focus on maintaining and increasing borough presence while expanding aggregate visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.2Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
architect
1Top three for "architect" in 1 suburb, seen in 2
1
Johnston Architects5.0 ★ (1) · Architecture firm
2
Massimiliano Capocaccia Architecture Studio5.0 ★ (1) · Architecture firm
3
Stephen Fitzgerald Architecture25.0 ★ (3) · Architecture firm
4
Architeco Design0.0 ★ (0) · Architecture firm
Map positionsChristchurch architects · 252 businesses
You are #97 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Stephen Fitzgerald Architecture shows low overall health on social and directory presence, at 1.8 of 10. The strongest current asset is an existing LinkedIn profile, but other key profiles are missing or have low trust, which limits visibility and credibility with local clients.

Strengths

  • ✓
    LinkedIn ProfileWe can see your LinkedIn Profile listing (https://linkedin.com/in/stephen-fitzgerald) found via: Google search results.
  • ✓
    ArchiPro ProfessionalWe can see your ArchiPro Professional listing (https://archipro.co.nz/stephen-fitzgerald-architecture) found via: Google search results.
  • ✓
    CheckMyBuilder CompanyWe can see your CheckMyBuilder Company listing (https://checkmybuilder.co.nz/stephen-fitzgerald-architecture-limited) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe found your Instagram Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
18 checks on your listings and social. You're seeing 6 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Gstephen fitzgerald architecture clifton-sumner
AllImagesMapsNews
LinkedInstephen-fitzgeraldStephen Fitzgerald Architecture | LinkedIn✓
ArchiPro Professionalstephen-fitzgerald-architectureStephen Fitzgerald Architecture | ArchiPro Professional✓
CheckMyBuilderstephen-fitzgerald-architecture-limitedStephen Fitzgerald Architecture | CheckMyBuilder✓
Instagramsfitzgerald_architectureStephen Fitzgerald Architecture | Instagram2
FacebookNo account found1
TiktokNo account found3
LinkedInNo listing found✓
Listings and socialChristchurch architects · 252 businesses
You are #195 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInArchiPro ProfessionalCheckMyBuilderYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
facebook
stephen fitzgerald architecture clifton-sumner
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch architects · 252 businesses
You are #176 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

The on-page health score for Stephen Fitzgerald Architecture sits below average, indicating room for improvement in technical SEO signals. The strongest existing assets are a valid favicon, HTTPS content, presence of an H1 tag, an SEO-friendly URL, and no frames, which collectively support crawlability and trust.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    The shape of your link profileNo links to your site were found, so there is no shape to read yet.
  • 3
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒sfa.studio✓
✓Favicon
✓Page load speed
1Separate sites linking to you
2The shape of your link profile
3Meta description
Your websiteChristchurch architects · 252 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The website traffic health for Stephen Fitzgerald Architecture sits around mid range, with a 4.9 out of 10. This indicates mixed performance: organic traffic shows some strength, but paid search activity is unclear and needs attention. The strongest finding is that organic traffic value sits above a basic threshold, while paid metrics lag.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
4.8Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
32No ads from you on any search
Stephen Fitzgerald ArchitectureNot in these results
1About 30 visits a month from search, across 12 searches
Google search and trafficChristchurch architects · 252 businesses
You are #132 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Stephen Fitzgerald Architecture's opening hours partly match local demand: weekday lunchtimes midweek (Tuesday-Thursday 11am-1pm) align with searches, giving useful availability for client conversations. However the studio is closed during major Saturday and Sunday midday peaks, missing busy windows. No low-demand open hours were identified, so current schedule is not wasteful but leaves room to capture weekend enquiries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
9.2Strong
What customers seeWhere you rank
9:41
Stephen Fitzgerald Architecture
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #22 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#167of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #167 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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