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Stephen Goodenough Photographer

Photographer · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 194 Christchurch photography businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch photography · 194 businesses
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Executive summaryExclusive Marketbase business report

Stephen Goodenough Photographer

Photographer · Addington-Middleton, Christchurch

Where you stand#101of 194 photography businesses
Overall health4.8/10across the eight areas

Going well

04Listings and social6.507Google search and traffic6.3

Where we can help

02Reviews3.605Facebook page3.101Google listing3.008Opening hours3.003Map positions0.806Your website-
How AI describes youMarketbase business report

What AI tells people about you

Stephen Goodenough Photographer is a commercial photographer based in Addington, Christchurch. He specialises in architecture, corporate, food, fashion and editorial photography. Clients can engage him for a range of commercial shoots and image needs across Christchurch, with a focus on professional visual work for businesses and publications.

Stephen Goodenough Photographer is a commercial photography practice based in Addington, Christchurch. The studio presents itself as a Christchurch-based commercial photographer serving local businesses and editorial clients.

Services listed include architecture, corporate, food, fashion and editorial photography, reflecting a commercial focus across several specialist areas. These service types are offered to clients seeking professional imagery for business, product or editorial use.

Customer feedback shows a mix of responses, with an overall average rating of 3 and at least one reviewer offering very high praise for the photographer's commercial work. This indicates clients have had varied experiences, while some highlight notable satisfaction with the quality of the photography.

Locally, Stephen Goodenough Photographer is positioned as a commercial specialist in Christchurch's Addington suburb, catering to businesses and editors who need professional photography across the listed genres. The combination of architectural, corporate, food, fashion and editorial offerings defines the studio's local character.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Stephen Goodenough Photographer shows a low overall health on Google Business Listing at 1.7/10. The listing has a strong base with listed phone, website, full address and a main image, but key gaps remain. The most important findings are that the listing is not claimed and shows no verified status, and there is no meaningful business description or logo yet. Addressing these could improve visibility and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Stephen Goodenough Photographer
3
Stephen Goodenough Photographer1✓
Own this business?
3.0 ★★★★★ (2)
Photographer · Addington-Middleton
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch photography · 194 businesses
You are #137 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Stephen Goodenough Photographer shows a below-average Google Business health score of 3.6 out of 10, indicating room for improvement. The top opportunities focus on engaging with customers via responses, growing the review count, and continuing to build trust with higher ratings as more feedback accumulates.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
3.6Room to grow
What customers seeWhere you rank
9:41
Stephen Goodenough Photographer
OverviewReviewsPhotosAbout
3.0★★★★★2 reviews
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch photography · 194 businesses
You are #124 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps Search performance for Stephen Goodenough Photographer shows a very low overall health score of 0.9 out of 10, indicating limited visibility in Google Maps results. The strongest finding is a top-5 ranking for the keyword portrait studio in addington-middleton (position 13), suggesting some niche visibility. However, there is minimal presence in local maps searches at the borough level, pointing to room for local optimisation.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
0.8Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
portrait studio
1Seen in 1 search across Christchurch, top three in none
1
Linton Photography2.6 ★ (9) · Photographer
2
Soul Creative Studio5.0 ★ (77) · Photographer
3
Photosynthesis5.0 ★ (26) · Photographer
4
Little Clicks Photography5.0 ★ (7) · Photographer
↓
Stephen Goodenough Photographer2Further down, below the first results
Map positionsChristchurch photography · 194 businesses
You are #179 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The overall health is 6.8 out of 10, indicating above-average presence and trust. For Stephen Goodenough Photographer, the strongest current assets are outstanding Instagram and Facebook profiles, which show high trust scores and active branding. Key opportunities lie in expanding visibility on TikTok, Fresha, LinkedIn, Yellow Pages, and TikTok directories to broaden reach and interest from new clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 5 of them.
6.5Good
What customers seeWhere you rank
9:41
Gstephen goodenough photographer addington-middleton
AllImagesMapsNews
InstagramstephengoodenoughphotographerStephen Goodenough Photographer | Instagram✓
FacebookStephen-Goodenough-Photographer-100063252486337Stephen Goodenough Photographer | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch photography · 194 businesses
You are #69 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    People following your pageFewer people follow your page than follow half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
3.1Room to grow
What customers seeWhere you rank
9:41
facebook
people2
364 followers 3
Commercial Photographer based in Christchurch New Zealand.
FollowMessage
🌐 stephengoodenough.com✓
☎ +64 21 889 030✓
PostsAboutPhotosReviews
Facebook pageChristchurch photography · 194 businesses
You are #135 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

The On-Page SEO health for Stephen Goodenough Photographer is very high, reflecting solid technical foundations. The strongest finding is a page load time under 3 seconds and an SEO-friendly URL, contributing to fast, crawl-friendly pages. Several opportunities remain, notably refining meta description length and ensuring the description matches page content to boost relevance and readability.

Strengths

  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.

Top three opportunities

  • 1
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 2
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
  • 3
    The shape of your link profileYour links are spread across a fair range of sites for a profile this size, and the mix of link types looks ordinary.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒stephengoodenough.co.nz✓✓1
✓Separate sites linking to you
2On-page score
3The shape of your link profile
Your websiteChristchurch photography · 194 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Stephen Goodenough Photographer shows an above-average health score for Website Traffic with room to grow. The most important findings are near-zero organically earned traffic value and no clear paid traffic activity. Organic visitors are above the bottom 25%, indicating momentum that could be built on keyword refinement and better navigation.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
6.3Good
What customers seeWhere you rank
9:41
Gphotography service addington-middleton
AllMapsImagesShopping
2No ads from you on any search
yellow.co.nzBest 30 Photographers in Middleton
www.stephengoodenough.co.nzcontact — Stephen Goodenough Photographer

Stephen Goodenough Photographer · Studio by appointment: unit2 / 16 Bernard St, Addington, Christchurch · Mobile +64 21 88 90 30 · Mail: PO Box 36412, Christchurch ... Read more

horizonimages.co.nzContact Us - Information - Horizon Images
31About 2 visits a month from search, across 2 searches
Google search and trafficChristchurch photography · 194 businesses
You are #73 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Stephen Goodenough Photographer has no recorded opening hours, so alignment with Christchurch demand cannot be measured. The health score is 0.6/10, reflecting the missing hours rather than actual service. Without published hours, potential matches with peak search times, missed high-demand windows, and off-peak inefficiencies cannot be identified. Publishing clear, accurate opening hours will unlock actionable scheduling advice.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
3.0Room to grow
What customers seeWhere you rank
9:41
Stephen Goodenough Photographer
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Sunday · Addington-Middleton
11a12p1p2p3p4p5p6p7p8p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch photography · 194 businesses
You are #137 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#101of 194 Christchurch photography businesses
9:41
Christchurch photographyOverall · 194 businesses
You are #101 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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