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Strands Hair

Hair salon · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Strands Hair

Hair salon · Northcote-Papanui, Christchurch

Where you stand#299of 498 hair salons & barbers
Overall health4.0/10across the eight areas

Going well

01Google listing9.003Map positions8.1

Where we can help

08Opening hours4.602Reviews4.404Listings and social3.405Facebook page3.407Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Strands Hair is a purpose-built villa salon at 478 Greers Road, Bishopdale, Christchurch. Led by owner Michael Hope, the team offers haircuts, colour and balayage from experienced, continually trained stylists. The salon is serene and modern, minutes from Northlands Mall, welcomes walk-ins and provides free offstreet parking on premises.

Strands Hair is a villa salon located at 478 Greers Road in Bishopdale, Christchurch. Open since 1984 and led by owner Michael Hope, the salon operates a team of trained and experienced hair stylists in a purpose-built, serene space that sits minutes from Northlands Mall.

The salon describes its services as including haircuts, colour work and balayage, using tried and tested products supported by ongoing training. The team emphasises individuality and skill, with service offerings tailored to clients seeking a personalised style.

Customers mention friendly, conversational service and consistent haircuts, with several reviews praising both the styling and colour work such as balayage. Longstanding clients refer to Strands as a family hairdresser, noting dependable results and a welcoming atmosphere during visits.

Practical features include free offstreet parking and a walk-in friendly approach, making the salon accessible for local Bishopdale and Christchurch clients. Strands Hair presents a traditional salon setting with contemporary training and product choices, aiming to provide reliable, personalised hair services in a quiet, convenient location.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Strands Hair shows a very high Google Business Listing health score of 9.3 out of 10, indicating strong completeness and presence. The business has a solid set of basics in place, including a linked website, a visible phone number, a claimed listing, and an open-for-business status. Two notable strengths are the listed phone number and the claimed status, aiding customer contact and control.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 2
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
  • 3
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
11 checks on your Google listing. You're seeing 6 of them.
9.0Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Strands Hair
1
Strands Hair✓✓
5.0 ★★★★★ (27)
Hair salon · Northcote-Papanui2
Open 5 days · late Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Strands opened its doors in 1984 and has maintained their high standards to individuality and skill ever since. The team at Strands are trained and experienced hair stylists, led by owner Michael Hope, who brings a wealth of experience to the salon. Extensive experience coupled with ongoing training and tried and tested products means guaranteed results catered to your style. Strands is located at 478 Greers Road, in a purpose built villa salon. Serene and modern; you’d never believe you’re only minutes from the hustle and bustle of Northlands Mall. Free offstreet parking is available on premises. Walk-ins are welcomed.

3
Google listingChristchurch hair salons & barbers · 498 businesses
You are #52 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Strands Hair shows a strong Google review presence with an overall health score of 4.8 out of 10, indicating mixed performance within the local market. The business excels in customer satisfaction with a top 10% star rating, but struggles with engaging reviewers and growing total reviews.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing all of them.
4.4Room to grow
What customers seeWhere you rank
9:41
Strands Hair
OverviewReviewsPhotosAbout
5.0★★★★★27 reviews 2
5
4
3
2
1✓
haircut 8friendly staff 5banter 2conversation 2hairdresser 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #281 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps search health for Strands Hair is high, with an overall score of 8.1 out of 10. This indicates strong visibility in Google Maps and good potential for growth in local searches. The most notable findings are strong rankings for multiple key hair-related terms in nearby areas and steady progress in borough performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
8.1Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
unisex hairdresser
2Top three for "unisex hairdresser" in 2 suburbs, seen in 7
1
Divine Hair and Beauty Salon Papanui & Barber4.9 ★ (206) · Hair salon
2
Synergy Hair Northlands4.4 ★ (85) · Hair salon
3
Hepburn Hair5.0 ★ (11) · Hair salon
4
Frendz On Papanui4.5 ★ (80) · Hair salon
↓
Strands Hair1Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #94 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Strands Hair shows a low overall health in Citations & Social Presence, with limited activity on key platforms. The strongest finding is a highly trusted Facebook presence, while other profiles are missing or underdeveloped, reducing local visibility. Opportunities lie in establishing Instagram, TikTok, and LinkedIn profiles to broaden reach and credibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/strands-hair-greers-road-christchurch-yXQab8) found via: Google search results.
  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/strands-hair-company-northcote) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
3.4Room to grow
What customers seeWhere you rank
9:41
Gstrands hair northcote-papanui
AllImagesMapsNews
White Pagesstrands-hair-company-northcoteStrands Hair | White Pages✓
Cylexstrands+hair+company-18023334Strands Hair | Cylex
Freshastrands-hair-greers-road-christchurch-yXQab8Strands Hair | Fresha✓
FacebookStrands-Hair-Company-100067501077217Strands Hair | Facebook✓
Neighbourlyhairdressers/canterbury-region/christchurch/papanuiStrands Hair | Neighbourly
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #328 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokWhite PagesCylexFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
9 checks on your Facebook page. You're seeing 6 of them.
3.4Room to grow
What customers seeWhere you rank
9:41
facebook
people1
334 followers 2
Strands opened it's doors in 1984 and has since maintained their high standards in quality skilled h
FollowMessage
★ 7 reviews · recommended 3
🌐 strands.co.nz✓
☎ +64 3-379 1577✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #330 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strands Hair shows an average overall health for on-page SEO with a 5.0 out of 10. The top findings reveal critical gaps in on-page structure and tagging, particularly missing meta description and title tag, plus a need to speed up page load time. Addressing these will help improve visibility and click-throughs for the business.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 3
    Separate sites linking to youNo separate website links to yours.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒strandshair.co.nz✓1
2On-page score
3Separate sites linking to you
Your websiteChristchurch hair salons & barbers · 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strands Hair shows a moderate website traffic profile with an overall health score of 5.0 out of 10. The findings indicate limited organic traction and minimal paid activity, suggesting opportunities to build content, optimise on-page SEO, and start small paid campaigns to attract local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Strands HairNot in these results3
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Strands Hair's opening hours align well with several peak local demand windows, notably Saturday 11am-1pm and Tuesday 11am-12pm, covering many high-traffic times. However several high-demand slots are missed: Monday late morning and lunchtime, Saturday 2pm and Sunday 3pm. There is a small inefficiency with Friday 8am open when demand is low. Adjusting a few hours could capture more lunchtime and weekend customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.6Room to grow
What customers seeWhere you rank
9:41
Strands Hair
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday8am-6pm
Wednesday8am-6pm
Thursday8am-8pm
Friday8am-8pm
Saturday8am-2pm
SundayClosed
Popular times Saturday · Northcote-Papanui
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #268 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#299of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #299 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
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