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Sublime Nails

Nail salon · Burwood, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Sublime Nails

Nail salon · Burwood, Christchurch

Where you stand#294of 570 beauty businesses
Overall health4.9/10across the eight areas

Going well

07Google search and traffic10.0

Where we can help

04Listings and social3.205Facebook page1.803Map positions1.408Opening hours1.302Reviews1.201Google listing0.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

Sublime Nails is a beauty salon in the Burwood suburb of Christchurch that specialises in nail services. The salon serves local customers seeking routine nail care and cosmetic nail treatments in a neighbourhood setting. It positions itself as a local nail studio offering convenient access for residents of Burwood and nearby Christchurch suburbs.

Sublime Nails is a beauty salon based in the Burwood area of Christchurch. The name indicates a focus on nails, and the salon operates within the local community serving Burwood residents and people from neighbouring suburbs.

The salon specialises in nail-related beauty services. The business description and name suggest attention to manicures, pedicures and cosmetic nail treatments typical of a nail studio. Services are provided on-site at the Burwood location.

Customers come to Sublime Nails for nail care and cosmetic nail work in a neighbourhood setting. The salon's location in Burwood makes it convenient for local clients seeking regular nail maintenance or occasional treatments. Appointments or walk-ins would be arranged at the salon premises.

Sublime Nails is a local Christchurch nail studio focused on nail services for the Burwood community. Its local presence and name position it as an accessible option for clients wanting professional nail care without travelling into the city centre.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Sublime Nails shows a very low overall health of the Google Business Listing (0.2/10). The listing has solid basics like a listed phone number, full address and a main image, but key gaps persist such as unverified ownership, no website link, and minimal content. Addressing these can improve visibility and credibility for local clients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
0.3Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Sublime Nails
Sublime Nails1✓
Own this business?
0.0 ★★★★★ (0)
Nail salon · Burwood
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch beauty · 570 businesses
You are #555 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Sublime Nails shows a very low health score for Google reviews, signalling weak overall performance. The strongest focus should be on building customer trust through more responses, better collection of reviews, and improving the visible rating by encouraging happy clients to share experiences. Immediate gains may come from starting a review response habit and asking satisfied clients for feedback.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Sublime Nails
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch beauty · 570 businesses
You are #502 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Sublime Nails shows a very low overall health score in Google Maps search, indicating limited visibility across queries. The strongest performance is for the keyword nail salon in burwood, with related search presence in avondale. The opportunity lies in improving both aggregate maps visibility and borough-specific rankings to capture more local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
nail salon
1Seen in 2 searches across Christchurch, top three in none
1
VS Nails5.0 ★ (150) · Nail salon
2
Nail Design Cheila Oliveira5.0 ★ (24) · Nail salon
3
Lux Nail Bar Homebase4.9 ★ (213) · Nail salon
4
Best You Can Be4.9 ★ (20) · Nail salon
↓
Sublime Nails2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #491 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Sublime Nails shows a very high health score for citations and social presence, indicating strong social visibility across key platforms. The most notable findings are outstanding Facebook and Instagram profiles and a Fresha category page already ranking for the business name. Opportunities focus on TikTok and LinkedIn, where presence is weak or missing, plus a need to claim and optimise profiles.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/sublime+nails-18025294) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe found your Facebook Profile page through search alone.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
3.2Room to grow
What customers seeWhere you rank
9:41
Gsublime nails burwood
AllImagesMapsNews
Instagramscroll_inSublime Nails | Instagram✓
Cylexsublime+nails-18025294Sublime Nails | Cylex✓
FacebookSublimeBeautyySublime Nails | Facebook1
Freshalp/en/bt/nail-salons/in/nz-christchurch/burwoodSublime Nails | Fresha
Tiktok@thesydneyadventurerSublime Nails | Tiktok2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #386 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
8 checks on your Facebook page. You're seeing 6 of them.
1.8Room to grow
What customers seeWhere you rank
9:41
facebook
✓
Sublime Beauty✓
583 followers 2
Mobile beauty therapist throughout East lothian. Pvg, fully qualified & fully insured.20years exp!
FollowMessage
☎ +44 7826 844271✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #467 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Sublime Nails shows above-average on-page SEO health with a score of 6.7 out of 10. The site benefits from a valid favicon, a relevant meta description, and a clear H1 and title tag. The strongest current asset is adequate text content, while opportunities include refining the meta description and title tag lengths and avoiding frames.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒scroll.in✓✓
✓Separate sites linking to you
1Meta description
2Page title
3On-page score
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Sublime Nails shows a very high health for website traffic, indicating strong organic visibility and local presence. The most notable findings are outstanding organic traffic totals and top 10% local SERP coverage, confirming solid SEO and a competitive position. There are opportunities to start paid traffic pilots to capture paid search value and test targeted keywords.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing all of them.
10.0Strong
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Sublime NailsNot in these results✓
✓✓About 3,063,458 visits a month from search, across 354,401 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #3 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Sublime Nails has no published opening hours, so alignment with local demand cannot be measured. Without hours, it is unclear when the salon would be open during Christchurch peak search periods or closed during high-demand windows. Adding accurate hours will reveal whether current availability matches neighbourhood demand or if there are missed opportunities during popular times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.3Room to grow
What customers seeWhere you rank
9:41
Sublime Nails
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch beauty · 570 businesses
You are #496 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#294of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #294 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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