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Tax Matters Limited

Accountant · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

Tax Matters Limited

Accountant · Christchurch Centre, Christchurch

Where you stand#16of 245 accountants
Overall health9.4/10across the eight areas

Going well

02Reviews10.003Map positions9.805Facebook page9.001Google listing7.207Google search and traffic6.8

Where we can help

04Listings and social5.908Opening hours3.406Your website-
How AI describes youMarketbase business report

What AI tells people about you

Tax Matters Limited is a Christchurch City Centre accounting practice specialising in small businesses and rental properties. The firm offers tailored tax services and can arrange Friday appointments by request. Clients are offered simplified solutions and practical tax guidance aimed at reducing compliance stress while focusing on reliability and clear, pragmatic advice.

Tax Matters Limited is an accounting firm based in the City Centre of Christchurch that focuses on tax services for small businesses and rental property owners. The practice emphasises simplified tax solutions and aims to make compliance less stressful for clients who run businesses or invest in property.

The firm lists key service areas for small business and property investors, offering specialised support, pragmatic tax advice and dependable assistance. Services are described as tailored to the unique needs of these client groups and the team presents itself as providing expert guidance and practical solutions to common tax issues.

Customer feedback shows clients commonly experience helpful, prompt and friendly service. Reviews mention clear, straightforward communication, quick replies to queries and efficient processing of tax returns, with attention to getting things done on time and correctly. Several clients note the supportive approach when helping businesses scale or understand financial figures.

Locally, Tax Matters Limited positions itself as a Christchurch accountant delivering focused tax support for small business owners and rental property investors. Practical appointment options, including special Friday slots by arrangement, and a reputation for responsiveness and dependable tax work are distinguishing features for clients seeking hands-on tax assistance in the city centre.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Tax Matters Limited shows solid performance on Google Business Listing health with a 7.3 out of 10. The business has clear strengths such as a claimed listing, a website link, a visible phone number, and open-for-business status. The most impactful opportunities are to improve the description to surpass the bottom quartile and to add more photos to lift listing prominence.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
7.2Good
What customers seeWhere you rank
9:41
Tiles © Esri
Tax Matters Limited
2
Tax Matters Limited✓✓
4.9 ★★★★★ (84)
Accountant · Christchurch Centre3
Open 4 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

We specialise in Small Business and Rental Properties Let us take away the stress of tax compliance. Special appointments can be made for Fridays but please get in touch first.

1
Google listingChristchurch accountants · 245 businesses
You are #70 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Tax Matters Limited shows an overall very high health in Google Business reviews, with a 10.0 out of 10 health score. The strongest confirmed strengths are outstanding Google Business Rating Confidence and outstanding total reviews, placing the practice in the top 10% locally. A key improvement area is engaging with customers by replying to reviews, which can enhance trust.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Review countYou hold one of the deepest review banks in this market - social proof that does its own selling.

Top two opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating is higher than most of this market, and it is the first thing a customer reads about you.
4 checks on your reviews. You're seeing all of them.
10.0Strong
What customers seeWhere you rank
9:41
Tax Matters Limited
OverviewReviewsPhotosAbout
4.9★★★★★84 reviews ✓
5
4
3
2
12
tax matters 14financial support 7small business support 5accounting practices consulting 4clear explanations 3affordability 3
✓How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #1 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Tax Matters Limited shows very strong Maps search health with a 9.8/10 score, indicating high visibility and reliability in Google Maps. Top opportunities focus on maintaining aggregate visibility at or above the local median and pushing borough visibility to join top performers. The business's best ranking keywords demonstrate strength in the Christchurch centre and surrounding suburbs.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
9.8Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
tax consultant
✓Top three for "tax consultant" in 13 suburbs, seen in 64
1
Tax Matters Limited14.9 ★ (84) · Accountant
2
CATS Accounting Christchurch5.0 ★ (2) · Accountant
3
Apex Accountancy5.0 ★ (3) · Accountant
4
Tax Link Christchurch4.6 ★ (22) · Accountant
Map positionsChristchurch accountants · 245 businesses
You are #6 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Tax Matters Limited shows an above-average health score of 6.4 out of 10 for social presence, indicating a solid base with room for growth. The strongest current asset is a highly trusted Facebook profile, with a very high trust score and active engagement, complemented by a well-maintained Neighbourly listing.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/tax-matters-limited) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Gtax matters limited christchurch centre
AllImagesMapsNews
Neighbourlytax-matters-limitedTax Matters Limited | Neighbourly✓
Facebooktaxmatters.nzTax Matters Limited | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #100 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 5 of them.
9.0Strong
What customers seeWhere you rank
9:41
facebook
taxmatters.nz✓
282 followers 1
Tax Matters - We take care of your tax matters, so you can spend time on what matters most to you,2
FollowMessage
★ 9 reviews · recommended ✓
🌐 taxmatters.net.nz✓
☎ +64 3-366 6115
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #25 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Tax Matters Limited shows average on-page SEO health, with a 5.3 out of 10 score. Strengths include a valid favicon, fast page load under 3 seconds, an SEO-friendly URL and a relevant title tag, and secure HTTPS resources. The most important findings point to meta description and title tag lengths needing adjustment to avoid truncation and improve click appeal, and a high text-to-page size ratio suggesting better content structure is needed.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒taxmatters.net.nz✓
✓Favicon
✓Page load speed
1Meta description
2Page title
3The shape of your link profile
Your websiteChristchurch accountants · 245 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Tax Matters Limited's website shows an above-average health score of 6.6 out of 10 for website traffic and keyword visibility, indicating solid performance with room to grow. Key findings point to opportunities in paid traffic and ongoing organic improvements; paid activity is currently unclear, while organic value sits mid-range and organic ranking sits in the 25th-50th percentile.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
6.8Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
21No ads from you on any search
Tax Matters LimitedNot in these results
3About 37 visits a month from search, across 18 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #79 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Tax Matters Limited shows concentrated alignment with local demand on Thursdays, where regular opening covers several strong mid-morning and afternoon peaks (9am, 10am, 1pm, 2pm, 3pm). There are notable missed opportunities on Fridays (10am, 11am, 1pm) and Sundays (10am, noon) when demand is high but the firm is closed. No low-demand open hours were identified.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.4Room to grow
What customers seeWhere you rank
9:41
Tax Matters Limited
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
FridayClosed
SaturdayClosed
SundayClosed
Popular times Friday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #162 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews2 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#16of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #16 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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