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The Beauty Club

Beauty salon · Bishopdale, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

The Beauty Club

Beauty salon · Bishopdale, Christchurch

Where you stand#69of 570 beauty businesses
Overall health8.8/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

The Beauty Club is a beauty salon in Bishopdale village at 6/337 Harewood Road, Christchurch. It offers threading, waxing, eyelash extensions, perming, henna tattoo, brow lamination, nails, manicures and pedicures. It also offers tinting and head massages for local clients. Customers report professional, friendly service with quick, affordable appointments.

The Beauty Club is a beauty salon located in Bishopdale village at 6/337 Harewood Road, Christchurch. The salon lists a broad range of services including threading, waxing, eyelash extensions, lash lifting and tinting, perming, henna tattoo, brow lamination, nail services, manicures, pedicures and head massage.

Services emphasise lash and brow work alongside nail care. The salon describes treatments such as full-set eyelash extensions, lash lifts and brow lamination, and offers waxing and threading for facial hair. Nail services cover gel polish and standard manicure and pedicure work. Henna tattoo and tinting are also part of the service mix.

Customer feedback in recent reviews highlights professional and friendly staff, with clients noting prompt appointments, affordable pricing and attentive service. Reviews mention strong results for eyelash extensions and combined treatments such as threading, tinting and gel polish. Several comments reference repeat visits and clients complimenting staff knowledge and the welcoming energy of the salon.

Locally, The Beauty Club presents as a full-service neighbourhood salon in Bishopdale that combines brow and lash expertise with routine nail and waxing services. The mix of quick, affordable appointments and repeat clientele is a recurring theme in reviews, which helps define the salon's practical appeal to Christchurch customers seeking regular beauty maintenance.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Beauty Club shows solid health with a strong claimed status, phone number and website link, yet the logo is missing. The listing benefits from an open-for-business status and a clear title, which helps local customers find and contact it.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
4.8Room to grow
9:41
Tiles © Esri
The Beauty Club✓✓
4.8 ★★★★★ (87)
Beauty salon · Bishopdale3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

The Beauty Club is located at Bishopdale village, 6/337 Harewood Road, Bishopdale, Christchurch. The Beauty Club is offering range of services such as Threading, Waxing, Eyelashes Extensions Perming, Henna Tattoo, brows lamination, Nails, Manicure, Pedicure.

2
Google listingChristchurch beauty · 570 businesses
You are #299 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The Beauty Club in Christchurch shows a high overall health score on Google reviews, indicating strong customer feedback and engagement. Key findings point to solid star ratings and a healthy review count, with active responses to reviews contributing to trust. Continued focus on maintaining service quality will support further gains in visibility and client confidence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing 3 of them.
8.9Strong
9:41
The Beauty Club
OverviewReviewsPhotosAbout
4.8★★★★★87 reviews
5
4
3
2
12
lashes 29lash extensions 9eyebrow shaping 5eyebrows 5relaxing atmosphere 5kind staff 4
1How far your rating and your review count together can be trusted
K
Kristine M.★★★★★ · 2 months ago

I am so happy I had my waxing session with Ms. Bhoomi today! I only booked for a few services (just 3) because of the schedule limitations in the online booking, but she was able to do ALL my waxing needs (6 in all) in just one session! Inc...

Response from the owner3

Hi Kristine, Thank you very much for your positive feedback and support appreciated your time. Thanks again🙏

X
Xsara M.★★★★★ · 2 months ago

I booked with Bhoomi and she was absolutely amazing!! Such a great experience! She talked me through everything and answered all my questions in detail. So welcoming, respectful and incredibly relaxing! I’ll definitely be coming back soon (...

Response from the owner

Thank you so much for your support and kindness and your kind words thanks again and appreciate your time.

Google reviewsChristchurch beauty · 570 businesses
You are #65 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Beauty Club shows very strong Maps search health with a 9.6/10 overall health score, indicating high visibility and potential for steady local footfall. The borough-specific score is outstanding, placing the business in the top 10% for Bishopdale visibility and supporting continued local leadership.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.
  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Where we can help

Nothing to sort here. Every check we run here is at its best on Google Maps.
2 checks on your map positions. You're seeing both.
9.8Strong
9:41
1234Tiles © Esri
✓Top three for "eyebrow bar" in 4 suburbs, seen in 18
1
The Beauty Club✓4.8 ★ (87) · Beauty salon
2
Acacia Beauty4.9 ★ (242) · Beauty salon
3
Bloom Lash Studio5.0 ★ (1) · Beauty salon
4
Makesha's Beauty5.0 ★ (3) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #11 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The Beauty Club shows a healthy overall health score with high presence on major social profiles. The strongest gains come from Facebook and Instagram, which are already rated as outstanding, and Fresha directories contributing to search visibility. There are opportunities to enhance TikTok presence and to improve listings on Yellow Pages and LinkedIn. The focus should be on completing those profiles and maintaining strong engagement.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/the-beauty-club-christchurch-337-harewood-road-obc9yfv9) found via: Google search results, Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.0Strong
9:41
Gthe beauty club bishopdale
AllImagesMapsNews
Freshathe-beauty-club-christchurch-337-harewood-road-obc9yfv9The Beauty Club | Fresha✓
Facebook100089319771935The Beauty Club | Facebook✓
Instagramthe_beauty_club_limitedThe Beauty Club | Instagram✓
Infobelthe_beauty_club_bishopdaleThe Beauty Club | Infobel
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #58 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    People following your pageFewer people follow your page than follow half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
2.2Room to grow
9:41
facebook
people1
261 followers 3
The Beauty Club- OPEN FOR BOOKING - Brows | Eyelashes extensions | Wax | Threading
FollowMessage
★ 2 reviews · recommended 2
🌐 thebeautyclub.online✓
☎ +64 22 380 2316✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #443 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

The Beauty Club's on-page health is strong, with a very high overall score and solid foundations. Key findings include a relevant meta description and an SEO-friendly URL, plus a page size under 256KB. The main opportunities focus on reducing render-blocking resources and fine-tuning the title tag length to avoid truncation.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒thebeautyclub.online✓2
✓Favicon
✓Page load speed
1Page title
3On-page score
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Beauty Club shows a healthy website traffic profile with strong organic engagement and a solid local footprint. Overall health is high, indicating reliable visibility and steady visitor interest. Key findings highlight solid organic traffic value in the 50-75% range and notable local traffic, while paid activity is not yet demonstrated, suggesting room to test targeted campaigns.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.1Strong
9:41
Gbeautician bishopdale
AllMapsImagesShopping
321No ads from you on any search
thebeautyclub.onlineThe Beauty Club: Home

We offer a range of luxurious services to enhance your natural beauty, including facial treatments, brow lamination, threading, waxing, lash lifting, lash ... Read more

acaciabeauty.co.nzAcacia Skin Health & Beauty - Best Beauty Salon Christchurch
About 495 visits a month from search, across 151 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #111 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

The Beauty Club's opening hours largely match local demand, with 47 weekly hours coinciding with peak search times and no low-demand open hours. Strong alignment includes late-afternoon and mid-day peaks on Tuesday, Wednesday, Thursday and Saturday. However, 30 high-demand hours are missed, notably early Tuesday and early-evening slots on Wednesday and Thursday and Sunday afternoon. Consider modest evening extensions on select days.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.0Strong
9:41
The Beauty Club
OverviewReviewsPhotosAbout
Hours 1
Monday9:30am-6pm
Tuesday9:30am-6pm
Wednesday9:30am-6pm
Thursday9:30am-6pm
Friday9:30am-6pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #113 for opening hours
See how to fix it →
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Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#69of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #69 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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