marketbaseExclusive Marketbase Report
Prepared for

The Beauty Nook

Beauty salon · St Albans, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

The Beauty Nook

Beauty salon · St Albans, Christchurch

Where you stand#142of 570 beauty businesses
Overall health7.5/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

The Beauty Nook in Saint Albans, Christchurch is a local beauty salon offering a range of beauty services and treatments. Located in the Saint Albans neighbourhood, it serves clients from the suburb and wider Christchurch area, providing a convenient neighbourhood option for beauty care.

The Beauty Nook is a beauty salon located in the Saint Albans neighbourhood of Christchurch. It operates as a local provider of beauty services, serving clients from Saint Albans and the wider Christchurch area.

The salon provides beauty services and treatments consistent with its category as a beauty business. Offerings are described generally as beauty services and treatments; no further service specifics are provided in the source information.

No customer review snapshot was provided in the supplied source material, so there is no review-derived detail about typical customer experiences to include here.

As a Saint Albans-based beauty business, The Beauty Nook is positioned as a neighbourhood salon within Christchurch. The available information identifies its location and business category but does not provide additional distinguishing features beyond being a local beauty provider.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Beauty Nook shows a low overall health on Google Business Listing, with room for improvement in key profile elements. Current strengths include verified listing status, a displayed business title, a phone number, and a full street address. The most impactful opportunities are adding a website link and a meaningful description to engage potential customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
1.7Room to grow
9:41
Tiles © Esri
The Beauty Nook✓✓
0.0 ★★★★★ (0)
Beauty salon · St Albans
Open 3 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch beauty · 570 businesses
You are #473 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

The Beauty Nook shows very low performance in Google Business reviews, with the health score at 0.1/10. The main findings are a lack of reviews and no response to existing feedback, which undermines customer trust. Encouraging satisfied clients to leave reviews and starting to reply to all feedback are the most important steps.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
9:41
The Beauty Nook
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch beauty · 570 businesses
You are #502 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

The Beauty Nook shows an overall Maps health score of 4.2 out of 10, indicating below average visibility and room for improvement. Top findings show solid ranking for key local terms such as beautician in st albans (ranked 3) and beauty salon in st albans (ranked 5), with additional strength in nail salon terms for St Albans and nearby suburbs.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
4.2Room to grow
9:41
1234Tiles © Esri
1Top three for "beautician" in 1 suburb, seen in 4
1
Beauty with Grace St Albans4.8 ★ (174) · Beauty salon
2
Afterglow Beauty NZ5.0 ★ (69) · Beauty salon
3
The Beauty Nook20.0 ★ (0) · Beauty salon
4
Merivale Health & Beauty Clinique5.0 ★ (60) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #330 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

The Beauty Nook shows an overall health of 4.1 out of 10, indicating below-average social and directory presence. Key strengths include a very high-trust Facebook profile and a well-maintained Fresha listing, supporting credible, local engagement. Opportunities to improve focus on building TikTok presence and enhancing LinkedIn and Neighbourly listings for greater reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
6.1Good
9:41
Gthe beauty nook st albans
AllImagesMapsNews
Instagramthebeautynook_chchThe Beauty Nook | Instagram✓
Facebookthenailnook802The Beauty Nook | Facebook✓
Freshabeauty-with-grace-st-albans-christchurch-95-westminster-street-oadi9ha4Found through search, not linked from anything you own3
TiktokNo account found1
YellowNo listing found2
Listings and socialChristchurch beauty · 570 businesses
You are #221 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokFreshaYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
7.9Good
9:41
facebook
thenailnook802✓
894 followers 2
The Nail Nook is your cozy full-service nail salon located in St. Albans, VT. We're serving up warm vibes, pretty nails, and personalized care.3
FollowMessage
★ 6 reviews · recommended 1
🌐 mysite.vagaro.com/thenailnook802vt✓
☎ (802) 582-5602✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #119 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

The Beauty Nook shows an above-average health score for on-page SEO, indicating decent technical setup with room for targeted improvements. Key strengths include a valid favicon, an H1 tag, a relevant meta description, fast page load times, and secure HTTPS content. The most impactful early gains come from addressing the missing meta description and refining the title tag for clarity.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    The shape of your link profileYour links come from about as wide a range of sites as anything in this market, and the mix of link types looks entirely natural.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒vagaro.com✓
✓Separate sites linking to you
✓The shape of your link profile
1Meta description
2Page title
3On-page score
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

The Beauty Nook shows a very strong overall health for website traffic, with high organic and paid performance metrics and solid keyword coverage. Two key findings stand out: organic traffic value sits in the highest percentile, and paid traffic total sits above the 90th percentile, reflecting efficient spend and strong ad performance.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Where we can help

Nothing to sort here. You are first of 570 Christchurch beauty businesses.
6 checks on your search and traffic. You're seeing 3 of them.
10.0Strong
9:41
Geyelash salon broomfield
AllMapsImagesShopping
www.thelashandbeautyroom.comHOME | The Lash & Beauty Room | Tauranga | Beauty Services
illumabeautystudios.comEyelash Extensions Broomfield CO - Illuma Beauty Studios
www.vagaro.comPretty In Ink Beauty & Lashes - Broomfield CO

... LASH EXTENSIONS- Volume, Hybrid, Classic, Medical Tattoos - Scar Camouflage ... 550 Zang Street, Ste 308, Broomfield, CO 80021.. Message.. Call ... Read more

✓
booksy.comEyelash Lift Near Me in Broomfield
✓✓About 5,570,002 visits a month from search, across 712,645 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #1 for Google search and traffic
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

The Beauty Nook's published hours show concentrated alignment with weekday late-morning and lunchtime demand, particularly on Tuesday and Wednesday, but large gaps remain. Open windows match strong demand on Tuesday 10-12 and Wednesday late morning/early afternoon. The salon is closed during several high-demand slots (Thursday late afternoon, Wednesday 3pm and Saturday early afternoon). No open hours fall in low-demand windows.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.8Room to grow
9:41
The Beauty Nook
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9:30am-2:30pm
Wednesday9:30am-2:30pm
ThursdayClosed
Friday9:30am-2:30pm
SaturdayClosed
SundayClosed
Popular times Thursday · St Albans
6a7a8a9a10a11a12p1p2p3p4p5p6p
When people in St Albans look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #466 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#142of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #142 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 570 beauty businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for