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The Boulevard Village

Retirement community · Rolleston South West, Christchurch

What your customers see when they look for you, and where that puts you among 96 Christchurch retirement villages.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch retirement villages · 96 businesses
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Executive summaryExclusive Marketbase business report

The Boulevard Village

Retirement community · Rolleston South West, Christchurch

Where you stand#86of 96 retirement villages
Overall health1.1/10across the eight areas

Going well

05Facebook page7.4

Where we can help

04Listings and social5.402Reviews2.908Opening hours2.801Google listing1.803Map positions1.207Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

The Boulevard Village in Rolleston is a retirement village offering villa-style living set among maintained gardens and communal spaces. Residents describe a well planned layout, attractive landscaping and a friendly, sociable atmosphere. Reviews highlight attentive, human-centred management and a high standard of presentation, with many residents noting the village feels welcoming and comfortably sized for community life.

The Boulevard Village is a retirement village located in Rolleston, providing villa-style accommodation surrounded by established gardens and shared outdoor areas. The development is presented as well planned and carefully laid out, with attention to landscaping and a residential scale that suits older people seeking a community setting.

The village offers villa units and communal spaces that reviewers describe as thoughtfully designed and attractive. Reviews mention stunning villas, beautiful gardens and a layout that feels the right size for residents. The setting emphasises ease of access between homes and shared areas and a coherent plan for how the village sits within its site.

Customers tend to report a friendly, sociable atmosphere and positive interactions with staff and neighbours. Review themes point to human-centred management, attentive service and a welcoming community environment. Several comments note the village feels well presented and comfortable, with residents enjoying the design, gardens and community activity.

Locally, The Boulevard Village is distinguished by its garden-focused presentation, villa-style homes and a compact scale that residents say supports neighbourly connections. The combination of considered planning, maintained outdoor spaces and hands-on management shapes the everyday experience described by people living there.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

The Boulevard Village shows a very low overall health on Google Business with key listing gaps. Strengths include a claimed listing, a visible phone number, a complete address and a website link, which supports basic customer inquiries. The most important improvement is aligning status, description, and visuals to attract potential residents and their families.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
1.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
The Boulevard Village
2
The Boulevard Village✓✓
4.1 ★★★★★ (9)
Retirement community · Rolleston South West
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch retirement villages · 96 businesses
You are #79 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The Boulevard Village shows an overall health score of 3.1 out of 10, which is below average for Google reviews. This indicates limited engagement and room for improvement in how customers interact online. The top findings are a zero response rate to reviews and a solid start with at least one review, suggesting momentum but a need to build more customer feedback and public engagement.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
2.9Room to grow
What customers seeWhere you rank
9:41
The Boulevard Village
OverviewReviewsPhotosAbout
4.1★★★★★9 reviews
5
4
3
2
12
village 3environment 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch retirement villages · 96 businesses
You are #68 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Boulevard Village shows a very low overall health score on Google Maps at 1.2/10, indicating limited visibility overall. The strongest opportunity lies in improving ranking in the borough of Rolleston, where presence is minimal. Notable top keywords show strong positions for retirement and assisted living terms in Rolleston and Selwyn district, suggesting core relevance that can be built on to gain more local visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.2Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
retirement community
1Top three for "retirement community" in 2 suburbs, seen in 3
1
Woodcroft Estate4.6 ★ (23) · Retirement community
2
The Boulevard Village24.1 ★ (9) · Retirement community
3
Mary Brittan Villas5.0 ★ (1) · Retirement community
4
Summerset Prebbleton Retirement Village4.7 ★ (15) · Retirement community
Map positionsChristchurch retirement villages · 96 businesses
You are #85 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The Boulevard Village shows a below-average health score of 3.6 out of 10 for social platforms and directories. The strongest current asset is a very high-trust Facebook profile, which supports audience engagement and brand credibility. Key opportunities include establishing active presences on Instagram, TikTok, LinkedIn, Neighbourly, and a TikTok directory to improve visibility and trust.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    The Community VenueWe can see your The Community Venue listing (https://thecommunity.co.nz/find-your-ideal-home-at-the-boulevard-village-rolleston) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
20 checks on your listings and social. You're seeing 5 of them.
5.4Room to grow
What customers seeWhere you rank
9:41
Gthe boulevard village rolleston south west
AllImagesMapsNews
The Community Venuefind-your-ideal-home-at-the-boulevard-village-rollestonThe Boulevard Village | The Community Venue✓
Eldernet Providerthe-boulevardThe Boulevard Village | Eldernet Provider
Village Guidethe-boulevardThe Boulevard Village | Village Guide
FacebookBoulevardVillageThe Boulevard Village | Facebook✓
Aged AdvisorThe-Boulevard-Lifestyle-Village-RollestonThe Boulevard Village | Aged Advisor
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch retirement villages · 96 businesses
You are #45 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokThe Community VenueEldernet ProviderVillage GuideYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
7.4Good
What customers seeWhere you rank
9:41
facebook
BoulevardVillage✓
270 followers 1
Privately Owned – Architecturally Designed – Purpose Built Rolleston’s FIRST Lifestyle village3
FollowMessage
★ 1 reviews · recommended 2
🌐 boulevardvillage.co.nz✓
☎ +64 27 373 9463✓
PostsAboutPhotosReviews
Facebook pageChristchurch retirement villages · 96 businesses
You are #26 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

The Boulevard Village's on-page SEO health is very low, with a score of 0.1 out of 10. Core issues include missing or weak meta elements and no detected title tag, favicon, or strong meta description, indicating a baseline problem across technical signals. The main impact is poor crawl visibility and potential misses in search results for the homepage.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 3
    Separate sites linking to youNo separate website links to yours.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒boulevardvillage.co.nz✓1
2On-page score
3Separate sites linking to you
Your websiteChristchurch retirement villages · 96 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Boulevard Village shows very low website traffic health, with limited organic and paid activity. Key findings include near zero organic traffic value and no organic keywords in the top 100, suggesting weak search visibility, and no measurable paid traffic activity, indicating underutilised advertising opportunities.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Gretirement village rolleston south west
AllMapsImagesShopping
No ads from you on any search
www.summerset.co.nzRetirement Village Rolleston
karakapines.co.nzWoodcroft Estate Rolleston
boulevardvillage.co.nzRetirement Village Rolleston

The First Lifestyle Village of Its Kind in Rolleston — Modern retirement living at 192 & 200 Dunns Crossing Road, Rolleston, Selwyn. Learn More. Find Your ... Read more

3
www.eldernet.co.nzBoulevard Lifestyle Village - Rolleston - Retirement ...
Google search and trafficChristchurch retirement villages · 96 businesses
You are #78 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

No opening-hours data is recorded for The Boulevard Village, so there is no demonstrated strong alignment with local demand peaks. Because the listing shows no hours, all high-demand windows are effectively missed opportunities. This raises the risk of lost enquiries during typical daytime search peaks for retirement living. Publishing accurate opening hours that match daytime enquiry patterns should be a priority to capture demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
2.8Room to grow
What customers seeWhere you rank
9:41
The Boulevard Village
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch retirement villages · 96 businesses
You are #69 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 76 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#86of 96 Christchurch retirement villages
9:41
Christchurch retirement villagesOverall · 96 businesses
You are #86 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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