marketbaseExclusive Marketbase Report
Prepared for

The Endodontic Practice

Endodontist · Highland Park (Auckland), Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

The Endodontic Practice

Endodontist · Highland Park (Auckland), Central Auckland

Where you stand#155of 277 dentists
Overall health4.4/10across the eight areas

Going well

03Map positions6.605Facebook page6.604Listings and social6.0

Where we can help

08Opening hours5.907Google search and traffic4.202Reviews4.101Google listing2.906Your website-
How AI describes youMarketbase business report

What AI tells people about you

The Endodontic Practice is a specialist endodontic clinic in Highland Park, Auckland, focused on root canal treatment. Its clinical approach uses operating microscopes, single-use nickel titanium files, digital radiography and cone beam computed tomography to support detailed assessment and treatment. Customers describe a friendly, professional team and a comfortable experience.

The Endodontic Practice is a specialist endodontic clinic in Highland Park, Auckland. It provides endodontic care, with a particular focus on root canal treatment delivered by trained dental staff and specialist clinicians.

The practice uses operating microscopes during procedures to support precise treatment. Its equipment also includes single-use nickel titanium files, digital radiography and cone beam computed tomography, a form of three-dimensional X-ray imaging. The team is skilled in interpreting CBCT scans, which can be organised as part of care.

Customers commonly describe the team as friendly, professional and technically capable. Reviews mention clear explanations, helpful reception service and procedures that felt comfortable and low stress. Some customers also refer to positive treatment outcomes and feeling at ease during appointments.

The Endodontic Practice combines specialist root canal care with imaging and microscope-based technology in a Highland Park setting. Its local character comes through in the focus on detailed procedures, patient communication and a welcoming experience from reception through to treatment.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Endodontic Practice's Google Business Listing is below average, with a health score of 2.9 out of 10. The listing is claimed and includes the business name, website and phone number, but it lacks a meaningful description and logo. It also has fewer photos than most local competitors, which may make it harder for customers to understand the clinic before making contact.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
2.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
The Endodontic Practice
3
The Endodontic Practice✓✓
4.3 ★★★★★ (52)
Endodontist · Highland Park (Auckland)
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingCentral Auckland dentists · 277 businesses
You are #196 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

The Endodontic Practice has a below-average Google review health score of 4.1 out of 10. The most important issue is that no reviews have received a reply, leaving customer feedback without the business's perspective. Its star rating also sits well below local expectations, while the review count is above the market midpoint and supports an established position.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
The Endodontic Practice
OverviewReviewsPhotosAbout
4.3★★★★★52 reviews
5
4
3
2
12
cost 7thorough staff 4clear explanations 4smooth visit 2caring attitude 2clean environment 2
3How far your rating and your review count together can be trusted
Google reviewsCentral Auckland dentists · 277 businesses
You are #163 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

The Endodontic Practice has an above-average Maps Search Performance health score of 6.6 out of 10. Its strongest result is exceptional wider Auckland visibility, with first-place rankings across several surrounding suburbs and central Auckland searches. The main weakness is local visibility in Highland Park, where the business appears less often than half of comparable businesses. Ongoing review requests are the clearest improvement opportunity.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
6.6Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
endodontist
✓Top three for "endodontist" in 27 suburbs, seen in 56
1
Auckland Endodontics5.0 ★ (5) · Endodontist
2
The Endodontic Practice14.3 ★ (52) · Endodontist
3
Hani Naoum Endodontist4.5 ★ (8) · Endodontist
4
Endodontic Solutions Ltd4.2 ★ (17) · Endodontist
Map positionsCentral Auckland dentists · 277 businesses
You are #94 for map positions
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

The Endodontic Practice has an above average Citations & Social Presence health score of 5.9 out of 10. Its Facebook presence is strongly associated with the business, providing useful confirmation for customers. However, the absence of active Instagram and TikTok profiles, along with missing Yellow, Neighbourly and LinkedIn listings, leaves several channels where potential customers may find no information.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 4 of them.
6.0Good
What customers seeWhere you rank
9:41
Gthe endodontic practice highland park (auckland)
AllImagesMapsNews
FacebookTheEndodonticPracticeThe Endodontic Practice | Facebook✓
Healthpointwestlake-dental-specialistsFound through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialCentral Auckland dentists · 277 businesses
You are #111 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokHealthpointYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

The Endodontic Practice has an above average Facebook page health level, with 501 followers providing an existing local audience. The page also gives customers several direct ways to make contact, including a phone number, email address and street address, and its link leads to the business's own website. The main gaps are limited recommendations, a brief intro and quiet periods between posts.

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
9 checks on your Facebook page. You're seeing 6 of them.
6.6Good
What customers seeWhere you rank
9:41
facebook
The Endodontic Practice | Auckland✓
501 followers 3
Your Root Canal Specialist2
FollowMessage
★ 1 reviews · recommended 1
🌐 endodonticpractice.co.nz✓
☎ +64 9-533 7860✓
PostsAboutPhotosReviews
Facebook pageCentral Auckland dentists · 277 businesses
You are #96 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒endodonticpractice.co.nz✓
✓Page title
✓Favicon
1On-page score
2Separate sites linking to you
3Meta description
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
See the full website report
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
4.2Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
32No ads from you on any search
The Endodontic PracticeNot in these results
1About 183 visits a month from search, across 19 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #161 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

The Endodontic Practice covers 71% of the week's customer traffic, with its closures largely placed outside the busiest demand. On Saturday from 9am to 3pm, customers find the clinic closed and cannot be served. The business should open Saturday from 9am to 1pm so customers can arrive and receive treatment during the busiest part of that period.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
5.9Room to grow
What customers seeWhere you rank
9:41
The Endodontic Practice
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Opening hoursCentral Auckland dentists · 277 businesses
You are #114 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#155of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #155 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 277 dentists in Central Auckland, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for