marketbaseExclusive Marketbase Report
Prepared for

The Kings Barber Rolleston

Barber shop · Rolleston North East, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

The Kings Barber Rolleston

Barber shop · Rolleston North East, Christchurch

Where you stand#126of 498 hair salons & barbers
Overall health7.5/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

The Kings Barber in Rolleston is a local barber shop offering haircuts, beard trims and shaves. They present themselves with the tagline "Live Like A King" and operate as a neighbourhood barbershop. Reviews consistently highlight skilled barbers, friendly service and quick, professional appointments, with customers returning for regular beard maintenance.

The Kings Barber is a barber shop located in Rolleston, offering haircuts, beard trims and traditional shave services. The salon uses the tagline "Live Like A King" on its website and positions itself as a local destination for routine grooming and maintenance.

Services focus on men's haircuts, beard shaping and shaves, with staff experienced in maintaining beards and providing tidy haircuts. The business lists classic barbering services and places emphasis on consistent, repeat appointments for beard upkeep and short-turnaround grooming.

Customer feedback centres on skilled and friendly staff, efficient service and professional results. Reviews mention clients returning regularly for beard maintenance, noting that appointments tend to be quick while still delivering neat, reliable outcomes. The overall rating sits at 4.8, reflecting a pattern of satisfied customers.

What distinguishes The Kings Barber locally is its clear focus on routine male grooming in a small-town Rolleston setting, combining practical, fast services with friendly staff. Customers looking for dependable haircuts and beard care in that area will find a neighbourhood barber that prioritises consistency and professional, straightforward grooming.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Kings Barber in Rolleston shows an above-average health score for its Google Business Listing, with strong basics like claimed status, open-for-business status, a website link, a listing title and a phone number. The main finding is that the listing lacks a meaningful description, which limits potential customers' understanding of services and unique selling points.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
6.5Good
9:41
Tiles © Esri
3
The Kings Barber Rolleston✓✓
4.8 ★★★★★ (181)
Barber shop · Rolleston North East2
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #174 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

The Kings Barber - Barbers in Rolleston shows an above-average health score of 6.5 out of 10 in Google reviews. The business maintains solid performance with a good average rating, a healthy review count, and a proactive owner response rate. Key opportunities focus on boosting responsiveness, improving star rating momentum, and maintaining service quality to stay in the top tier of local listings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing 3 of them.
7.3Good
9:41
The Kings Barber Rolleston
OverviewReviewsPhotosAbout
4.8★★★★★181 reviews
5
4
3
2
12
professional service 3polite 2
3How far your rating and your review count together can be trusted
A
Adam C.★ · 3 weeks ago

Response from the owner1

Hi Adam, we’re sorry to see your 1-star rating and would appreciate any feedback you’re willing to share. Please reach out directly at 0224733488 so we can better understand your experience and improv...

I
Isaac★ · a month ago

Visted this barber got someone who doesnt understand English and didn't awnser my questions that i asked and made me basically bald absolutely terrible service and not worth it. i installed google maps and reviewed this place because of how...

Response from the owner

We’re very sorry about your experience and truly apologize for the frustration caused. This is not the service we aim to provide. We appreciate your feedback and would like the chance to make things r...

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #134 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

The Kings Barber in Rolleston shows a below-average health score for Google Maps search at 3.5/10, with limited local visibility. The strongest performance is in northwest Rolleston where it ranks first for "barber shop in rolleston northwest" and maintains solid positions in other Rolleston sub-areas. Opportunities focus on boosting local ranking and suburb-level presence to attract more local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
4.0Room to grow
9:41
1234Tiles © Esri
2Top three for "barber shop" in 1 suburb, seen in 6
1
Blackbeard Lounge5.0 ★ (100) · Barber shop
2
Falcons Barbershop Rolleston4.9 ★ (361) · Barber shop
3
Glamour Barbershop4.9 ★ (62) · Barber shop
4
The Kings Barber Rolleston14.8 ★ (181) · Barber shop
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #301 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

The Kings Barber in Rolleston shows an overall health score of 4.4 out of 10, indicating average presence across social platforms and local directories. The strongest completed achievement is a very high-trust Facebook profile, supporting established trust with customers. Additional visibility comes from a TikTok directory and a Fresha profile and directory, contributing to discoverability.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.9Room to grow
9:41
Gthe kings barber rolleston rolleston north east
AllImagesMapsNews
FacebookTheKingsBarber2021The Kings Barber Rolleston | Facebook✓
Tiktokdiscover/kings-barbershop-christchurch-rollestonThe Kings Barber Rolleston | Tiktok2
Freshathe-kings-barber-barbers-in-linwood-christchurch-linwood-avenue-christchurch-a2QWRbFound through search, not linked from anything you own
InstagrampopularThe Kings Barber Rolleston | Instagram1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #404 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokFreshaYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    A cover photoThe banner across the top of your page is blank, which is the first thing a visitor meets and the quickest way for a working business to look half set up.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
7.8Good
9:41
facebook
2
TheKingsBarber2021✓
1K followers 1
📍 2/222 Linwood Avenue, Linwood 📍 G2/159 Cranford Street, St Albans 📍 3/53 Tennyson Street, Rolleston3
FollowMessage
★ 23 reviews · recommended
🌐 thekingsbarber.co.nz✓
☎ +64 22 566 8023✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #111 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

The Kings Barber's on-page health is good, with a 7.5/10 overall score. Key strengths include a valid favicon, fast load times, a small page size, a relevant meta description, and an SEO-friendly URL. The main concern is the missing or suboptimal meta description and H1 issues, which constrain click-through and clarity for search engines.

Strengths

  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 3
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
⚠thekingsbarber.co.nz
✓Favicon
✓Page load speed
✓Page file size
1Meta description
2Separate sites linking to you
3On-page score
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

The Kings Barber - Barbers in Rolleston shows very strong website traffic health, with a Health score of 9.0 out of 10. Organic traffic value and total organic traffic are already in top local brackets, indicating solid visibility and engagement from locals. The main opportunities relate to paid activity, where initial spend and measurable conversions are missing, suggesting a need for careful, targeted campaigns alongside landing pages and conversion tracking.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
9.3Strong
9:41
Gbarber rolleston north east
AllMapsImagesShopping
321No ads from you on any search
thekingsbarber.co.nzThe Kings Barber Rolleston

Open hours. Tuesday – Saturday: 9:00am – 6:00pm. Sunday & Monday: 10:00am – 6:00pm. No Appointment Needed. ; Location. 3/53 Tennyson Street. Rolleston 7614 (The ... Read more

www.rollestonhaircuts.co.nzRolleston Haircuts | Affordable Hairdresser & Walk-In Barber
About 6,277 visits a month from search, across 397 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #38 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

The Kings Barber's opening hours align strongly with local demand, particularly mid-day weekday and Saturday lunchtime peaks. The business is open during all identified high-demand windows and shows no low-demand open hours, producing a high temporal health score. Some evening and a Monday morning slot are missed opportunities when customers search but the shop is closed, worth considering for modest hour shifts.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.9Strong
9:41
The Kings Barber Rolleston
OverviewReviewsPhotosAbout
Hours ✓
Monday10am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-6pm
Friday9am-6pm
Saturday9am-6pm
Sunday10am-6pm
Popular times Monday · Rolleston North East
9a10a11a12p1p2p3p4p5p6p
When people in Rolleston North East look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #6 for opening hours
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#126of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #126 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for