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The Yoga Place

Yoga studio · Somerfield, Christchurch

What your customers see when they look for you, and where that puts you among 115 Christchurch yoga & pilates.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch yoga & pilates · 115 businesses
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Executive summaryExclusive Marketbase business report

The Yoga Place

Yoga studio · Somerfield, Christchurch

Where you stand#67of 115 yoga & pilates
Overall health4.2/10across the eight areas

Going well

03Map positions9.607Google search and traffic7.105Facebook page6.7

Where we can help

02Reviews4.201Google listing3.104Listings and social2.908Opening hours2.706Your website-
How AI describes youMarketbase business report

What AI tells people about you

The Yoga Place is a light-filled studio in Somerfield, Christchurch offering therapeutic yoga and somatic movement. The studio focuses on embodied wellbeing, with regular classes and occasional workshops led by owner Jo and other instructors. Customers note a friendly, welcoming atmosphere and accessible teaching suitable for beginners through more experienced students.

The Yoga Place is a light-filled yoga studio located in Somerfield, Christchurch. It describes itself as offering therapeutic yoga and somatic movement focused on nourishing the mind, body and nervous system, and promotes embodied wellbeing.

Classes form the core of the timetable, with teachers including owner Jo alongside other instructors. The studio also runs workshops and shares news via a newsletter. Website text emphasises therapeutic approaches and somatic practices rather than solely fitness-driven classes.

Customers describe a friendly, welcoming atmosphere and approachable teaching. Reviews frequently mention Jo by name and note that instructors are caring and dedicated; beginners report classes that are enjoyable and provide a decent workout while longer-term students value the consistent teaching.

As a local Somerfield studio, The Yoga Place is positioned as a community-centred option for those seeking therapeutic and somatic approaches to yoga. Its combination of regular classes, workshops and a focus on nervous-system nourishment distinguishes it for customers looking for a quieter, wellbeing-oriented practice in Christchurch.

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01Google listingMarketbase business report

Your Google listing

The Yoga Place shows a below-average health score on Google Business Listing health, indicating room for improvement. Highlights include that the listing is claimed, the title is present, a website link exists, the open-for-business status is accurate, and a phone number is listed. The most important findings are the absence of a logo and a sparse listing description, which limits brand recognition and customer engagement.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
3.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
The Yoga Place
3
The Yoga Place✓✓
5.0 ★★★★★ (4)
Yoga studio · Somerfield
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch yoga & pilates · 115 businesses
You are #80 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The Yoga Place shows an overall health score of 4.2 out of 10 for Google reviews, indicating below-average performance. The most notable finding is a top 10% star rating, reflecting strong customer satisfaction. Other areas show room for growth, especially in engaging with reviews and increasing total review count.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
4.2Room to grow
What customers seeWhere you rank
9:41
The Yoga Place
OverviewReviewsPhotosAbout
5.0★★★★★4 reviews 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch yoga & pilates · 115 businesses
You are #67 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Yoga Place shows very strong visibility on Google Maps with a health score of 9.0 out of 10. The business ranks well city-wide and strongly within Somerfield, indicating solid local awareness and steady reach for potential clients seeking yoga offerings.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
9.6Strong
What customers seeWhere you rank
9:41
123Tiles © Esri
yoga studio
✓Top three for "yoga studio" in 7 suburbs, seen in 49
1
The Yoga Place15.0 ★ (4) · Yoga studio
2
Soul Studio Hot Yoga4.9 ★ (85) · Yoga studio
3
BEING5.0 ★ (53) · Yoga studio
Map positionsChristchurch yoga & pilates · 115 businesses
You are #6 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The overall health for The Yoga Place in the Citations & Social Presence area is very low, with a score of 1.2 out of 10. This signals limited presence across key platforms and directories, and immediate action is needed to improve visibility and trust with customers. The most important finding is the lack of active profiles on Instagram, TikTok, LinkedIn, Yellow, and TikTok Directory, whichYC limits reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/the_yoga_place) found via: Google search results.
  • ✓
    Balance Gurus ListingWe can see your Balance Gurus Listing listing (https://balancegurus.com/the-yoga-place-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
2.9Room to grow
What customers seeWhere you rank
9:41
Gthe yoga place somerfield
AllImagesMapsNews
Infobelthe_yoga_placeThe Yoga Place | Infobel✓
FacebooktheyogaplaceNZThe Yoga Place | Facebook✓
Balance Gurusthe-yoga-place-christchurchThe Yoga Place | Balance Gurus✓
Age Concernthe-yoga-roomThe Yoga Place | Age Concern
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch yoga & pilates · 115 businesses
You are #82 for listings and social
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GoogleFacebookInstagramTikTokInfobelBalance GurusAge ConcernYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
6.7Good
What customers seeWhere you rank
9:41
facebook
theyogaplaceNZ✓
731 followers 2
The Yoga Place is a spacious and serene yoga studio on Barrington St in Christchurch where we have classes taught by highly qualified instructors.3
FollowMessage
★ 1 reviews · recommended 1
🌐 theyogaplace.co.nz✓
☎ +64 21 110 8501✓
PostsAboutPhotosReviews
Facebook pageChristchurch yoga & pilates · 115 businesses
You are #39 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

The Yoga Place shows a solid on-page SEO health with room for targeted improvements. Strengths include a valid favicon, an SEO-friendly URL, fast page load under three seconds, a relevant meta description, and secure content over HTTPS. The top takeaway is that the on-page score remains above the bottom quartile, but the absence of an H1 tag and meta description length variations need attention.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    The shape of your link profileNo links to your site were found, so there is no shape to read yet.
  • 3
    Pages linking to youVery few individual pages anywhere on the web link to yours, so there is almost nothing for search engines to follow back to you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒theyogaplace.co.nz✓
✓Favicon
✓Page load speed
1Separate sites linking to you
2The shape of your link profile
3Pages linking to you
Your websiteChristchurch yoga & pilates · 115 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Yoga Place shows a healthy website traffic picture for a small Christchurch studio, with a 6.9/10 health score indicating above-average performance. Key findings point to opportunities in paid traffic and sustaining organic momentum. There is room to begin small paid campaigns and sharpen landing pages, while maintaining content and backlinks to build organic value.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
7.1Good
What customers seeWhere you rank
9:41
Gyoga somerfield
AllMapsImagesShopping
321No ads from you on any search
www.theyogaplace.co.nzThe Yoga Place - Christchurch

The Yoga Place is a beautiful, light-filled studio nestled in the heart of Somerfield, Christchurch, New Zealand ... Therapeutic yoga and somatic movement ... Read more

www.naturaltherapypages.co.nzThe Yoga Place, Jo Mc Harg - Somerfield
About 401 visits a month from search, across 77 searches
Google search and trafficChristchurch yoga & pilates · 115 businesses
You are #34 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

The Yoga Place's opening hours show focused alignment with morning midweek demand but miss several high-traffic windows. The studio is open during key Monday and Thursday mid-mornings (9-11am on Thursday; 10-11am Monday) which match local search peaks. However it is closed during multiple popular evening and weekend windows, notably Tuesday and Thursday evenings and Saturday 9am, representing clear missed revenue opportunities.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.7Room to grow
What customers seeWhere you rank
9:41
The Yoga Place
OverviewReviewsPhotosAbout
Hours 1
Monday9:30am-12pm
Tuesday12:30pm-2:30pm
Wednesday9am-12pm
Thursday9am-12:30pm
Friday10:30am-11:30am
SaturdayClosed
SundayClosed
Opening hoursChristchurch yoga & pilates · 115 businesses
You are #84 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#67of 115 Christchurch yoga & pilates
9:41
Christchurch yoga & pilatesOverall · 115 businesses
You are #67 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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