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Tholsie & Co

Flower delivery · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 83 Christchurch florists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch florists · 83 businesses
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Executive summaryExclusive Marketbase business report

Tholsie & Co

Flower delivery · Christchurch Centre, Christchurch

Where you stand#20of 83 florists
Overall health7.7/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Tholsie & Co is a Christchurch-based florist with shops in the central city and Cashmere. The studio offers daily fresh flowers, curated gift baskets including gin, whiskey, wine and chocolates, and a selection of plants. The brand markets a style of artfully arranged, untamed elegance and provides same-day delivery across Canterbury.

Tholsie & Co is a florist operating in Christchurch, with locations in the central city at The Crossing and on Colombo St in Cashmere. The business focuses on daily deliveries across Canterbury and describes its floral style as artfully arranged, untamed elegance.

The studio offers bouquets and arrangements alongside a wider gifts range including gourmet gift baskets branded as Tipsy Blooms, which can contain gin, whiskey, wine, plants and chocolates. Plants and curated living pieces are part of the offering, and same-day delivery is available for Christchurch and surrounding areas.

Customer feedback highlights fresh, beautiful flowers, prompt delivery and straightforward online ordering. Reviews note reliable communication, successful custom orders including for events, and delivery to rural addresses when required. Clients describe positive experiences with order accuracy and timeliness.

Locally, Tholsie & Co positions itself as a florist and gift shop combining floral design with curated gifting and plants. The combination of daily-supplied blooms, themed gift baskets and two Christchurch locations underlines its role as a local supplier for bouquets, gifts and plant purchases with an emphasis on fresh stems and accessible ordering.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Tholsie & Co shows a solid health level with a 4.6/10, indicating room for improvement in listing completeness. The strongest current asset is that key contact details and a website link are present, and the listing is claimed with open-for-business status. A logo is missing, which affects brand visibility, while the description and photos are improving and edging toward local midpoints.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
11 checks on your Google listing. You're seeing 6 of them.
3.9Room to grow
9:41
Tiles © Esri
Tholsie & Co✓✓
4.7 ★★★★★ (20)
Flower delivery · Christchurch Centre3
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Fresh flowers delivered daily Canterbury wide. More than a florist its an immersive world of curated living, gifting and plants. Home of Tipsy Blooms, find your gourmet gift baskets inlcuding Gin, Whiskey, plants, wine and chocolates. Artfully arranged untamed elegance. Every stem is connected to roots with a beautiful story celebrating diversity and heritage.

2
Google listingChristchurch florists · 83 businesses
You are #51 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Tholsie & Co shows an overall health score of 3.8 out of 10, indicating below-average Google review performance. The business has made progress in review activity but continues to trail peers. Key findings include a growing total review count and improving response rate, with steady rating confidence and a mid-range star rating, suggesting room for stabilising strengths while pushing into the upper local tier.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing 3 of them.
3.7Room to grow
9:41
Tholsie & Co
OverviewReviewsPhotosAbout
4.7★★★★★20 reviews 3
5
4
3
2
1
bouquet 8flower arrangements 2works of art 2arrangement 2flowers 2
2How far your rating and your review count together can be trusted
E
Eva L.★★ · a month ago

I am very disappointed with this flower order. First, some of the flowers did not appear fresh, even though this bouquet was intended as a birthday gift. When ordering flowers for a special occasion, freshness should be a basic expectation....

Response from the owner1

Kia Ora Eva Thank you for taking the time to share your feedback. We're sorry to hear that your bouquet did not meet your expectations, particularly as it was intended for a special occa...

A
Apple S.★★ · 2 months ago

Response from the owner

Hi Apple, thanks for your feedback. We’re disappointed we may not have delivered the experience we aim for. Our team puts a lot of care into every arrangement, and we’d welcome any additional feedback...

Google reviewsChristchurch florists · 83 businesses
You are #53 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Tholsie & Co shows an above-average health score in Google Maps with steady local visibility. Top findings include strong ranking for flower delivery in Sydenham and a solid position for a Christchurch city florist; these suggest good local resonance and consistent borough performance, with room to lift the borough score to the local midpoint.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
8.9Strong
9:41
1234Tiles © Esri
✓Top three for "flower designer" in 2 suburbs, seen in 44
1
Flowers Across Christchurch4.9 ★ (140) · Flower delivery
2
Tholsie & Co14.7 ★ (20) · Flower delivery
3
Court Florist4.9 ★ (166) · Flower delivery
4
Flowers by Jasmine4.8 ★ (18) · Flower delivery
Map positionsChristchurch florists · 83 businesses
You are #10 for map positions
See how to fix it →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Tholsie & Co shows an overall health of 5.6 out of 10, indicating average performance in social presence and directory health. Key achievements include outstanding Facebook and Instagram profiles, reflecting strong, trusted audiences and consistent branding. The top opportunities focus on expanding presence across TikTok, LinkedIn, Neighbourly, Yellow, and LinkedIn profiles to improve discoverability and trust among customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
7.1Good
9:41
Gtholsie & co christchurch centre
AllImagesMapsNews
FacebooktholsieandcoTholsie & Co | Facebook✓
InstagramtholsieandcoTholsie & Co | Instagram✓
Direct2Floristcentral-city-flowers-f300236Found through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch florists · 83 businesses
You are #25 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokDirect2FloristYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
6.0Good
9:41
facebook
TholsieandCo✓
611 followers 2
Stunning flower bouquets by a true local florist. Part of the community for over 35 years.3
FollowMessage
★ 2 reviews · recommended 1
🌐 cashmeregalleryflorist.co.nz✓
☎ +64 3-332 0652✓
PostsAboutPhotosReviews
Facebook pageChristchurch florists · 83 businesses
You are #34 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Tholsie & Co shows a solid on-page SEO health score of 7.3 out of 10, indicating strong fundamentals with room for refinement. Key strengths include a valid favicon, relevant meta description, a concise page size under 256KB, a precise title tag, and a visible H1 tag, which collectively support clarity and quick loading for local customers.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
⚠tholsieandco.nz✓
✓Favicon
✓Page load speed
1Meta description
2Separate sites linking to you
3On-page score
Your websiteChristchurch florists · 83 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Tholsie & Co shows a solid website traffic profile with a health score of 7.6 out of 10, indicating generally strong performance but room for improvement in paid traffic. The most notable findings are that organic traffic value is in the 50-75% range and paid activity is currently minimal, suggesting focus areas around paid campaigns and ongoing content growth.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.0Strong
9:41
Gflorist christchurch centre
AllMapsImagesShopping
321No ads from you on any search
www.courtflorist.co.nzFlorist Christchurch | Same Day Delivery | Trusted Since 1937
tholsieandco.nzTholsie & Co. | Christchurch Florist: Tholsie & Co. | Untamed ...

two locations in Christchurch. Christchurch 8011 +64 3 423 9974 Weekdays | 9am - 5pm Saturday & Sunday | 10am - 5pm. Saturdays | 9.30am - 2pm

flowersacrosschristchurch.co.nzFlowers Across Christchurch | Same Day Flower Delivery ...
About 1,397 visits a month from search, across 146 searches
Google search and trafficChristchurch florists · 83 businesses
You are #17 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Tholsie & Co's opening hours largely match peak local demand windows, with no low-demand hours open. Strong alignment is seen midweek and weekends in late morning to mid-afternoon. However several popular early-evening slots-mainly on Sundays and weekday late afternoons-are missed. Adjusting a few closing and evening start times could capture more same-day sales and weekend gift purchases without adding unnecessary hours.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.8Strong
9:41
Tholsie & Co
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
Saturday10am-5pm
Sunday10am-4pm
Popular times Thursday · Christchurch Centre
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch florists · 83 businesses
You are #3 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#20of 83 Christchurch florists
9:41
Christchurch floristsOverall · 83 businesses
You are #20 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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