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Three Pillars Finance

Finance broker · Waltham, Christchurch

What your customers see when they look for you, and where that puts you among 123 Christchurch mortgage brokers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch mortgage brokers · 123 businesses
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Executive summaryExclusive Marketbase business report

Three Pillars Finance

Finance broker · Waltham, Christchurch

Where you stand#47of 123 mortgage brokers
Overall health6.2/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Three Pillars Finance is a Christchurch Central City lending broker offering vehicle loans, personal loans, debt consolidation and commercial finance across New Zealand. The team works with a wide panel of lenders to tailor finance solutions for different situations. Customers describe the process as fast and straightforward, with clear communication and practical support through approval and settlement.

Three Pillars Finance is a lending broker based in Christchurch Central City that works across New Zealand. It specialises in vehicle finance, personal lending, debt consolidation and commercial finance, and presents itself as a broker that adapts options to customers rather than offering a one-size-fits-all product.

Services include vehicle finance for first-time buyers and upgrades, flexible personal loans and debt consolidation, and commercial lending solutions. The firm highlights tailored finance options and access to a wide panel of lenders to find competitive terms and structures suited to individual circumstances.

Customers commonly report professional, personable service with strong communication and quick turnaround times. Reviews reference helpful, patient staff who explain rates and terms clearly, assist through the application process, and secure timely approvals. Several recent comments note satisfaction with interest rates and the practical support provided during settlements.

Locally, Three Pillars Finance positions itself as a Christchurch-based broker offering nationwide reach and tailored lending arrangements. The combination of multiple lender relationships, a focus on straightforward processes, and feedback about prompt, clear communication are the practical features that distinguish the firm for customers seeking vehicle, personal or commercial finance.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Three Pillars Finance has a low overall health score on Google Business Listing, at 2.5 out of 10, indicating significant room for improvement in how the listing appears to customers. Strengths include claimed status, a visible phone number, a website link, and a clearly visible listing title. The business should prioritise adding a logo and expanding the photo collection, while continuing to refine the description.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
2.0Room to grow
9:41
Tiles © Esri
3
Three Pillars Finance✓✓
5.0 ★★★★★ (31)
Finance broker · Waltham
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Three Pillars Finance is a Christchurch based lending broker specialising in vehicle loans, personal loans, debt consolidation, and commercial finance operating NZ wide. We work with a wide panel of lenders to find the right fit for your situation fast, straightforward, and on your side

2
Google listingChristchurch mortgage brokers · 123 businesses
You are #99 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Three Pillars Finance shows an overall health score of 5.1 out of 10, indicating room for improvement in Google reviews. The strongest finding is a top-10% star rating, reflecting high customer satisfaction. Progress is evident in total reviews and initial response activity, but engagement and rating confidence still have headroom.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing all of them.
4.8Room to grow
9:41
Three Pillars Finance
OverviewReviewsPhotosAbout
5.0★★★★★31 reviews 3
5
4
3
2
1✓
2How far your rating and your review count together can be trusted
J
James P.★★★★★ · 3 weeks ago

Seamless experience. No hassles. Never once felt uncomfortable. Would recommend

Response from the owner1

Thank you for choosing to use us James! Glad we could help

E
Ella B.★★★★★ · a month ago

So extremely helpful with finding me the best offer!!

Response from the owner

So glad we help! Enjoy the bike!!

Google reviewsChristchurch mortgage brokers · 123 businesses
You are #64 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Three Pillars Finance shows a strong overall health score of 8.0 out of 10 for Google Maps presence, indicating solid visibility and potential for growth in local searches. The top opportunities focus on improving local suburb searches where presence is weakest, while aggregate visibility already sits around the local median, reflecting good overall momentum. The strongest keywords rank highly across multiple nearby suburbs.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou barely turn up in Google Maps searches across the suburbs around you, so the customers who search by what they need rather than by your name never see you at all.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
2.0Room to grow
9:41
1234Tiles © Esri
1Top three for "finance broker" in 29 suburbs, seen in 64
1
Sentinel Wealth - Brendon Thornley5.0 ★ (22) · Finance broker
2
Three Pillars Finance25.0 ★ (31) · Finance broker
3
Rayen & Wood Financial Services5.0 ★ (513) · Finance broker
4
Mr Finance5.0 ★ (10) · Finance broker
Map positionsChristchurch mortgage brokers · 123 businesses
You are #98 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Three Pillars Finance shows a very high health score for social presence, indicating strong visibility on primary channels. The most notable findings are outstanding Instagram and Facebook profiles, plus well-maintained LinkedIn Company and Profile listings that support reach and trust. Opportunities exist to expand on TikTok, Neighbourly, Yellow Directory, and GrabOne to capture additional local audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/threepillarsfinance) found via: Google search results, Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.3Strong
9:41
Gthree pillars finance waltham
AllImagesMapsNews
Facebook61575411179649Three Pillars Finance | Facebook✓
InstagramthreepillarsfinanceThree Pillars Finance | Instagram✓
LinkedInthreepillarsfinanceThree Pillars Finance | LinkedIn✓
Finance Advisers Providerthree-pillars-finance-limited-christchurch-FSP1012372Three Pillars Finance | Finance Advisers Provider
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch mortgage brokers · 123 businesses
You are #9 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInFinance Advisers ProviderYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
8 checks on your Facebook page. You're seeing 6 of them.
3.9Room to grow
9:41
facebook
people2
46 followers 1
Making finance simple. Tailored solutions across personal, asset & commercial lending. Fast approvals. Competitive rates. NZ based experts.3
FollowMessage
🌐 threepillarsfinance.co.nz✓
☎ +64 800 200 229✓
PostsAboutPhotosReviews
Facebook pageChristchurch mortgage brokers · 123 businesses
You are #76 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Three Pillars Finance shows very high on-page SEO health with a score of 9.2 out of 10. This indicates strong technical setup and good alignment with search signals. The most notable strengths are a perfect title tag within 50-60 characters, a valid favicon, and an H1 tag, which support clear messaging and crawlability for search engines and customers.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    The shape of your link profileNo links to your site were found, so there is no shape to read yet.
  • 3
    Pages linking to youVery few individual pages anywhere on the web link to yours, so there is almost nothing for search engines to follow back to you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒threepillarsfinance.co.nz✓✓
✓Page title
1Separate sites linking to you
2The shape of your link profile
3Pages linking to you
Your websiteChristchurch mortgage brokers · 123 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Three Pillars Finance shows below-average traffic health with room to grow paid activity and refine SEO fundamentals. Paid traffic is not yet measurable and requires a small, targeted campaign; organic traffic value is above the 25th percentile, but ongoing SEO work is advised. Key improvement areas include paid spend, paid traffic, and emerging SERP coverage.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
3.9Room to grow
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Three Pillars FinanceNot in these results
31About 0 visits a month from search, across 1 searches
Google search and trafficChristchurch mortgage brokers · 123 businesses
You are #75 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Three Pillars Finance shows below-average temporal alignment (health score 3.5/10). No city-level popularity data is available, so specific hours of strong alignment or exact missed high-demand windows cannot be identified. A targeted audit of local search trends and Google Insights is recommended, and testing a later weekday evening or adjusted opening on one day could reveal commercially useful demand shifts.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
9:41
Three Pillars Finance
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5:30pm
Tuesday8:30am-5:30pm
Wednesday8:30am-5:30pm
Thursday8:30am-5:30pm
Friday8:30am-5:30pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch mortgage brokers · 123 businesses
You are #1 for opening hours
See how to fix it →
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Checked on
Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#47of 123 Christchurch mortgage brokers
9:41
Christchurch mortgage brokersOverall · 123 businesses
You are #47 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 123 mortgage brokers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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