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Touch & Glow

Beauty salon · Halswell, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Touch & Glow

Beauty salon · Halswell, Christchurch

Where you stand#88of 570 beauty businesses
Overall health8.5/10across the eight areas

Going well

05Facebook page9.503Map positions8.908Opening hours8.704Listings and social8.001Google listing7.307Google search and traffic7.202Reviews6.5

Where we can help

06Your website-
How AI describes youMarketbase business report

What AI tells people about you

Touch & Glow is a beauty salon at 25 Platinum Drive, Wigram in Halswell, Christchurch, offering hair, skin and cosmetic tattoo services. The salon provides facials, massages, waxing, tinting, and advanced skin therapies alongside professional lip and brow tattooing. Customers note a friendly, relaxing setting and attentive, well-executed treatments.

Touch & Glow is a beauty salon located at 25 Platinum Drive in the Wigram area of Halswell, Christchurch. The salon combines salon hair services with spa-style skincare and cosmetic tattooing in a neighbourhood setting.

Services include La Biosthetique-led hair care, rejuvenating facials, relaxing massages, waxing and tinting, plus advanced skin therapies. Touch & Glow also specialises in professional lip and brow tattoo services and eyebrow threading, with trained artists who describe their process and aftercare to clients.

Customer feedback highlights a friendly, calming atmosphere and consistently positive treatment experiences. Reviews mention relaxing facial appointments, well-executed lip work and attentive service from staff. Clients commonly describe appointments as comfortable and express intent to return for follow-up sessions.

Locally, Touch & Glow presents as a combined salon and skincare clinic offering both everyday beauty maintenance and specialist cosmetic tattooing. Its mix of hair, skin therapies and cosmetic tattoo services, alongside a customer-focused approach and neighbourhood location in Wigram, situates it as a practical choice for Christchurch clients seeking integrated beauty care.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Touch & Glow shows an above-average health score of 7.0, indicating solid listing health with room to move up. Key positives include a claimed listing with full control and a visible website link, plus an open-for-business status and an active phone number. The main opportunity is to further strengthen the listing description to move toward the local midpoint.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
7.3Good
What customers seeWhere you rank
9:41
Tiles © Esri
Touch & Glow
3
Touch & Glow✓✓
5.0 ★★★★★ (91)
Beauty salon · Halswell2
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Touch & Glow, a beauty salon located at 25 Platinum Drive in Wigram, Christchurch, offers a haven for those seeking a touch of indulgence. Step into a world of relaxation and rejuvenation, where experienced beauticians use their expertise to enhance your natural beauty.

1
Google listingChristchurch beauty · 570 businesses
You are #156 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Touch & Glow shows an above-average health score of 6.1 out of 10 on Google reviews, indicating stable performance with room to improve. The business strengths lie in its high star rating and strong overall customer satisfaction, both placing it in the top 10% locally. A key opportunity is to increase the review response rate for better engagement.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top two opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYou hold more reviews than most of this market - depth buyers read as proof.
4 checks on your reviews. You're seeing all of them.
6.5Good
What customers seeWhere you rank
9:41
Touch & Glow
OverviewReviewsPhotosAbout
5.0★★★★★91 reviews 2
5
4
3
2
1✓
calming atmosphere 17ombré eyebrows 9eyebrow threading 8personalized recommendations 4keratin treatment 3eyebrow shaping 3
✓How far your rating and your review count together can be trusted
R
Rupal D.★★★★★ · a month ago

Thank you Jass for the facial… would definitely recommend your services as you go out of the way to make the client comfortable and recommend the necessary products and services as per their skin concerns. Facial was so relaxing and your ma...

Response from the owner1

Thank you so much for visiting us and see you again 👏🏼

N
Nikita P.★★★★★ · 2 months ago

My mum and I both went to touch and glow for facials, eyebrow threading and upper lip threading to finish up our trip travelling around NZ. Jass is great and we highly recommend her services. She’s great at understanding personal requiremen...

Response from the owner

Thank you so much 👏🏼

Google reviewsChristchurch beauty · 570 businesses
You are #198 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Touch & Glow shows a very high overall health in Google Maps search, indicating strong visibility across the market. The top opportunities focus on sustaining a top regional presence and improving suburb-level ranking through continued Google Business Listing refinements.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
8.9Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
waxing hair removal service
✓Top three for "waxing hair removal service" in 3 suburbs, seen in 21
1
Regal Beauty5.0 ★ (131) · Beauty salon
2
Beautiful You Salon | Best & Most Trusted Nail and Beauty Salon of Christchurch4.7 ★ (49) · Beauty salon
3
Touch & Glow15.0 ★ (91) · Beauty salon
4
The Beauty Studio5.0 ★ (52) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #62 for map positions
See how to fix it →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Touch & Glow shows a solid health score and several established profiles, with room to extend reach through local and niche directories. Key strengths include outstanding Facebook and Instagram presences and a well-maintained Fresha listing. The main opportunities focus on adding a TikTok profile, optimising Neighbourly and Yellow listings, and pursuing GrabOne to attract deal-seeking clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/touch-and-glow-nz) found via: Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.0Strong
What customers seeWhere you rank
9:41
Gtouch & glow halswell
AllImagesMapsNews
FacebooktouchandglownzTouch & Glow | Facebook✓
Instagramtouchand713Touch & Glow | Instagram✓
LinkedIntouch-and-glow-nzTouch & Glow | LinkedIn✓
Freshaafterglow-beauty-christchurch-922-colombo-street-pz95nwzoFound through search, not linked from anything you own3
TiktokNo account found1
YellowNo listing found2
LinkedInNo listing found✓
Listings and socialChristchurch beauty · 570 businesses
You are #113 for listings and social
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GoogleFacebookInstagramTikTokLinkedInFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
  • 2
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
  • 3
    What your page says about youYour intro carries more detail than most pages in this market and is doing the work of a short landing page for the visitors who never reach your website.
9 checks on your Facebook page. You're seeing 6 of them.
9.5Strong
What customers seeWhere you rank
9:41
facebook
touchandglownz✓
1.8K followers 1
Touch & Glow in Wigram, Halswell offers Ombre Brows, Lip Blush, Facials, Waxing, Threading, Makeup & more! Book your beauty glow-up today. 💖 📍 By appointment only | 📞 022 315 8097 📩 jass@touchandg...3
FollowMessage
★ 26 reviews · recommended 2
🌐 touchandglow.co.nz✓
☎ +64 22 315 8097✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #32 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Touch & Glow's on-page SEO health is above average with a 6.5/10 overall. Strengths include a concise page with adequate text, an SEO-friendly URL and a visible H1 tag. The main opportunities lie in adding a meta description, fine-tuning the title tag to 50-60 characters, adding a favicon, and fixing mixed content to improve trust and click-through rates.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 3
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒touchandglow.co.nz✓✓
✓Page file size
1Meta description
2On-page score
3Separate sites linking to you
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Touch & Glow's website traffic health is above average with a solid organic footprint, but paid channels show clear room for growth. The most impactful findings point to starting paid campaigns with small budgets, landing pages, and clear conversion tracking, while continuing to strengthen organic content and technical SEO to lift rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.2Good
What customers seeWhere you rank
9:41
Gbeauty salon wigram
AllMapsImagesShopping
21No ads from you on any search
touchandglow.co.nzTouch & Glow — Beauty Saloon & Skin Care

From rejuvenating facials and relaxing massages to waxing, tinting, and advanced skin therapies, our skilled team offers a complete range of services—combining ... Read more

www.misola.co.nzMISOLA Hair & Style | Relaxing Hair Salon at Wigram ...
3About 190 visits a month from search, across 31 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #160 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Touch & Glow's opening hours are closely matched to local demand, with 75 well-aligned peak hours and only two missed high-demand hours. Strong alignment appears on Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday 1-2pm. Missed opportunities are late-evening on Thursday and Friday at 8pm when search interest remains reasonably high; there are no low-demand open hours, so overall hours are efficient.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.7Strong
What customers seeWhere you rank
9:41
Touch & Glow
OverviewReviewsPhotosAbout
Hours 1
Monday9am-8pm
Tuesday9am-8pm
Wednesday9am-8pm
Thursday9am-8pm
Friday9am-8pm
Saturday9am-8pm
Sunday9am-8pm
Popular times Sunday · Halswell
9a10a11a12p1p2p3p4p5p6p7p
When people in Halswell look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #76 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews2 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#88of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #88 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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