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Truscott Hamilton & Thompson Optometrists

Optometrist · Redcliffs, Christchurch

What your customers see when they look for you, and where that puts you among 49 Christchurch optometrists.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch optometrists · 49 businesses
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Executive summaryExclusive Marketbase business report

Truscott Hamilton & Thompson Optometrists

Optometrist · Redcliffs, Christchurch

Where you stand#46of 49 optometrists
Overall health0.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Truscott Hamilton & Thompson Optometrists is an optometry practice based in Redcliffs, Christchurch. The practice lists services including comprehensive eye examinations, paediatric optometry and myopia control, contact lenses, prescription sunglasses and a selection of optical frame brands. Patients can book appointments and choose a preferred optometrist for care.

Truscott Hamilton & Thompson Optometrists is an optometry practice located in Redcliffs, Christchurch, with additional practice addresses listed on their site. The practice presents itself as a full-service optometry provider serving patients across its Christchurch location and nearby clinics.

Services highlighted on the practice website include comprehensive examinations, paediatric optometry, myopia control, contact lenses, prescription sunglasses and a range of optical frame brands. These offerings indicate a mix of clinical eye care and retail eyewear options available at the practice.

The website includes a booking system where clients can request preferred appointment times and select a preferred optometrist by name. The site shows a 5.0 / 5.0 rating on Google Reviews and encourages visits with the phrase "Your New Eyewear Awaits," suggesting a focus on patient appointments and eyewear selection during visits.

Locally, Truscott Hamilton & Thompson is presented as a Christchurch optometry option that combines clinical services for children and adults with eyewear retail. Practical features for customers include multiple clinic addresses listed online, named optometrists to choose from when booking, and an online appointment request form.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Truscott Hamilton & Thompson Optometrists shows strong basic listing health with complete address, phone and a live website link. The overall health score is 0.9 out of 10, indicating critical room for improvement despite present basics. Key strengths include accurate location details and open-for-business status, while core gaps exist in claimed status, description, photos, and logo.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.0Room to grow
9:41
Tiles © Esri
3
Truscott Hamilton & Thompson Optometrists1✓
Own this business?
0.0 ★★★★★ (0)
Optometrist · Redcliffs
Open 6 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch optometrists · 49 businesses
You are #44 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Truscott Hamilton & Thompson Optometrists shows a very low health score on Google reviews, reflecting concerns about rating stability, review volume, and engagement. The top findings indicate the business has a low overall rating confidence and few reviews, with no responses to existing feedback. Prioritising responses and gathering positive reviews will help establish trust with potential customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
0.8Room to grow
9:41
Truscott Hamilton & Thompson Optometrists
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch optometrists · 49 businesses
You are #45 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Truscott Hamilton & Thompson Optometrists shows a low overall Maps health score of 2.3/10, indicating limited visibility in Google Maps searches. The business ranks well for several key local terms, especially for Redcliffs, Clifton-Sumner and Mount Pleasant near terms like optometrist and eye care. The top opportunities focus on improving aggregate visibility and maintaining momentum in the borough to reach top performers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
1.5Room to grow
9:41
1Tiles © Esri
1Top three for "optometrist" in 3 suburbs, seen in 9
1
Truscott Hamilton & Thompson Optometrists20.0 ★ (0) · Optometrist
Map positionsChristchurch optometrists · 49 businesses
You are #42 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The health score for Truscott Hamilton & Thompson Optometrists is 1.7 out of 10, indicating a low overall presence. The strongest recent finding is the Yellow Directory listing, which helps reach local customers when found via search. Key opportunities include building active profiles on Facebook and TikTok, strengthening the Instagram trust, and claiming GrabOne and TikTok Directory listings to boost visibility.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/truscott-hamilton-optometrists) found via: Google search results.
  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/truscott-hamilton-thompson-redcliffs) found via: Google search results.
  • ✓
    EyePro OptometristWe can see your EyePro Optometrist listing (https://eyepro.co.nz/truscott-hamilton-thompson-redcliffs) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
16 checks on your listings and social. You're seeing 6 of them.
2.1Room to grow
9:41
Gtruscott hamilton & thompson optometrists redcliffs
AllImagesMapsNews
Yellow/redcliffs/truscott-hamilton-thompson-optometristsTruscott Hamilton & Thompson Optometrists | Yellow
EyePro Optometristtruscott-hamilton-thompson-redcliffsTruscott Hamilton & Thompson Optometrists | EyePro Optometrist✓
Healthpointtruscott-hamilton-optometristsTruscott Hamilton & Thompson Optometrists | Healthpoint✓
White Pagestruscott-hamilton-thompson-redcliffsTruscott Hamilton & Thompson Optometrists | White Pages✓
Healthpagesoptometrists-truscott-hamilton-thompson-optometrists-ashburtonTruscott Hamilton & Thompson Optometrists | Healthpages
Yelptruscott-hamilton-and-thompson-optometrists-ashburtonTruscott Hamilton & Thompson Optometrists | Yelp
ServiceFinderTruscott-Hamilton-and-Thompson-Optometrists-92981Truscott Hamilton & Thompson Optometrists | ServiceFinder
InstagramtruscotthamiltonoptometristsFound through search, not linked from anything you own2
FacebookNo account found1
TiktokNo account found3
Listings and socialChristchurch optometrists · 49 businesses
You are #39 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowEyePro OptometristHealthpointYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
2.5Room to grow
9:41
facebook
truscott hamilton & thompson optometrists redcliffs
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch optometrists · 49 businesses
You are #37 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Truscott Hamilton & Thompson Optometrists shows below average on-page SEO health (4.0/10) with a fast page load under 3 seconds and room for improvement in key on-page factors. The top findings are absence of a meta description and title tag, and no favicon, plus render-blocking resources that slow perceived load. Focus areas include baseline on-page structure and tag implementation.

Strengths

  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 4 of them.
-Room to grow
9:41
⚠thoptometrists.co.nz
✓Page load speed
1On-page score
2Meta description
3Page title
Your websiteChristchurch optometrists · 49 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Truscott Hamilton & Thompson Optometrists shows a low overall health score for Website Traffic. The key takeaway is very limited paid and organic activity, with no visible organic or paid traffic yet. The top opportunities focus on building organic visibility through local content, on-page SEO and basic backlinks, and starting small paid campaigns with targeted landing pages.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Truscott Hamilton & Thompson OptometristsNot in these results3
21About 0 visits a month from search, across 0 searches
Google search and trafficChristchurch optometrists · 49 businesses
You are #33 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Truscott Hamilton & Thompson Optometrists shows partial alignment with local demand: several weekday peak midday hours on Tuesday and Thursday match published opening times, and Saturday midday is covered. However, key Saturday afternoon and Sunday midday peaks are missed because the practice is closed then. No low-demand open hours were found. Extending weekend hours around 12-3pm could capture unmet demand and improve temporal alignment.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
5.6Room to grow
9:41
Truscott Hamilton & Thompson Optometrists
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
Saturday9am-1pm
SundayClosed
Opening hoursChristchurch optometrists · 49 businesses
You are #22 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#46of 49 Christchurch optometrists
9:41
Christchurch optometristsOverall · 49 businesses
You are #46 overall
Open my free 7 days →
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