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Urban New Concept

Hair salon · Wigram, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Urban New Concept

Hair salon · Wigram, Christchurch

Where you stand#494of 498 hair salons & barbers
Overall health0.1/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.01AddressYour listing carries an address, so the directions button works and Google can match you to searches for your suburb.

Where we can help

05Facebook page1.508Opening hours1.503Map positions0.902Reviews0.804Listings and social0.501Google listing0.307Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Urban New Concept is a hair salon and barber located in the Wigram suburb of Christchurch. It provides hair cutting, styling and barbering services for local clients. The salon serves a mix of salon and barber needs in one place and positions itself as a local option for routine haircare and grooming in Wigram.

Urban New Concept is a hair salon and barber based in the Wigram area of Christchurch. It operates as a local salon serving the Wigram community and surrounding Christchurch neighbourhoods.

The salon offers hair cutting, styling and barbering services. As a combined hair salon and barber, it covers common salon needs for both longer hair styling and traditional barber grooming.

Information supplied identifies the business category and location; there are no additional service specifics or customer review themes provided in the source material. Available details focus on the salon and barbering functions it provides within Wigram.

Urban New Concept is presented as a local Wigram option for haircare and grooming. For residents seeking a neighbourhood salon and barber combination in Christchurch, the name and location are the primary distinguishing details supplied.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Urban New Concept's Google Business Listing shows a very low health score. The overall health indicates limited completeness and optimization, with critical gaps in claimed status, website link, phone number, description and photos. Key achievements show the profile is visible, with a working title, full address and a main image, but more is needed to improve trust and discoverability.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    AddressYour listing carries an address, so the directions button works and Google can match you to searches for your suburb.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
11 checks on your Google listing. You're seeing 6 of them.
0.3Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Urban New Concept
Urban New Concept1✓
Own this business?
0.0 ★★★★★ (0)
Hair salon · Wigram✓
Directions No website 32
OverviewReviewsPhotosAbout
From the business
No description yet
Google listingChristchurch hair salons & barbers · 498 businesses
You are #484 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Urban New Concept shows a very low overall health on Google Business reviews. The health score is 0.2 out of 10, indicating a weak online reputation that may deter potential clients. The strongest opportunity lies in starting to collect and publish new reviews, while also addressing any negative feedback quickly.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
0.8Room to grow
What customers seeWhere you rank
9:41
Urban New Concept
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #460 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Urban New Concept has a very low Google Maps health score of 0.9/10, indicating limited visibility. The strongest opportunities lie in boosting local presence and expanding performance in the suburb. Specifically, the business already ranks well for a few top keywords and should build on this foothold to attract more local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
0.9Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beauty salon
1Seen in 1 search across Christchurch, top three in none
1
Future Angels Salon4.9 ★ (281) · Hair salon
2
Misola Hair & Style4.8 ★ (371) · Hair salon
3
RCM Beauty5.0 ★ (1) · Hair salon
4
The Posh Beauty5.0 ★ (8) · Hair salon
↓
Urban New Concept2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #454 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Urban New Concept shows very low health in citations and social presence with only Fresha listed as an active profile. Key achievements include a fully updated Fresha profile and a Fresha category page that ranks for the business name, which help local visibility. The top opportunities focus on creating active profiles on Instagram, Facebook, TikTok, LinkedIn, and NoSecretSalon to broaden reach and trust.

Strengths

  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/urban_new_concept) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 4 of them.
0.5Room to grow
What customers seeWhere you rank
9:41
Gurban new concept wigram
AllImagesMapsNews
Infobelurban_new_conceptUrban New Concept | Infobel✓
Family Company Studiourban-new-conceptUrban New Concept | Family Company Studio
Freshalp/en/tt/permanent-hair-straightening/in/nz-christchurch/avonheadUrban New Concept | Fresha
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #473 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokInfobelFamily Company StudioFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
1.5Room to grow
What customers seeWhere you rank
9:41
facebook
urban new concept wigram
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #425 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gurban new concept website
AllMapsImagesNews
Google Mapsgoogle.com › mapsUrban New Concept - Wigram, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Urban New ConceptNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Urban New Concept currently has no published opening hours, so alignment with Christchurch demand patterns cannot be confirmed. Because hours are missing, all city-level peak windows count as missed opportunities rather than demonstrated strengths. Adding accurate opening hours would allow clear identification of which morning, lunchtime or evening peaks the salon already meets and which popular times are being missed by being closed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.5Room to grow
What customers seeWhere you rank
9:41
Urban New Concept
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Friday · Wigram
9a10a11a12p1p2p3p4p5p6p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #423 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#494of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #494 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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