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Vicki's Hair Studio

Hair salon · Avonhead, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Vicki's Hair Studio

Hair salon · Avonhead, Christchurch

Where you stand#371of 498 hair salons & barbers
Overall health2.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Vicki's Hair Studio is a hair salon in the Avonhead suburb of Christchurch offering salon services using Keune products. The salon provides haircuts, colour and blow waves, and is known locally for a friendly, welcoming atmosphere and attentive service from hairdressers including Vicki and Jenny.

Vicki's Hair Studio is a hair salon located in the Avonhead suburb of Christchurch. It operates as a local salon providing everyday and specialist salon services and highlights the use of Keune professional products as part of its in-salon offerings.

The salon provides haircuts, colour and blow waves, and promotes its Keune product range to complement salon services. Staff are named in reviews, with mentions of Vicki and Jenny as stylists who carry out services for clients seeking cuts and colour work.

Customers commonly describe a friendly, welcoming atmosphere and attentive service. Review themes note that clients feel well treated and made to feel special, and that many return for repeat haircuts, colour and blow waves. Phrases in feedback point to a pleasant salon environment and consistent results from the hairdressers.

Locally, Vicki's Hair Studio is positioned as a neighbourhood salon in Avonhead that combines professional products with a personable client experience. The use of Keune products and repeat client comments about friendliness and consistent hair results are distinguishing, practical attributes for customers seeking routine styling and colour services in Christchurch.

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01Google listingMarketbase business report

Your Google listing

Vicki's Hair Studio shows a below-average overall health on Google Business Listing, with room to improve. The strongest confirmed assets are a claimed listing, open status, a working listing title, a visible phone number and a full address. Key opportunities focus on adding a website link and refining the description to lift overall standing.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
3.9Room to grow
9:41
Tiles © Esri
3
Vicki's Hair Studio✓✓
5.0 ★★★★★ (7)
Hair salon · Avonhead
Open 5 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Our Keune range of products compliment all of our in salon services with our beautiful product range for beautiful hair.

2
Google listingChristchurch hair salons & barbers · 498 businesses
You are #305 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Vicki's Hair Studio shows a strong customer sentiment with a 4.8/10 health score, reflecting steady but limited Google review performance. The key strength is a top-10% star rating driven by satisfied clients. The business has started collecting reviews and maintains a decent response rate, indicating trust with existing and potential customers.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
4 checks on your reviews. You're seeing all of them.
3.5Room to grow
9:41
Vicki's Hair Studio
OverviewReviewsPhotosAbout
5.0★★★★★7 reviews 2
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
R
Rosemarie A.★★★★★ · Edited 3 years ago

Wouldn't go anywhere else. Always get a wonderful haircut, colour and blow wave and Vicki is always very friendly and welcoming

Response from the owner3

Thank you very much for those kind words Rosemarie.

M
Maxine G.★★★★★ · 5 years ago

Lovely salon and great hairdressers. Highly recommend

Response from the owner

Thank you Maxine, for your kind remarks! Vicki

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #323 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Vicki's Hair Studio shows a solid health score in Google Maps at 7.6 out of 10, indicating strong visibility with room to improve. The top takeaways are strong rankings for hair salon and hair extension technician keywords in Avonhead, and a consistently good suburb performance. Focus should be on sustaining local presence and moving within the top 10% for the borough.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
7.5Good
9:41
1234Tiles © Esri
1Seen in 6 searches across Christchurch, top three in none
1
On Hair Salon5.0 ★ (39) · Hair salon
2
Hair by Jeanette5.0 ★ (60) · Hair salon
3
Nu Image Hair Studio5.0 ★ (8) · Hair salon
4
Vicki's Hair Studio25.0 ★ (7) · Hair salon
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #126 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Vicki's Hair Studio shows low overall health for Citations & Social Presence, indicating limited visibility across social profiles and directories. The strongest current asset is an outstanding Facebook profile and a solid LinkedIn presence, supported by Fresha listings and a Yellow Directory listing. The top opportunities focus on activating Instagram and TikTok profiles, establishing NoSecretSalon and LinkedIn Company Page, and exploring TikTok directory visibility to reach more local clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/vickis-hair-studio-avonhead-road-christchurch-bxbq9Q) found via: Google search results.
  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/vickis-hair-studio-avonhead) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
3.5Room to grow
9:41
Gvicki's hair studio avonhead
AllImagesMapsNews
White Pagesvickis-hair-studio-avonheadVicki's Hair Studio | White Pages✓
Cylexvicki%27s+hair+studio-18173831Vicki's Hair Studio | Cylex
Freshavickis-hair-studio-avonhead-road-christchurch-bxbq9QVicki's Hair Studio | Fresha✓
Family Company Studiovicki-s-hair-studioVicki's Hair Studio | Family Company Studio
FacebookVickishairstudioVicki's Hair Studio | Facebook✓
LinkedInvicki-smith-424aa9291Vicki's Hair Studio | LinkedIn
Yellow/nationwide/bpp/vickis-hair-studio-579429387Vicki's Hair Studio | Yellow3
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #326 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokWhite PagesCylexFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
5.6Room to grow
9:41
facebook
Vickishairstudio✓
150 followers 1
NOW OPEN!!!! Individually tailored hairstyles for all ages. Ring me now for a complimentary free3
FollowMessage
★ 1 reviews · recommended 2
🌐 maps.google.com
☎ +64 3-357 9200✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #222 for your Facebook page
See how to fix all 3 →
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
9:41
Gvicki's hair studio website
AllMapsImagesNews
Google Mapsgoogle.com › mapsVicki's Hair Studio - Avonhead, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Vicki's Hair StudioNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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08Opening hoursMarketbase business report

Your hours against demand

Vicki's opening hours align with several weekday lunchtime peaks but miss key Saturday mid-day demand. Open hours match strong Tuesday 11-2pm and Wednesday 12pm windows, covering 37 well-aligned peak hours. However, the salon is closed during high-demand Saturday 10am-2pm slots, a notable missed opportunity. No low-demand open hours were identified. Consider adding Saturday mid-day shifts or targeted weekend bookings to capture demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
3.9Room to grow
9:41
Vicki's Hair Studio
OverviewReviewsPhotosAbout
Hours 1
Monday9:30am-5pm
Tuesday9:30am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9:30am-5pm
SaturdayClosed
SundayClosed
Popular times Saturday · Avonhead
9a10a11a12p1p2p3p
When people in Avonhead look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #305 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#371of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #371 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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