marketbaseExclusive Marketbase Report
Prepared for

Victoria Florists

Florist · Strowan, Christchurch

What your customers see when they look for you, and where that puts you among 83 Christchurch florists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch florists · 83 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Victoria Florists

Florist · Strowan, Christchurch

Where you stand#46of 83 florists
Overall health4.5/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Victoria Florists is a Bryndwr, Christchurch flower shop offering fresh blooms, dried arrangements and gifts. Customers can order online or visit the store for a large selection of dried flowers, pot plants, soaps, chocolates and balloons. The shop states it creates imaginative floral designs and provides personalised service, with staff noted for being friendly and helpful by many local customers.

Victoria Florists is a flower shop in the Bryndwr suburb of Christchurch that supplies fresh flowers, dried arrangements and a range of gift items. Customers can place orders online or visit the shop for in-person purchases. The shop highlights its imaginative designs and a broad selection of blooms and accompanying gifts.

The business describes a large selection of dried flowers-stating it has the largest selection of dried flowers in Christchurch-alongside pot plants and a curated range of gifts such as soaps, chocolates and balloons. Orders include wooden-box dried arrangements and fresh floral bouquets, and the online ordering option is available for convenience.

Review themes show customers frequently praise friendly, helpful staff and describe Victoria Florists as a go-to place for flowers. Reviews mention satisfaction with bespoke and occasion-specific orders, including graduation gifts, and note that dried arrangements sometimes match or exceed online photos. Overall customer feedback emphasises service, selection and product presentation.

Locally, Victoria Florists is positioned as a Bryndwr florist offering both fresh and dried options plus gifts and online ordering. The combination of a wide dried-flower selection, additional giftware and a customer service focus are the practical points that distinguish the shop for Christchurch customers seeking floral gifts and arrangements.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Victoria Florists shows a strong Google Business Listing health with an 8.2 out of 10. The listing already has a website link, claimed status, open-for-business status, a listing title, and a phone number, which helps convert online interest to store visits. The description is solid and nearing local peers' mid-point. The main finding is that the health is high, with ongoing optimisation from the listing description.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 2
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 5 of them.
8.5Strong
9:41
Tiles © Esri
Victoria Florists✓✓
4.8 ★★★★★ (153)
Florist · Strowan2
Open 6 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Victoria Florists Christchurch flower shop provides the freshest flowers and outstanding floral arrangements. Order flowers online or pop in to our store for a fabulous selection and great customer service. Whatever you want to say, Victoria Flowers can help you say it beautifully, with the freshest blooms and most imaginative designs. With the largest selection of dried flowers in Christchurch, with a lovely selection of pot plants and lovely gifts of soaps,chocolates balloons, makers for great one stop shop.

1
Google listingChristchurch florists · 83 businesses
You are #13 for your Google listing
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Victoria Florists shows a generally healthy Google review profile with a score of 5.7 out of 10. The strongest strengths lie in achieving outstanding listing ratings and review volume, placing the business in the top 10% for both Google Business Rating Confidence and Total Reviews. The main opportunity is to improve owner response to reviews, with potential gains from higher engagement.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Review countYou hold one of the deepest review banks in this market - social proof that does its own selling.

Top two opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
4 checks on your reviews. You're seeing all of them.
7.2Good
9:41
Victoria Florists
OverviewReviewsPhotosAbout
4.8★★★★★153 reviews ✓
5
4
3
2
12
flower arrangements 11graduation flowers 3funeral 3dried flower selection 2same day pick up 2birthday flowers 2
✓How far your rating and your review count together can be trusted
V
Victoria W.★★★★★ · a year ago

Leanne from Victoria Florists is an absolute floral superstar! Whether it's a birthday bouquet, a "just because" bunch, or something fabulous for a darling friend, she always nails the brief (and then some). Her creativity is blooming brill...

Response from the owner1

Wow, Victoria, thank you for your lovely comments. We love our job, creating a wonderful experience for our customers.

P
peter G.★★★★ · a year ago

Response from the owner

Thank you

Google reviewsChristchurch florists · 83 businesses
You are #24 for your Google reviews
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Victoria Florists shows a healthy Google Maps presence with a health score of 7.4 out of 10, indicating solid visibility in maps search. The top opportunities highlight continuing growth in aggregate local reach and maintaining borough-level momentum, suggesting gradual expansion across suburbs while keeping a strong local core.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
8.0Strong
9:41
1234Tiles © Esri
2Top three for "dried flower shop" in 19 suburbs, seen in 35
1
Victoria Florists14.8 ★ (153) · Florist
2
The Dried Flower Room5.0 ★ (3) · Florist
3
Peninsula Flowers4.9 ★ (114) · Florist
4
Flowers Across Christchurch4.9 ★ (140) · Florist
Map positionsChristchurch florists · 83 businesses
You are #17 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Victoria Florists shows moderate social presence health with room to improve multi-channel engagement. Key achievements include a Facebook profile rated very high trust and a Neighbourly listing kept up to date. The overall health score of 4.4 out of 10 indicates opportunities to broaden visibility beyond Facebook to Instagram, TikTok, Yellow Pages, LinkedIn, and GrabOne.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/victoria-florists) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
4.4Room to grow
9:41
Gvictoria florists strowan
AllImagesMapsNews
FacebookVictoriafloristschristchurchVictoria Florists | Facebook✓
InstagramfloristvictoriaVictoria Florists | Instagram1
Neighbourlyvictoria-floristsVictoria Florists | Neighbourly✓
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch florists · 83 businesses
You are #47 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokNeighbourlyYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
  • 2
    What your page says about youYour intro carries more detail than most pages in this market and is doing the work of a short landing page for the visitors who never reach your website.
9 checks on your Facebook page. You're seeing 5 of them.
9.5Strong
9:41
facebook
Victoriafloristschristchurch✓
3.3K followers ✓
Victoria Florists is your go-to florist shop, with a great selection of the freshest of flowers, artical and dried flowers. A very talented team with great customer service.2
FollowMessage
★ 17 reviews · recommended 1
🌐 victoriaflorists.co.nz✓
☎ +64 3-351 7444
PostsAboutPhotosReviews
Facebook pageChristchurch florists · 83 businesses
You are #5 for your Facebook page
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Victoria Florists shows an overall on-page SEO health of 3.5 out of 10, which indicates below-average performance and opportunities to improve critical elements. Key findings include missing Title Tag and Meta Description on the homepage, absence of a valid favicon, and a high plaintext-to-page size ratio that suggests content is not well structured for crawlers.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
9:41
🔒victoriaflorists.co.nz✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch florists · 83 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Victoria Florists shows a below-average website traffic health score of 4.0 out of 10, indicating room for improvement in organic and paid traffic. The most important findings are near-zero organically earned traffic value and no organic traffic or paid traffic yet. Addressing content quality, local content, on-page SEO and targeted paid campaigns can start to lift visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
Gflorist strowan
AllMapsImagesShopping
No ads from you on any search
www.harakekeflorist.co.nzHarakeke Florist - Christchurch Florist Same Day Delivery
victoriaflorists.co.nzChristchurch Florist | Victoria Florists Canterbury

Welcome to Victoria Florists. Where you are assured of the freshest flowers, the most innovative bouquets and arrangements, and personal, attentive service. Read more

3
floristnz.co.nzFlorist Strowan Flower Delivery Christchurch Florists
Google search and trafficChristchurch florists · 83 businesses
You are #46 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Victoria Florists' opening hours mostly align with local demand but leave clear weekend gaps. The shop is well timed for midweek lunchtime peaks on Thursdays (11am-3pm), covering the highest local searches. However, closures across Saturday early afternoon and Sunday late afternoon coincide with strong customer activity, representing missed sales. No open hours fall in low-demand periods, so extending weekend hours selectively could add revenue.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.4Room to grow
9:41
Victoria Florists
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5:30pm
Tuesday8am-5:30pm
Wednesday8am-5:30pm
Thursday8am-5:30pm
Friday8am-5pm
Saturday9am-1pm
SundayClosed
Opening hoursChristchurch florists · 83 businesses
You are #55 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews2 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#46of 83 Christchurch florists
9:41
Christchurch floristsOverall · 83 businesses
You are #46 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 83 florists in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for