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Waves Hair Studio

Hair salon · Clifton-Sumner, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Waves Hair Studio

Hair salon · Clifton-Sumner, Christchurch

Where you stand#245of 498 hair salons & barbers
Overall health5.1/10across the eight areas

Going well

02Reviews8.703Map positions7.201Google listing6.8

Where we can help

05Facebook page5.208Opening hours4.204Listings and social1.907Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Waves Hair Studio is a hair salon in Sumner, Christchurch offering cuts, colour and styling in a relaxed seaside suburb. The salon highlights personalised colour work and skill with both textured and curly hair. Customers note attentive service, professional colour blending and reliable haircuts from experienced stylists.

Waves Hair Studio is a hair salon located in Sumner, Christchurch. The salon operates in a seaside suburb and serves local clients seeking routine cuts, colour work and styling services.

The team specialises in full head foils, personalised colour mixing and blending, root touch-ups and shaping for textured and curly hair. Stylists focus on attention to detail in colour work and manage both precision trims and blow-dry styling.

Customers commonly describe attentive, friendly service and consistent results. Reviews highlight successful colour transformations, skill in blending greys and roots, and stylists who tame curls and deliver reliable haircuts. The salon maintains a steady record of positive feedback.

Waves Hair Studio is distinguished locally by its emphasis on careful colour blending and its experience with curly and textured hair. The salon presents as a neighbourhood option for clients wanting personalised colour work and dependable styling in Sumner.

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01Google listingMarketbase business report

Your Google listing

Waves Hair Studio shows a solid health score of 6.5 out of 10, indicating above-average visibility with room for targeted improvements. The listing is claimed, open-for-business, and provides a direct phone number and website link, which supports easy customer contact and discovery.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
6.8Good
What customers seeWhere you rank
9:41
Tiles © Esri
Waves Hair Studio
2
Waves Hair Studio✓✓
4.8 ★★★★★ (47)
Hair salon · Clifton-Sumner3
Open 5 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #162 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Waves Hair Studio shows a very strong Google review profile with a health score of 9.1 out of 10, indicating very high overall performance. The top findings highlight high rating confidence and an excellent response rate, alongside a solid number of reviews and steady customer feedback. The business benefits from consistent engagement and credible customer input that supports trust and repeat visits.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing 3 of them.
8.7Strong
What customers seeWhere you rank
9:41
Waves Hair Studio
OverviewReviewsPhotosAbout
4.8★★★★★47 reviews 3
5
4
3
2
12
haircut 6value 4cut 4result 4colour mixing 3accommodating 2
1How far your rating and your review count together can be trusted
L
Linda M.★★★★★ · 4 weeks ago

I’ve been going to Waves Hair Studio in Sumner for a while and always have a great experience. Chantelle is an amazing hairdresser – friendly, professional, and consistently does an excellent job. Highly recommend!

Response from the owner

Thank you so much, Linda, for your lovely review 🌸 I truly appreciate your continued support and kind words. It’s always a pleasure having you in the salon, and I’m so glad you’re happy with your...

L
Lorimer J.★★★★★ · 2 months ago

Chantelle did an incredible job transforming my hair with full head foils. I’m blown away by her colour mixing and attention to detail - it looks better than I anticipated as I’d let my roots go for a while so didn’t know what to expect. I...

Response from the owner

Thank you Lori.

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #67 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Waves Hair Studio shows a solid overall health score in Google Maps searches, with room to push into a higher visibility bracket. The strongest results come from top rankings for barber shop, hair salon and unisex hairdresser in Clifton-Sumner, reinforcing strong local relevance. The borough score is respectable and indicates good local presence in Sumner.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
7.2Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
unisex hairdresser
1Top three for "unisex hairdresser" in 1 suburb, seen in 5
1
Waves Hair Studio24.8 ★ (47) · Hair salon
2
Astor Hair Studio0.0 ★ (0) · Hair salon
3
Black Suede House of Hair4.9 ★ (12) · Hair salon
4
G Majesty Unisex Salon5.0 ★ (121) · Hair salon
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #142 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Waves Hair Studio shows a low overall health score for Citations & Social Presence, indicating limited social and directory visibility. The strongest reported asset is a very high-trust Facebook profile, which supports local credibility. Other listed channels, such as Fresha and Yellow Directory, offer additional local presence but require ongoing maintenance to maximise reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.9Room to grow
What customers seeWhere you rank
9:41
Gwaves hair studio clifton-sumner
AllImagesMapsNews
FacebookWavesHair01Waves Hair Studio | Facebook✓
Freshalp/en/bt/hair-salons/in/nz-christchurch/parklandsFound through search, not linked from anything you own
Yellow/christchurch/bpp/waves-hair-studio-579396189Waves Hair Studio | Yellow3
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #404 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
facebook
WavesHair01✓
245 followers 1
Hair Salon3
FollowMessage
★ 3 reviews · recommended 2
🌐 waveshairstudiolimited.gettimely.com
☎ +64 27 277 4677✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #238 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒gettimely.com132
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Waves Hair StudioNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Waves Hair Studio's opening hours partially match local demand: 35 weekly hours align with high-demand slots, but 36 popular hours are missed. Strong alignment is concentrated on mid-day Saturday and late-morning Tuesday when searches peak. Missed opportunities include late-morning Monday and mid-afternoon Wednesday peaks when the salon is closed. No low-demand open hours were detected, so inefficiency from unnecessary open time is minimal.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.2Room to grow
What customers seeWhere you rank
9:41
Waves Hair Studio
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday10am-5pm
Wednesday10am-2pm
Thursday10am-8pm
Friday10am-5pm
Saturday9am-4pm
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #289 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#245of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #245 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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