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WM Beauty Salon

Beauty salon · Rolleston North West, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

WM Beauty Salon

Beauty salon · Rolleston North West, Christchurch

Where you stand#320of 570 beauty businesses
Overall health4.4/10across the eight areas

Going well

03Map positions8.208Opening hours6.901Google listing6.1

Where we can help

05Facebook page5.002Reviews4.804Listings and social1.307Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

WM Beauty Salon is a home-based beauty salon in Rolleston offering a full range of treatments. The salon is described as comfortable and calming, with owner Wendy providing personalised service. Regular clients note friendly, attentive care and consistent results across nails, massage and general beauty treatments, all delivered in a clean, welcoming space.

WM Beauty Salon is a home-based beauty business in Rolleston offering a full range of beauty treatments. The salon describes itself as a single location where clients can access a variety of services in a comfortable, calming setting. The owner operates from a residential studio adapted for clients.

Services include general beauty treatments, nail care and massage, with the salon presenting itself as a place for multiple treatments in one visit. Details supplied by the business indicate a broad offering rather than a narrow specialisation, so clients can expect combined services such as nails and body treatments in the same appointment.

Customer feedback highlights friendly, attentive service and consistent results. Reviewers regularly mention that Wendy explains procedures, checks comfort and applies the right pressure during massage. The salon is noted for a clean, comfortable space and repeat clients report reliable, creative nail work and a high level of personal care.

Locally, WM Beauty Salon is positioned as a home-based alternative to larger clinics, with an emphasis on personalised attention and a relaxed environment. The combination of broad treatment options, an owner-operated home studio and consistent, client-focused service are practical features that distinguish this Rolleston salon for people seeking a calm, single-location beauty provider.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

WM Beauty Salon shows an average overall Google Business Listing health score, with certain established foundations and room for improvement. Key strengths include a claimed listing, visible title, open-for-business status, a website link and a phone number, which support easy client contact. The rating remains centered on completeness and presentation rather than reviews or rankings.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
6.1Good
What customers seeWhere you rank
9:41
Tiles © Esri
WM Beauty Salon
3
WM Beauty Salon✓✓
5.0 ★★★★★ (25)
Beauty salon · Rolleston North West2
Open 6 days · late Mon, Tue, Wed, Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

All beauty treatments in one place Home based, comfortable and calming

1
Google listingChristchurch beauty · 570 businesses
You are #222 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

WM Beauty Salon shows a mixed health with a mid-range Google review score and ongoing progress in engagement. The top finding is a star rating in the top 10% of peers, indicating strong customer satisfaction. Another key point is the improving response rate to reviews, suggesting growing interaction with customers.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing all of them.
4.8Room to grow
What customers seeWhere you rank
9:41
WM Beauty Salon
OverviewReviewsPhotosAbout
5.0★★★★★25 reviews 2
5
4
3
2
1✓
comfortable atmosphere 3welcoming staff 2fantastic work 2advice 2nails 2
3How far your rating and your review count together can be trusted
S
Sukhwinder K.★★★★★ · 3 weeks ago

Wendy is an Amazing person and did amazing job on my nails. Totally satisfied.

Response from the owner1

Thank you, 😊

L
Lihandie V.★★★★★ · 10 hours ago

Wendy is an absolute powerhouse of talent. Easily the most creative and skilled nail technician and beautician to exist. I’ve never once left her salon without feeling amazing. She’s not just a nail technician and beautician—she’s a necessi...

Response from the owner

Thank you so much ☺️

Google reviewsChristchurch beauty · 570 businesses
You are #297 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

WM Beauty Salon shows a very high Google Maps health score of 8.8, indicating strong online visibility. The top findings show solid performance for core beauty keywords in Rolleston and Selwyn, with the business ranking in the top positions for several services such as beautician and eyelash salon. The main opportunity is to tighten nationwide visibility by further refining the Google Business Listing to push into the top 10% locally.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
8.2Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Top three for "beautician" in 2 suburbs, seen in 6
1
WM Beauty Salon25.0 ★ (25) · Beauty salon
2
The Makeover Lounge5.0 ★ (8) · Beauty salon
3
Enhance Beauty and Brows4.9 ★ (24) · Beauty salon
4
Glow Jules Relaxation and Beauty Studio5.0 ★ (13) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #104 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

WM Beauty Salon shows a mixed health picture with a very low score of 0.6/10 on social presence. The strongest current asset is a highly trusted Facebook profile and a Fresha directory listing, which help visibility beyond the core site. Primary opportunities lie in adding active Instagram and TikTok profiles, a TikTok directory presence, a LinkedIn Company page, and a Fresha profile to capture broader NZ audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.3Room to grow
What customers seeWhere you rank
9:41
Gwm beauty salon rolleston north west
AllImagesMapsNews
FacebookWM-Beauty-Salon-100069225798866WM Beauty Salon | Facebook✓
Freshalp/en/bt/beauty-salons/in/nz-rollestonFound through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #494 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
9 checks on your Facebook page. You're seeing 6 of them.
5.0Room to grow
What customers seeWhere you rank
9:41
facebook
people1
673 followers 2
For all your beauty treatments. Best and safe waxing Classic eyelash Extensions Proper Pedicure and long lasting Manicures IPL Hair removal Skin Rejuvenation
FollowMessage
★ 10 reviews · recommended 3
🌐 httpswmbeautysalon2021.my.canva.site✓
☎ +64 21 204 1435✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #285 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.

Top two opportunities

  • 1
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 2
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒21✓
Your websiteChristchurch beauty · 570 businesses
See how to fix both →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
WM Beauty SalonNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

WM Beauty Salon's published hours match many local demand peaks but leave notable gaps. The salon is open during key busy times such as Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday afternoons (1-2pm). However, closures at Saturday 3-4pm, Sunday 1-2pm and Thursday 7pm miss local search demand. No hours are open during low-demand windows, so current schedule is generally efficient.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
6.9Good
What customers seeWhere you rank
9:41
WM Beauty Salon
OverviewReviewsPhotosAbout
Hours 1
Monday9am-7pm
Tuesday9am-7pm
Wednesday9am-7pm
Thursday9am-7pm
Friday9am-7pm
Saturday9am-3pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #176 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website2 opportunities

08Opening hours1 opportunity

Where you'd stand#320of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #320 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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