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Zest Hair Design

Hair salon · Rangiora South East, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Zest Hair Design

Hair salon · Rangiora South East, Christchurch

Where you stand#100of 498 hair salons & barbers
Overall health8.0/10across the eight areas

Going well

04Listings and social9.205Facebook page8.603Map positions8.307Google search and traffic7.0

Where we can help

02Reviews5.208Opening hours5.001Google listing4.806Your website-
How AI describes youMarketbase business report

What AI tells people about you

Zest Hair Design is a boutique, full-service hair salon on East Belt in Rangiora. The salon offers cuts, styling and Redken-certified colour services, using Pureology products. Since 2013 it has presented a warm, relaxed atmosphere with a small, professional team led by owner Amber. Customers note friendly, attentive service and personalised hair consultations.

Zest Hair Design is a boutique, full-service hair salon located on East Belt in Rangiora. The salon has operated since 2013 and describes itself as a warm, inviting space where clients can expect personalised attention from a small, professional team. Owner Amber leads a group of qualified stylists and Redken-certified colourists.

Services include cuts, styling and professional colour work, with Redken and Pureology products mentioned as part of the offering. The salon presents itself as focused on personalised, relaxing and caring hair experiences delivered by qualified stylists and certified colour specialists.

Customers commonly report friendly and attentive service, consultations where stylists listen to what clients want, and satisfying results for both cuts and colour. Review themes note a relaxed, low-stress salon environment, skilled attention to unruly hair, and a team that takes time during consultations; affordability is mentioned in some comments.

Locally, Zest Hair Design positions itself as a small boutique salon that combines certified colour expertise with a relaxed client experience. The combination of a consistent, personable team, Redken certification and use of Pureology products frames the salon's practical identity for Rangiora clients seeking professional cut, style and colour services.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Zest Hair Design shows moderate health on Google Business Listing, with room to improve description, visuals and branding. The key strengths include an accurate open-for-business status, a website link, a clear listing title, claimed status and a visible phone number, which supports customer inquiries. Addressing gaps in logo and recent photos will help convert interest to visits.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
4.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Zest Hair Design
3
Zest Hair Design✓✓
4.9 ★★★★★ (52)
Hair salon · Rangiora South East
Open 5 days · late Wed and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Boutique Salon Redken & Pureology

1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #261 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Zest Hair Design shows an overall health score of 5.5 out of 10, indicating average performance in Google reviews. The top findings are that the business has a solid star rating and a good number of reviews, with room to improve how frequently owners respond to reviews. Continued engagement will help strengthen credibility and Trust among customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing 3 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
Zest Hair Design
OverviewReviewsPhotosAbout
4.9★★★★★52 reviews 3
5
4
3
2
1
job 3feel 3price 3hair colour 2happy 2products 2
2How far your rating and your review count together can be trusted
J
Joy M.★★★★★ · a year ago

Just back from a haircut with Erin. For once I felt listen to about what I wanted and had the best cut in years. Thank you Erin!

Response from the owner1

Thank you so much for your review Joy we love to hear this xx

M
Michele C.★★★★★ · 3 years ago

Fist time visiting and I couldn't believe the wealth and breadth of knowledge these lovely girls have. The atmosphere was so comfortable and friendly, the girls were super friendly and chatty and the amazing Amber just seemed to know what c...

Response from the owner

This warms our hearts 💕 thank you so much for writing us such a lovely review,we loved having you in salon & making you feel beautiful again, this is why we do what we do xxx

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #240 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Zest Hair Design shows a strong overall presence on Google Maps with a health score of 8.2 out of 10. The business ranks well for key local queries and sits above the bottom bracket in aggregate maps results, while already achieving solid borough visibility in Rangiora. Focus remains on expanding top local rankings further.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
8.3Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair salon
2Top three for "hair salon" in 3 suburbs, seen in 5
1
Smoke and Mirrors Hair Lounge4.9 ★ (206) · Hair salon
2
Zest Hair Design14.9 ★ (52) · Hair salon
3
Hair Handlers Unisex Salon4.7 ★ (72) · Hair salon
4
Hi Gorgeous4.9 ★ (68) · Hair salon
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #85 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Zest Hair Design shows a very high health score (8.6/10) for its Citations & Social Presence, indicating strong presence on key directories and social profiles. The most notable strengths are outstanding Instagram and Facebook profiles, plus solid Fresha and Yellow Directory visibility. The top opportunities focus on adding TikTok, NoSecretSalon, and LinkedIn presence to broaden reach and credibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/zest-hair-design-579511839) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.2Strong
What customers seeWhere you rank
9:41
Gzest hair design rangiora south east
AllImagesMapsNews
Instagramzest_hairdesignZest Hair Design | Instagram✓
FacebookzesthdZest Hair Design | Facebook✓
Yellowzest-hair-design-579511839Zest Hair Design | Yellow✓
Cylexzest+hair+design-18166003Zest Hair Design | Cylex
Infobelzest_hair_designZest Hair Design | Infobel
White Pageszest-hair-design-2Zest Hair Design | White Pages
Freshalp/en/bt/beauty-salons/in/nz-rangioraFound through search, not linked from anything you own2
TiktokNo account found1
FreshaNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #41 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowCylexInfobelYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
8.6Strong
What customers seeWhere you rank
9:41
facebook
zesthd✓
1.2K followers 1
Boutique Salon proudly creating beautiful hair in the heart of Rangiora 🩷 Amber,Tracey & Erin Redken & Pureology3
FollowMessage
★ 16 reviews · recommended 2
🌐 zesthd.co.nz✓
☎ +64 3-313 4180✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #73 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Zest Hair Design shows a very high on-page SEO health score of 8.8 out of 10, indicating strong technical optimisation for the homepage. The most notable findings are a valid favicon, fast page load under 3 seconds, and an H1 tag in place, with text that supports clarity. Minor tweaks remain in title length and meta description alignment.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 2
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒zesthd.co.nz✓3
✓Favicon
✓Page load speed
1Separate sites linking to you
2Page title
Your websiteChristchurch hair salons & barbers · 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Zest Hair Design shows an above-average health score for website traffic, indicating reasonable visibility and paid activity, with key opportunities in paid effort and sustaining organic gains. The main takeaway is a solid base with notable room to initiate paid campaigns and improve paid SERP coverage.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you rank forYour site appears for fewer search terms than most businesses here, so there are only a handful of ways for someone to come across you.
6 checks on your search and traffic. You're seeing 3 of them.
7.0Good
What customers seeWhere you rank
9:41
Ghair extensions rangiora south east
AllMapsImagesShopping
21No ads from you on any search
www.fresha.comBest salons for hair extensions near me in Rangiora
headrushsalon.co.nzHair Extensions
www.zesthd.co.nzZEST Hair Design | Rangiora

ZEST Hair Design is a full service hair boutique in Rangiora. ZEST aims to create a warm, relaxed atmosphere with a passionate team of skilled stylists.

3
www.vivo.co.nzVivo Rangiora: Excellence in Hair Styling
About 305 visits a month from search, across 34 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #148 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Zest Hair Design's hours partly match local demand: several high-traffic times fall inside current opening hours, notably mid-morning to early afternoon on Tuesdays and late morning to early afternoon on Saturdays. However the salon is closed during other popular windows, including Monday late morning and midday and Saturday 2pm, leaving revenue opportunities. No obvious low-demand open hours were found.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.0Room to grow
What customers seeWhere you rank
9:41
Zest Hair Design
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-5pm
Wednesday10am-8pm
Thursday10am-8pm
Friday9am-5pm
Saturday9am-2pm
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #251 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#100of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #100 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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