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Seryna is a physiotherapy practitioner based in Waltham, Christchurch, offering sports and remedial massage focused on injury recovery and deconditioning. Clients book regular sessions for hands-on treatment that targets tight muscles and aims to restore mobility. Reviews highlight a professional manner and effective pressure during massage, with many clients reporting reduced pain and improved movement.

199 Ferry Road, Waltham, Christchurch 8011, NZ

Performance snapshot

How does . measure up?

4.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

1.4

Overall Score

Scored out of 10 across nine marketing areas

1.4

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

The business shows an overall digital health score of 1.4 out of 10, indicating a very low level of online performance. The strongest current asset is a complete Google Business listing with a website link, phone number, and full address, which supports customer discovery. Immediate attention should focus on encouraging customer reviews and aligning opening hours with demand.

Google Business Listing

The Google Business Listing shows a low health score but already has strong basics in place, with a listed website, phone, and full address. Key findings point to claiming status, description length, and visual content as the main gaps that impact overall performance. Addressing these could stabilise visibility and ease customer contact.

Google Maps Ranks

The Maps Search Performance health is 2.8 out of 10, indicating low visibility in Google Maps results. The business shows a solid set of top keywords linked to local areas, especially sports massage and physiotherapy in Phillipstown and Waltham, suggesting strong relevance in key neighbourhoods. Focused improvements on aggregate and borough rankings could meaningfully raise local visibility over time.

Citations & Social Media

Citations & Social Presence health is very low with a score of 0.3 out of 10, indicating limited visibility across key social profiles and directories. The strongest takeaway is the clear need to establish and optimise profiles on major platforms. The most important opportunities are to activate Facebook and Instagram presence, with additional value from a TikTok profile and a LinkedIn listing, plus a Neighbourly Directory listing.

Open Hours vs Demand

Seryna's published hours align with several high-demand windows midweek, especially Wednesday and Thursday afternoons and Thursday mid-morning. However there are notable gaps early in the week when local searches peak, particularly Monday and Tuesday early afternoons. No open hours fall in low-demand periods, so the main opportunity is to add a few high-demand slots rather than cutting current hours.

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The business shows a strong positive sentiment with an average 4.9 rating from eight reviews, reflecting reliable satisfaction. Reviews consistently praise a professional manner and effective, firm massage pressure that helps reduce pain and restore mobility. Clients report improved movement after regular sessions for injury recovery and deconditioning, indicating hands-on treatments deliver noticeable functional benefits.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

4.9

average rating

Your overall rating as seen by potential customers

68%

confidence

Rating reliability based on volume and consistency

Website

Website analysis for .

Shared domain detected

Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.

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Health Score

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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