Savvy Hair

Savvy Hair

Savvy Hair is a Christchurch hair salon in the Cashmere suburb specialising in colour, cutting and special occasion styling. The salon stocks professional brands such as Evo, Olaplex, K18 and Colorwow, and highlights award recognition including NZ South Island Hairdresser of the Year 2025 and NZ Colourist of the Year 2024.

5 Colombo Street, Cashmere, Christchurch 8022, NZ

Performance snapshot

How does Savvy Hair measure up?

6.9

Reputation Score

Reviews, ratings, response rate, and business listing completeness

9.4

Overall Score

Scored out of 10 across nine marketing areas

8.6

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Savvy Hair shows a very high overall digital health score of 9.4 out of 10, indicating strong market positioning across multiple areas. The strongest finding is the solid Google Business presence with claimed status, a visible listing, a working website link, and an easily reachable phone number. A second key takeaway is progress in on-page SEO and review engagement that points to continued improvement.

Google Business Listing

Savvy Hair shows a strong Google Business Listing health score of 8.4 out of 10, indicating the profile is well optimised overall. The core strengths are complete listing basics with a claimed status, open-for-business indicator, a working website link, and a visible phone number. Two key findings focus on listing description quality and photo presence, which are already at or above local medians.

Google Maps Ranks

Savvy Hair shows a very high overall health score for Google Maps search, reflecting strong visibility across city-wide searches and solid borough visibility. Key findings include top rankings for several salon-related terms and a notable position for hair extension and unisex hairdresser queries in Cashmere, Beckenham and Huntsbury. The main opportunity is to further lift local rankings by refining the Google Business Listing.

Citations & Social Media

Savvy Hair shows a very high health score of 9.1 out of 10, indicating strong social and directory presence for the business. Key strengths include outstanding Instagram and Facebook profiles, plus established Fresha and Yellow Directory listings that enhance local visibility. The main opportunities relate to expanding on TikTok, NoSecretSalon, LinkedIn presence, and a LinkedIn Company Page to broaden reach.

Open Hours vs Demand

Savvy Hair's opening hours largely match local demand, with strong alignment across key midweek and weekend lunch peaks. The salon is open during popular Tuesday 11-12 and Saturday 11-1 time blocks, covering many customer searches. However, several Monday lunchtime hours and Sunday 3pm are closed despite notable local demand - these are clear opportunities to adjust hours for extra bookings.

Savvy Hair

Savvy Hair shows very strong customer sentiment with an average Google rating of 4.9 from 84 reviews. Customers repeatedly praise skilled stylists for precise cuts and reliable colour work, and note consistent results across different stylists. Memory of client preferences and strong service for curly hair are frequent positives. A few lower-rated reviews are rare and do not reflect a pattern of complaints.

Reputation

Reputation & Ratings

3%

response rate

How often you engage with customer feedback

4.9

average rating

Your overall rating as seen by potential customers

92%

confidence

Rating reliability based on volume and consistency

Ready to see where you really stand?

Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.

Health Score

How healthy is my marketing?

Sign up to reveal

7.4

Market Rank

How do I stack up locally?

Sign up to reveal

#4

Progress

How much have I done?

Sign up to reveal

62%

  • Prioritised action plan based on your real competitors
  • Instructional walkthroughs for every recommendation
  • Frequent progress reports as your scores improve
  • No credit card required. 7-day free trial.
Start your free trial

Your questions, answered

Everything you need to know about this report and MarketBase.

MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.

Not your business? Find yours here.

Search for your business and get your own free report. No sign-up required.

Can't find your business? We'll build your market on request, at no extra cost.