Bensons Hair & Beauty
Bensons Hair & Beauty is a salon in Addington, Christchurch offering hairdressing and a range of beauty services. Services include body piercing, massage, facials, makeup, nails, pedicures and manicures. The salon highlights hygienic piercing and a holistic beauty therapy approach, with a focus on attentive, client-focused service.
Performance snapshot
How does Bensons Hair & Beauty measure up?
4.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
8.2
Overall Score
Scored out of 10 across nine marketing areas
7.3
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Bensons Hair & Beauty presents a healthy digital profile, with a score of 8.3 out of 10. Overall health indicates strong visibility and foundation, though room remains for targeted improvements. The strongest current result is a claimed Google listing with a live website link and open-for-business status, supported by perfect domain health and solid Google listing basics.
Google Business Listing
Bensons Hair & Beauty shows an overall health score of 3.9 out of 10, indicating below-average performance for the Google Business Listing. The listing is claimed and includes a website link and phone number, but lacks a strong description and logo, with room to improve photo presence. The business should prioritise a clearer description and a logo to improve credibility and engagement.
Google Maps Ranks
Bensons Hair & Beauty shows strong Maps search health with an 8.6/10 score and solid local visibility. Key findings highlight top rankings for ear piercing services across Addington, Hillmorton, Spreydon and Westmorland, indicating core service relevance and local demand are well captured. Opportunities focus on maintaining momentum in the borough and expanding top 5 results where possible.
Citations & Social Media
Bensons Hair & Beauty shows a low overall health score in Citations & Social Presence, highlighting limited social trust and incomplete local listings. The most impactful finding is the strong Instagram trust signal, alongside a well-established Yellow and Fresha presence, with opportunities to improve Facebook and TikTok activity and claim Neighbourly and Yellow profiles.
Open Hours vs Demand
Bensons Hair & Beauty shows mixed alignment between opening hours and local demand. The salon is open during several high-demand weekday slots - notably Tuesday 10-11am, Wednesday 3pm, and Thursday 4-5pm - but it remains closed across multiple busy Saturday afternoon hours and Thursday 6pm when customer searches peak. No low-demand open hours were identified; some commercial hour adjustments could capture missed Saturday and Thursday evening demand.
Overall health is very positive, with an average Google rating of 4.9 from 74 reviews. Customers repeatedly praise hygienic, patient piercing services and attentive, client-focused hair and beauty care, often naming staff by first name. Standout themes are professionalism and care for children. A small number of customers report dissatisfaction with hair styling outcomes, so occasional quality issues appear.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
4.9
average rating
Your overall rating as seen by potential customers
91%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Bensons Hair & Beauty
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very high
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Above average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Bensons Hair & Beauty
Bensons Hair & Beauty is a salon located in Addington, Christchurch that provides hairdressing and a broad range of beauty services. The salon presents itself as a full-service beauty therapy space serving local clients in the Christchurch area.
Services listed include cutting-edge hair styling, body piercing with free consultations, massage, facials, makeup, nail design plus pedicures and manicures. The salon also describes its approach as holistic beauty therapy, combining treatments intended to soothe both body and mind.
Customer reviews regularly note professional, calm and hygienic care, particularly for children's ear piercings where staff were described as patient and careful with positioning. Clients also mention attentive hair stylists who listen, clarify preferences and deliver the requested cuts and formal styling for events.
Locally, Bensons positions itself as a multi-discipline beauty and hair provider in Addington, offering practical services from piercing to nails and therapeutic treatments. The mix of hygiene-focused piercing, hair services and an emphasis on client-centred care are key features that distinguish the salon for Christchurch customers.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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