Opes Insurance
Opes Insurance is an insurance adviser based in Christchurch Central City that works with property investors and other clients. The firm offers personal and commercial cover options, including life and income protection, and focuses on clear, patient explanations. Reviews note straightforward communication and a consultative approach to matching policies to clients' needs.
Performance snapshot
How does Opes Insurance measure up?
5.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.7
Overall Score
Scored out of 10 across nine marketing areas
6.4
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Opes Insurance shows an overall digital marketing health score of 6.7 out of 10, which indicates an above-average position with room for improvement. The strongest recent gains include a claimed Google Business Listing and a healthy website domain, while opportunities lie in aligning opening hours, building social profiles, and improving meta descriptions to boost click-through rates.
Google Business Listing
Opes Insurance's Google Business Listing shows a below-average health score, indicating room for optimisation. The listing already provides a website link, a claimed status, a visible listing title, an open-for-business indicator, and a phone number, which supports basic discovery and contact. However, lacking a strong description and visual assets reduces credibility and engagement for potential customers.
Google Maps Ranks
Opes Insurance shows a very high health score in Maps Search Performance, indicating strong overall visibility. Top findings include superb performance in multiple core insurance keywords with first- or second-place rankings in central Christchurch and surrounding districts, and consistently high positions in well-targeted brokerage terms.
Citations & Social Media
Opes Insurance shows a low overall health for social presence, with limited active profiles across key platforms. The most notable finding is the completed LinkedIn Company listing, which helps professional reach. This highlights a need to establish and harmonise profiles on Facebook, Instagram, TikTok and local directories to improve discoverability and trust among customers.
Open Hours vs Demand
Opes Insurance shows very good temporal alignment overall (health score 9.1) but city-level demand data was not available to map exact hours. No specific high-demand hours were flagged, so no concrete strong-alignment windows can be confirmed. Practical next steps include tracking client enquiry times, offering limited after-hours appointments, and testing small shifts to opening times to better match investor schedules.
Opes Insurance shows a positive sentiment in its recent Google reviews, but overall health is based on a limited sample of few recent reviews. Reviewers consistently praise clear, patient explanations and a consultative, straightforward approach from staff, especially Jozac. Feedback highlights helpful, simple communication and an easy, friendly process; no recurring complaints appear in the small review set.
Reputation
Reputation & Ratings
100%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
44%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Opes Insurance
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Opes Insurance
Opes Insurance is an insurance adviser located in Christchurch Central City that forms part of the Opes group. The practice states it helps property investors and other clients with insurance planning, aiming to ensure individuals and assets are protected against unexpected events.
Services include advice on life insurance, income protection and other cover types intended to safeguard health and assets. The website references support for property investors and mentions a broader range of protections to help clients prepare for unforeseen circumstances.
Customer feedback highlights clear, direct communication and a patient, consultative approach. Reviewers describe the process as comprehensive, straightforward and easy to understand, with advisers taking time to break down existing policies and explain market options. Comments also reference good value and practical guidance when simplifying complex arrangements.
Locally, Opes Insurance is presented as a Christchurch Central City broker connected to the Opes group of businesses. Clients looking for adviser-led conversations about life cover, income protection and asset protection may find a focus on clear explanations and practical policy matching. The combination of a central location, adviser support for property investors and review themes around communication and simplicity are notable features in the local market.
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Health Score
How healthy is my marketing?
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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