Chere Cherie
Chere Cherie is a boutique hair salon in Papanui, Christchurch offering personalised one-on-one services. The salon specialises in colour techniques such as balayage and highlights, plus haircuts and styling for a range of clients. The team has 7-25 years' experience, including internationally trained stylists, and aims to create a warm, relaxed atmosphere where clients feel pampered and seen.
Performance snapshot
How does Chere Cherie measure up?
7.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.6
Overall Score
Scored out of 10 across nine marketing areas
6.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Chere Cherie displays a solid digital marketing health score with room to improve. The score reflects strong basic listings and contact details, plus a stable presence in Google Business. The most notable finding is sustained progress on reviews and local visibility, while opening hours alignment and maps search performance remain key growth areas.
Google Business Listing
Chere Cherie's Google Business Listing shows a healthy profile with a clear phone number and website link, and the listing is claimed and open-for-business. The overall health score is 7.9 out of 10, indicating strong completeness. A key finding is the lack of a logo, and photos are present but should be expanded to improve visibility.
Google Maps Ranks
Chere Cherie shows a below-average health score of 4.1 out of 10 for Google Maps search performance. The business ranks well for several hair-related terms in Christchurch and Bryndwr, indicating solid topical relevance, but overall visibility remains limited. A steady rise in the borough presence suggests gradual improvement in local discovery.
Citations & Social Media
Chere Cherie shows a healthy overall presence with a health score of 7.8 out of 10. The most notable findings are strong Instagram and Facebook profiles, and a well-maintained Fresha listing that supports local salons. Opportunities include expanding on Yellow Directory visibility and establishing NoSecretSalon and LinkedIn profiles to broaden reach.
Open Hours vs Demand
Chere Cherie's published hours partly match local demand: several weekday midday slots align well with strong customer interest, but notable weekend and Monday lunchtime peaks are missed. Total weekly open hours are 33, with 33 well-aligned peak hours and 38 missed high-demand hours. No low-demand open hours were identified, so the issue is gaps during popular windows rather than wasted open time.
Overall health: average rating 4.8/5 from 44 reviews, indicating very positive customer sentiment for the business. Reviews consistently praise the personalised, one-on-one service, skilled colour work and welcoming, relaxed salon atmosphere. Standout themes include talented, experienced stylists and friendly staff. A small number of lower-rated reviews exist but do not form a clear pattern of recurring complaints.
Reputation
Reputation & Ratings
30%
response rate
How often you engage with customer feedback
4.8
average rating
Your overall rating as seen by potential customers
85%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Chere Cherie
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Chere Cherie
Chere Cherie is a boutique hair salon located in Papanui, Christchurch. The salon presents itself as a cosy, inviting space where clients can relax while receiving professional hair services from an experienced team.
The salon specialises in standout colour work, including balayage and highlights, alongside fresh cuts and styling for a broad range of clients. The team ranges from 7 to 25 years' experience, and includes some internationally trained stylists who offer contemporary techniques and colour services.
Customers consistently describe a warm, homely atmosphere and attentive consultations. Reviews emphasise friendly, welcoming staff, a thorough initial consultation, and a pampering experience that leaves clients pleased with their colour and finish. The salon's environment is often noted as relaxed and personable, with small touches that make visits feel comfortable.
Locally, Chere Cherie is positioned as a neighbourhood boutique salon focused on personalised, one-on-one client service and detailed colour work. The mix of experienced stylists, tailored consultations, and a relaxed salon setting gives clients a consistent, approachable option for cuts, colour and styling in the Papanui area.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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