Body and Soul

Body and Soul

Body and Soul is a skin care clinic in Sydenham, Christchurch offering facials, advanced anti-ageing treatments, IPL therapies, laser hair removal and suntanning. The clinic combines technical expertise with modern equipment and a focus on client comfort. Regular clients note a professional, calm experience and visible skin improvements after treatment.

7/5 Washington Way, Sydenham, Christchurch 8011, NZ

Performance snapshot

How does Body and Soul measure up?

7.8

Reputation Score

Reviews, ratings, response rate, and business listing completeness

8.5

Overall Score

Scored out of 10 across nine marketing areas

7.4

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Body and Soul's overall digital marketing health scores 7.4 out of 10, indicating solid performance with room to improve local visibility. The most notable finding is strong ownership of listing details and contact information, alongside an improving Google review profile that is starting to meet broader expectations for customer experience.

Google Business Listing

Body and Soul shows a very high overall health score on Google Business Listing, at 9.4 out of 10, indicating strong completeness and optimisation. Key strengths include a claimed listing, an open-for-business status, and a direct website link and phone number for customers seeking information or bookings. The description is already well developed and aligned with local competitors.

Google Maps Ranks

Body and Soul shows a below-average overall health score on Google Maps performance, with a 3.2 out of 10. The top opportunities focus on increasing visibility in Maps searches across the city and strengthening the borough presence in Sydenham. Notable keywords in the top rankings include laser hair removal and waxing services in nearby areas, signalling localisation potential and niche strength.

Citations & Social Media

Body and Soul shows a healthy overall health score with existing strong social and directory presence. The most important findings are the outstanding Facebook and Instagram profiles and an active Yellow Directory listing, indicating trust and reach with local customers. Opportunities lie in expanding on missing or weak profiles.

Open Hours vs Demand

Body and Soul's opening hours largely match local demand, with strong coverage on Tuesdays across morning and afternoon peaks. However, several Monday mid-morning and lunchtime peaks are missed while some low-demand slots (weekend mornings and Friday late morning, Wednesday 5pm) remain open. Adjusting Monday hours to include late-morning and early-afternoon shifts or trimming low-demand weekend and late-afternoon openings could improve commercial efficiency.

Body and Soul

Overall sentiment is very positive, reflected by a 4.7 average rating from 150 reviews. Customers repeatedly praise professional, knowledgeable staff, a calm clinic environment and visible skin improvements after treatments. Regular clients emphasise trust in therapists and a wide range of effective services. A small number of low scores note isolated service issues, including at least one negative spray-tan experience that contrasts with most feedback.

Reputation

Reputation & Ratings

62%

response rate

How often you engage with customer feedback

4.7

average rating

Your overall rating as seen by potential customers

88%

confidence

Rating reliability based on volume and consistency

Ready to see where you really stand?

Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.

Health Score

How healthy is my marketing?

Sign up to reveal

7.4

Market Rank

How do I stack up locally?

Sign up to reveal

#4

Progress

How much have I done?

Sign up to reveal

62%

  • Prioritised action plan based on your real competitors
  • Instructional walkthroughs for every recommendation
  • Frequent progress reports as your scores improve
  • No credit card required. 7-day free trial.
Start your free trial

Your questions, answered

Everything you need to know about this report and MarketBase.

MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.

Not your business? Find yours here.

Search for your business and get your own free report. No sign-up required.

Can't find your business? We'll build your market on request, at no extra cost.