Bupa Bethesda Care Home
Bupa Bethesda Care Home is an aged-care facility in Bishopdale, Christchurch. It provides 24-hour care and has comfortable shared lounges for socialising as well as some larger rooms that can accommodate a sofa and coffee table for private relaxation. The care home notes a focus on cleanliness and offers a learning environment that supports nursing students.
Performance snapshot
How does Bupa Bethesda Care Home measure up?
4.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.3
Overall Score
Scored out of 10 across nine marketing areas
5.6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The overall digital marketing health for Bupa Bethesda Care Home sits at 5.4 out of 10, indicating average performance and room for improvement. The most notable findings are that the Google Open-for-Business status is excellent and the domain health is fantastic, suggesting strong online presence foundations. Attention should then address opportunities in Instagram, opening hours alignment, and maps visibility.
Google Business Listing
The overall health of the Google Business Listing for Bupa Bethesda Care Home is average, with a 5.6 out of 10. This indicates basic completeness but room for improvement. Key findings show that essential contact details exist (phone, website link) and the listing is claimed and open status is visible, while the description and photos could be strengthened to stand out among local competitors.
Google Maps Ranks
Bupa Bethesda Care Home shows a below-average health score of 4.1 out of 10 in Google Maps search. Overall visibility remains limited, with some progress in broader maps queries. Top opportunities lie in improving aggregate search presence and building borough performance to break into top local results, leveraging strong rankings for key Bishopdale terms.
Citations & Social Media
Bupa Bethesda Care Home shows a below-average overall health (3.9/10) for Citations & Social Presence, highlighting limited active social profiles and directory listings. The standout achievement is a strong Facebook presence with a very high trust score, suggesting customers find the page credible. Key opportunities focus on expanding Instagram, TikTok, LinkedIn, Neighbourly, and TikTok Directory to improve visibility and trust.
Open Hours vs Demand
Bupa Bethesda Care Home's published hours show solid alignment with local demand for residential care, with 87 well-aligned peak hours and no missed high-demand windows. The facility's 24-hour availability captures several weekday afternoon peaks, but some late-evening and early-morning hours are open during low-demand periods. Practical adjustments could tighten staffing or visitor schedules for better efficiency.
Average rating is 3.1 from seven reviews, giving a mixed health picture based on a limited recent sample. Reviews praise attentive, accommodating staff, comfortable shared lounges and larger rooms for private relaxation; customers note staff support and engagement with nursing students. At the same time, several one-star reviews indicate significant dissatisfaction among some reviewers, so overall sentiment is divided.
Reputation
Reputation & Ratings
57%
response rate
How often you engage with customer feedback
3.1
average rating
Your overall rating as seen by potential customers
25%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Bupa Bethesda Care Home
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very low
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Bupa Bethesda Care Home
Bupa Bethesda Care Home is an aged-care facility located in Bishopdale, Christchurch. The centre is managed by Milly Cuesta and presents itself as a residential care option for older people needing ongoing support.
Services include 24-hour care and a range of communal and private spaces. The home highlights comfortable shared lounges for socialising with other residents or family, and a number of rooms are large enough to include a sofa and coffee table from home for private relaxation. The facility also notes involvement in supporting nursing students.
Customers tend to report a clean, tidy and welcoming environment and describe staff as caring, accommodating and homely. Reviews reference timely placements into 24-hour care and staff willingness to accommodate individual needs, along with positive experiences noted by family members and by those involved in nursing education.
Locally, Bupa Bethesda Care Home presents as a Christchurch aged-care option that combines communal living spaces with larger private rooms and an expressed emphasis on cleanliness and staff support. These features, together with its location in Bishopdale and its role in supporting nursing students, are aspects that distinguish it within the local aged-care context.
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Health Score
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7.4
Market Rank
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#4
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62%
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