Authentic Projects
Authentic Projects offers architectural design and project management from its Hornby base in Christchurch. The practice works on new residential builds, alterations, kitchen layouts and custom joinery design, combining architectural design with project oversight. Clients can expect a focus on design that reflects individual needs and practical outcomes within the local Christchurch context.
Performance snapshot
How does Authentic Projects measure up?
3.2
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.9
Overall Score
Scored out of 10 across nine marketing areas
3.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Authentic Projects shows a below-average digital marketing health score of 2.9/10, with limited online momentum. The strongest cues are a claimed Google listing and a healthy domain connection, while opening hours are aligned but overall review activity is minimal. Focus on improving reviews, responses, and a clearer star rating to build trust with local clients.
Google Business Listing
Authenic Projects shows a health score of 4.3 out of 10, indicating room for improvement in the Google listing. The most notable findings are that the listing already has a working website link, a listing title, and a claimed status, which helps control information shown to customers.
Google Maps Ranks
Authentic Projects shows above-average health in Google Maps search, with an overall health score of 6.6 out of 10. The business is making progress on visibility across multiple local suburbs, and the borough presence has moved above the bottom quartile. Top opportunities focus on broadening suburb reach while maintaining strong local performance.
Citations & Social Media
The overall health of Authentic Projects in Citations & Social Presence is low, with a health score of 1.7 out of 10. This indicates significant room for improvement in social profiles and local directory visibility, which affects trust and discoverability. The most impactful findings are missing or weak Instagram and TikTok presence, a partially trusted Facebook profile, and missing Neighbourly and Yellow Directory listings.
Open Hours vs Demand
Authentic Projects shows limited overall alignment: 32 weekly hours coincide with local peak search times, but significant demand is missed across weekend midday periods. Strong fits are midweek lunchtime slots-Tuesday noon, Wednesday 11-12am, and Thursday noon-1pm-while Saturday and Sunday middays are closed despite high local interest. Consider opening limited weekend hours around Saturday 11am-2pm or extending Friday/Thursday late lunchtimes to capture more enquiries.
The business has no Google reviews, so sentiment cannot be measured and public trust is at risk. The primary findings are low rating confidence and an absence of an established star rating, which may deter potential clients. Immediate priorities are to request reviews from satisfied customers and start replying publicly to feedback to begin building a credible online presence and clearer rating signal.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Authentic Projects
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Authentic Projects
Authentic Projects is an architectural practice based in Hornby, Christchurch, providing architectural design and project management services. The practice describes itself as working with clients on residential projects and local builds across the Christchurch area.
Services include new residential design, alterations, kitchen design and custom joinery design, supported by project management. The firm presents architectural design alongside practical project oversight, and lists these core specialisations on its website.
The website states that Authentic Projects prioritises a seamless blend between innovative design and functional purpose, aiming to reflect the unique character and needs of each client. That emphasis on combining design and functionality is a stated feature of how the firm approaches projects and client briefs.
Locally, Authentic Projects is identified by its focus on residential work and detailed joinery and kitchen design within Hornby and greater Christchurch. Customers commissioning new homes, renovations or bespoke cabinetry will find services that focus on integrating architectural intent with construction and delivery through project management.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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