Elegant Beauty & Brows The Palms

Elegant Beauty & Brows The Palms

Elegant Beauty & Brows The Palms is a Shirley, Christchurch salon offering personalised beauty therapy, specialising in facials, eyebrow threading, tinting and lash services. The salon uses natural-herbal products and hands-on techniques, and highlights Elleebana lash lifts, lamination and traditional Mehandi designs alongside waxing and skincare consultations.

Corner Marshland & New Brighton Road, Shirley, Christchurch 8061, NZ

Performance snapshot

How does Elegant Beauty & Brows The Palms measure up?

9.3

Reputation Score

Reviews, ratings, response rate, and business listing completeness

6.8

Overall Score

Scored out of 10 across nine marketing areas

3.5

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Elegant Beauty & Brows The Palms shows an above-average digital health with a 6.8/10 overall. Strengths include a healthy domain, a claimed Google Business Listing, and aligned opening hours, which supports reliable local visibility. The strongest takeaway is solid infrastructure; attention should focus on improving organic traffic value and local maps presence to lift overall performance.

Google Business Listing

Elegant Beauty & Brows The Palms shows a very healthy Google Business Listing, with a 9.0/10 health score. The listing is claimed, open-for-business status is accurate, and a website link and phone number are present. The strongest current strengths are the completed listing ownership and visible contact details, plus a descriptive profile that already ranks well for local search.

Google Maps Ranks

The overall health on Google Maps is very low, with a 0.1 out of 10. This indicates limited visibility across suburbs and in the business's own borough, Shirley. The strongest opportunity lies in improving the Google Business Listing details and ensuring consistency in address information to boost overall presence in Maps searches.

Citations & Social Media

Elegant Beauty & Brows The Palms shows a low overall health in citations and social presence (2.4/10). Key strengths include a very strong Facebook profile and an accurate Fresha listing, which support trust and visibility. Primary opportunities focus on expanding across Instagram, TikTok, GrabOne and Fresha/TikTok directories to widen reach and credibility.

Open Hours vs Demand

Elegant Beauty & Brows The Palms mostly aligns opening hours with local demand, covering key daytime and late-afternoon peaks while keeping open hours tightly focused on popular windows. Strongly aligned times include Tuesday mid-morning and Thursday late afternoon, while evening demand on Tuesday and Wednesday and Saturday early evening are missed opportunities. Practical changes could add a couple of evening hours on Tuesdays or Wednesdays and consider opening Saturday evenings where demand is evident.

Elegant Beauty & Brows The Palms

Overall health is very strong: average rating 5 from 256 Google reviews, indicating consistently positive customer sentiment. Reviews repeatedly praise eyebrow threading, tinting and lamination results, and name staff such as Bal, Gurjit and Pali for friendly, patient service. The dominant theme is personalised care and reliable outcomes for brows and lashes.

Reputation

Reputation & Ratings

87%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

98%

confidence

Rating reliability based on volume and consistency

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Health Score

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

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62%

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