Changbin salon
Changbin salon is a hair salon and barber shop in Hornby, Christchurch. They describe themselves as friendly, "cute" and relaxed, and the owner notes a personal aim to support seven children. The salon offers hair and barber services for local customers seeking routine cuts and styling in a neighbourhood setting.
Performance snapshot
How does Changbin salon measure up?
0.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
0.5
Overall Score
Scored out of 10 across nine marketing areas
2.8
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The overall health score for Changbin salon is very low, indicating significant digital marketing gaps. The strongest area is that the Google Business Listing is claimed and the Open-for-Business status shows availability, but overall performance remains weak. Key takeaways are the lack of reviews and minimal customer interaction, with customer trust hindered by a missing star rating and low review volume.
Google Business Listing
Changbin salon shows a low overall health on Google Business Listing, with room to improve key details. The listing already has a title, a claimed status, a visible open-for-business status, a complete address and a main image, but it lacks a website link, phone number, and a logo. Increasing photos can help, and the description is improving.
Google Maps Ranks
The Maps search health for Changbin salon is low, with a 1.6 out of 10 overall health score. This indicates limited visibility in Google Maps results, including a minimal local presence in the Hornby area. The strongest findings show rankings for hair and beauty services in nearby suburbs, while local Hornby-Islington and Hei Hei terms sit around positions 11-19.
Citations & Social Media
Citations and social presence for Changbin salon shows an above-average health score of 6.7 out of 10, indicating overall stability with room for improvement. The strongest current asset is a very high trust Facebook profile, while TikTok and Fresha visibility contribute steady discovery. Key opportunities include strengthening TikTok trust, claiming GrabOne and Neighbourly, and boosting Neighbourly directory presence.
Open Hours vs Demand
Changbin salon's opening hours partly align with local demand but leave notable gaps. The business is open during several strong Saturday and Tuesday midday peaks (Saturday 11am-1pm, Tuesday 11am-12pm), covering many high-demand windows. However, it is closed for several Wednesday and Friday mid-day peaks, creating missed bookings. No low-demand open hours were identified, so overall inefficiency from wasted hours is low.
Overall sentiment health is low - the business has no Google reviews and the overall rating sits at the bottom of the scale. Key findings: there are very few or no reviews and no review responses. This suggests potential customers may be cautious; building a small base of positive reviews and beginning to reply publicly would directly improve trust and search visibility.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Changbin salon
No website found
We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.
More about Changbin salon
Changbin salon is a hair salon and barber business located in Hornby, Christchurch. It operates as a local salon serving residents of the suburb and surrounding parts of Christchurch.
The salon provides hair and barber services, covering routine haircuts and styling consistent with businesses in the Hair Salons and Barbers category. No additional specialised services were listed in the provided information.
No customer review details were supplied in the source material, so specific themes from client feedback are not available. The business description supplied by the owner highlights a friendly, "cute" and relaxed character for the salon.
The salon is presented as a neighbourhood hair business where the owner emphasises a welcoming, informal atmosphere and notes a personal motivation tied to supporting seven children. That personal detail and the Hornby location are the key distinguishing features in the local context.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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