GamePlan Bookkeeping & Payroll
GamePlan Bookkeeping & Payroll is a Halswell/Wigram Christchurch bookkeeping and payroll firm serving small to medium businesses across hospitality, retail, trades and not-for-profits. Services include bookkeeping, payroll management, Xero setup and conversions, GST returns and financial reporting. The firm emphasises accurate, people-first bookkeeping and provides locally based support to help clients better understand their business numbers.
Performance snapshot
How does GamePlan Bookkeeping & Payroll measure up?
9.2
Reputation Score
Reviews, ratings, response rate, and business listing completeness
8.4
Overall Score
Scored out of 10 across nine marketing areas
5.1
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
GamePlan Bookkeeping & Payroll shows a strong overall health score of 8.5 out of 10, indicating a solid digital marketing position. The most notable finding is the fully claimed Google Business Listing and perfect domain health, which support easy discovery and trust. A second important area is opening-for-business status and website link, helping customers learn about services.
Google Business Listing
The Google Business Listing for GamePlan Bookkeeping & Payroll shows a very healthy profile with a 9.3/10 health score. Key strengths include a claimed listing with a visible phone number and a live website link, plus an open-for-business status that communicates availability to customers. The description is already strong, and photos are being added to improve engagement.
Google Maps Ranks
GamePlan Bookkeeping & Payroll shows an above-average health score of 6.7 out of 10 for Google Maps search performance, indicating solid visibility. Top findings include strong rank for several key borough and city searches such as Wigram, Halswell, and Christchurch City Rural, with rankings at position 1 for multiple bookkeeping and payroll terms, and steady overall aggregate visibility.
Citations & Social Media
GamePlan Bookkeeping & Payroll shows an above-average health score of 6.1 out of 10, indicating a decent overall presence. The strongest asset is an outstanding Instagram profile and a well-maintained LinkedIn Company listing, which support visibility and trust. Opportunities include expanding on Facebook, TikTok, LinkedIn, TikTok Directory and GrabOne to broaden reach.
Open Hours vs Demand
GamePlan Bookkeeping & Payroll's opening hours show limited alignment with local demand: 24 weekly open hours match peak windows, but 63 high-demand hours are missed. Strong alignment occurs mainly on Thursday mornings and mid-day, and Tuesday early afternoon. The pattern suggests core coverage during some peak periods but notable gaps across late afternoons and other busy slots.
GamePlan Bookkeeping & Payroll shows very positive customer sentiment, with an average rating of 5.0 from nine reviews. Reviewers consistently praise accurate, timely payroll and strong communication, noting the team reduces stress for clients and supports large and complex payrolls. The business is seen as reliable, knowledgeable and locally grounded for small and medium hospitality, retail, trades and not-for-profit clients.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
70%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for GamePlan Bookkeeping & Payroll
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Below average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about GamePlan Bookkeeping & Payroll
GamePlan Bookkeeping & Payroll is a bookkeeping and payroll firm based in Halswell/Wigram, Christchurch. It works with small to medium businesses across hospitality, retail, trades and not-for-profits to manage day-to-day financial administration.
The practice provides a range of services including bank reconciliations, invoicing, receivables management, full payroll services, Xero setup and conversions, GST returns, tax filing support and financial reporting. Specialists handle chart of accounts structuring, processing payroll for small and larger workforces and ongoing bookkeeping tasks that keep records up to date.
Customers commonly report reliable, clear communication and accurate payroll processing. Several reviews reference timely pay runs, dependable support for busy practices and an ability to take the stress out of payroll and bookkeeping. Clients describe the team as knowledgeable and responsive, often becoming an ongoing part of the client's administrative setup.
Locally based in Christchurch, GamePlan aims to combine practical bookkeeping and payroll services with a people-first approach. The combination of Xero experience, payroll capability and hands-on client support characterises what the firm offers to neighbourhood businesses and community organisations.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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