Mary Della Rae Beauty
Mary Della Rae Beauty is a Christchurch-based beauty studio in Mairehau offering a wide range of treatments. Services include brows and lash work, facials, waxing, massage, spray tans, nail services and dermaplaning. The studio emphasises a relaxing, welcoming environment and staying up to date with current beauty techniques.
Performance snapshot
How does Mary Della Rae Beauty measure up?
4.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.7
Overall Score
Scored out of 10 across nine marketing areas
7.1
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Mary Della Rae Beauty shows a solid overall digital health with a 7.7 out of 10. The strongest current asset is a healthy domain and a claimed Google Business Listing with a visible open status, plus a website link on the listing. A notable opportunity is to start replying to reviews to boost trust and engagement.
Google Business Listing
Mary Della Rae Beauty shows an above-average overall health score of 6.8 out of 10 for its Google Business Listing, indicating solid presence with room to improve. Key strengths include a claimed listing, a visible phone number, and a website link guiding customers to services. The main opportunity lies in adding a logo and continuing to grow photos.
Google Maps Ranks
Mary Della Rae Beauty shows an above-average health score of 6.0 out of 10 for Google Maps search visibility. The business ranks well for several local beauty keywords in Mairehau, with top positions for beautician and eyebrow bar in Mairehau. Opportunities lie in improving aggregate maps visibility and pushing borough performance into the top quartile by refining the Google Business Listing and local signals.
Citations & Social Media
Mary Della Rae Beauty's health is above average with a 7.1/10. The strongest current strengths are outstanding Instagram and Facebook profiles, plus a Fresha directory listing that boosts visibility beyond the core profile. The main opportunities to improve focus on expanding presence in TikTok and niche directories, and ensuring Yellow and LinkedIn pages are optimised.
Open Hours vs Demand
Mary Della Rae Beauty's opening hours mostly match local demand: 56 peak hours are covered and there are no low-demand open hours. Strong alignment includes weekday mid-mornings and late afternoons such as Tuesday 10-11am and Wednesday 3pm, plus Thursday 4-5pm. However, Saturday afternoons show multiple missed high-demand hours around midday and early afternoon. Adjusting select Saturday hours could capture more bookings without increasing weekday coverage.
Average rating: 5 from 7 reviews indicates very strong customer sentiment. Reviews repeatedly praise Aylah's skill with brows and lashes, a welcoming studio atmosphere, and consistent, reliable results that keep clients returning. The most important findings are the strong personal rapport clients report and the absence of recurring complaints, which suggests stable service quality and satisfied local clientele in Mairehau.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
65%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Mary Della Rae Beauty
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Very high
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Very high
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Mary Della Rae Beauty
Mary Della Rae Beauty is a home-based beauty studio in Mairehau, Christchurch, run by an experienced beautician. The salon presents itself as a welcoming, comfortable space where clients can book a range of beauty treatments.
Services listed include brow lamination, tinting and henna, lash lifts, facials, waxing, spray tans, Swedish massage, dermaplaning, eyebrow and lash styling, hybrid and gel nails and more. The owner states a commitment to staying current with beauty trends and techniques.
Customer feedback recorded in reviews highlights consistent praise for the practitioner's skill, a comfortable client experience and attentive care during treatments. Several clients note they feel well looked after, report strong results for brows and lashes, and recommend the salon to others. A small number of reviews also mention the convenience of the location for local clients.
Locally, Mary Della Rae Beauty distinguishes itself by combining a broad service list with an emphasis on client comfort and up-to-date techniques. The studio is positioned to serve clients seeking multiple treatment types in a neighbourhood setting with a focus on personalised care.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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