Wass' Barbers - Cashmere
Wass' Barbers - Cashmere is a walk-in only barbershop in Cashmere, Christchurch. Established as part of Wass Barbers, it operates seven days a week with no appointments required. The shop is led by an experienced barber with a long industry background, and customers commonly note friendly, fast service and suitable options for children and families.
Performance snapshot
How does Wass' Barbers - Cashmere measure up?
3.8
Reputation Score
Reviews, ratings, response rate, and business listing completeness
7.3
Overall Score
Scored out of 10 across nine marketing areas
7.9
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Wass' Barbers - Cashmere shows a balanced digital health with a 7.3/10 score, indicating solid overall performance and room to tighten several areas. The most notable gains come from aligned opening hours and a claimed Google listing, while opportunities lie in Google Maps visibility, review growth, and paid traffic signals. The business is well positioned to build momentum through targeted improvements.
Google Business Listing
Wass' Barbers - Cashmere shows solid basic information on the Google listing with a health score of 5.0 out of 10. The most important findings are that the listing is claimed and phone and website details are present, but the absence of a logo limits brand impact and the description could be improved to stand out from peers.
Google Maps Ranks
Wass' Barbers - Cashmere shows an above-average health score of 6.6 out of 10 for Google Maps search. The business ranks well for core terms like barber shop in cashmere and barber shop in beckenham, indicating strong relevance in its target area. There is room to improve both the aggregate and borough scores to move into higher visibility brackets.
Citations & Social Media
Wass' Barbers - Cashmere shows an excellent health score of 9.9 out of 10, indicating very strong presence. The most notable finding is outstanding social profiles on Instagram, Facebook and TikTok, which support high audience trust and engagement. An additional strength is a Fresha directory listing that can boost visibility beyond the main profile.
Open Hours vs Demand
Wass' Barbers - Cashmere has strong alignment with local demand, particularly late-morning and early-afternoon peaks on Saturdays and Tuesdays, with no low-demand open hours flagged. However five popular evening hours (mainly 6pm weekdays and Sunday 5pm) are closed. This mix explains a high temporal health score and suggests modest hour shifts could capture more after-work customers without adding wasteful low-demand coverage.
Wass' Barbers - Cashmere shows generally positive sentiment with an average rating of 4.3, indicating healthy customer satisfaction. Reviews consistently praise friendly, fast service, family- and kid-friendly cuts, and experienced barbers. The most important issues are inconsistent outcomes for some clients and a number of one-star complaints that point to occasional poor haircuts and staff or opening-hours concerns.
Reputation
Reputation & Ratings
10%
response rate
How often you engage with customer feedback
4.3
average rating
Your overall rating as seen by potential customers
72%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Wass' Barbers - Cashmere
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Above average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Wass' Barbers - Cashmere
Wass' Barbers - Cashmere is a walk-in only barbershop located in Cashmere, Christchurch. It forms part of the Wass Barbers presence in the city and follows the shop's walk-in, no-appointment model. Opening hours cover seven days a week, including weekend and public holiday hours.
The shop offers standard barbering services delivered by an experienced operator with decades in the industry and notable regional awards. Services emphasise clipper cuts, tidy-ups and family-friendly haircuts, and the business historically operated with a mobile concept to keep overheads low and maintain competitive pricing.
Customers commonly describe the experience as friendly and efficient. Review themes highlight fast, professional service, approachable staff and a welcoming environment for children, with several mentions of good kids' cuts and staff who engage well with younger clients.
Locally, Wass' Barbers - Cashmere presents as a convenient, accessible option for walk-in haircuts in Christchurch. Its weekday and weekend availability, experienced barbering team and reputation for swift, family-friendly service are the practical traits that distinguish the shop for customers in the Cashmere area.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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