Cutting Ace
Cutting Ace is a hair salon in Riccarton, Christchurch, offering haircuts and styling for men and women. Customers report attentive, skilled stylists, a relaxed salon atmosphere with gentle background music, flexible appointment options and straightforward pricing, including a commonly mentioned NZD 45 haircut.
Performance snapshot
How does Cutting Ace measure up?
5.3
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.4
Overall Score
Scored out of 10 across nine marketing areas
3.6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Cutting Ace shows a low overall digital health with a 2.0/10 score, indicating significant room for improvement. The strongest recent gains include having a claimed Google listing, a working phone number, and a website link, which support visibility and trust. Key opportunities focus on local map presence, domain health, and engagement with customers.
Google Business Listing
This executive summary evaluates Cutting Ace's Google Business Listing health, using the provided context. The overall health score is 5.4 out of 10, which indicates average performance and room for improvement in listing completeness and optimisation.
Google Maps Ranks
Cutting Ace shows very low overall health in Google Maps search visibility (0.2/10). The top finding is that the business already ranks for several local keywords such as hair salon in riccarton and unisex hairdresser in riccarton, indicating some baseline presence. The borough score is minimal, signaling limited local prominence and room for improvement.
Citations & Social Media
Cutting Ace's overall health score is 0.8 out of 10, indicating very low social presence health. The strongest current asset is a highly trusted Facebook profile and an active Fresha listing that helps visibility beyond the main profile. Primary opportunity areas include launching or reviving Instagram, TikTok, and LinkedIn presences to reach local customers and professionals.
Open Hours vs Demand
Cutting Ace's opening hours align well with local demand: 55 weekly hours match peak search times and there are zero low-demand open hours. Strong alignment includes midweek and Saturday afternoon peaks (Tuesday 11am, Wednesday 3pm, Thursday 4pm, Saturday 1-2pm). However the salon misses 22 hours of demand, notably Sunday early afternoon and weekday evenings (Wednesday 6pm, Thursday 7pm), which could reduce bookings.
Overall health score 4.7/5, indicating very positive customer sentiment. Reviews repeatedly praise attentive, skilled stylists, a relaxed salon atmosphere with gentle background music, flexible appointment options and straightforward pricing (commonly NZD 45 for a haircut). The most important findings are consistent praise for service quality and value, with occasional complaints about haircuts not matching requested styles.
Reputation
Reputation & Ratings
2%
response rate
How often you engage with customer feedback
4.7
average rating
Your overall rating as seen by potential customers
90%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Cutting Ace
No website found
We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.
More about Cutting Ace
Cutting Ace is a hair salon located in Riccarton, Christchurch. It provides hair services for local clients and visitors, operating as a small, neighbourhood salon known from customer accounts for being accessible and easy to reach.
The salon offers haircuts and styling for men and women, with both male and female hairdressers mentioned in reviews. Services reported by customers include face-framing cuts and personalised styling after discussion with a stylist. Staff are described as listening to clients' requests and delivering the look requested.
Customers describe the experience as relaxed and uncomplicated. Review themes note friendly service, gentle background music and a calming environment. Several customers mention staff flexibility, for example opening late for an appointment when needed, and simple booking arrangements such as short-notice calls. Repeat visits are cited and a typical haircut price of NZD 45 is mentioned by one reviewer.
Locally, Cutting Ace is distinguished by a combination of attentive, skilled stylists, a relaxed salon environment and pragmatic service options that suit clients seeking straightforward appointments and clear pricing. The salon's accessible location in Riccarton and recurring positive mentions of staff attention and atmosphere are prominent features in customer feedback.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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