Waves Hair Studio
Waves Hair Studio is a hair salon in Sumner, Christchurch offering cuts, colour and styling in a relaxed seaside suburb. The salon highlights personalised colour work and skill with both textured and curly hair. Customers note attentive service, professional colour blending and reliable haircuts from experienced stylists.
Performance snapshot
How does Waves Hair Studio measure up?
8
Reputation Score
Reviews, ratings, response rate, and business listing completeness
5.1
Overall Score
Scored out of 10 across nine marketing areas
4.2
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Waves Hair Studio shows an overall digital health score of 5.1 out of 10, indicating average performance. The strongest area is the controlled Google Business Listing with up-to-date contact details and open status, while opportunities exist in social presence and hours alignment. Key strengths include reliable contact information and clear listing ownership, supporting basic local visibility.
Google Business Listing
Waves Hair Studio shows a solid health score of 6.5 out of 10, indicating above-average visibility with room for targeted improvements. The listing is claimed, open-for-business, and provides a direct phone number and website link, which supports easy customer contact and discovery.
Google Maps Ranks
Waves Hair Studio shows a solid overall health score in Google Maps searches, with room to push into a higher visibility bracket. The strongest results come from top rankings for barber shop, hair salon and unisex hairdresser in Clifton-Sumner, reinforcing strong local relevance. The borough score is respectable and indicates good local presence in Sumner.
Citations & Social Media
Waves Hair Studio shows a low overall health score for Citations & Social Presence, indicating limited social and directory visibility. The strongest reported asset is a very high-trust Facebook profile, which supports local credibility. Other listed channels, such as Fresha and Yellow Directory, offer additional local presence but require ongoing maintenance to maximise reach.
Open Hours vs Demand
Waves Hair Studio's opening hours partially match local demand: 35 weekly hours align with high-demand slots, but 36 popular hours are missed. Strong alignment is concentrated on mid-day Saturday and late-morning Tuesday when searches peak. Missed opportunities include late-morning Monday and mid-afternoon Wednesday peaks when the salon is closed. No low-demand open hours were detected, so inefficiency from unnecessary open time is minimal.
Waves Hair Studio shows very healthy customer sentiment with an average rating of 4.8 from 47 reviews. Reviews repeatedly praise personalised colour work, professional colour blending and reliable haircuts, and skill with textured and curly hair. A small number of negative reviews point to isolated service or pricing expectations not being met, but positive themes dominate overall customer feedback.
Reputation
Reputation & Ratings
89%
response rate
How often you engage with customer feedback
4.8
average rating
Your overall rating as seen by potential customers
86%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Waves Hair Studio
Shared domain detected
Your current website sits on a shared or free hosting platform. This can limit SEO performance and customer trust. We recommend migrating to a dedicated, branded domain.
More about Waves Hair Studio
Waves Hair Studio is a hair salon located in Sumner, Christchurch. The salon operates in a seaside suburb and serves local clients seeking routine cuts, colour work and styling services.
The team specialises in full head foils, personalised colour mixing and blending, root touch-ups and shaping for textured and curly hair. Stylists focus on attention to detail in colour work and manage both precision trims and blow-dry styling.
Customers commonly describe attentive, friendly service and consistent results. Reviews highlight successful colour transformations, skill in blending greys and roots, and stylists who tame curls and deliver reliable haircuts. The salon maintains a steady record of positive feedback.
Waves Hair Studio is distinguished locally by its emphasis on careful colour blending and its experience with curly and textured hair. The salon presents as a neighbourhood option for clients wanting personalised colour work and dependable styling in Sumner.
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Health Score
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7.4
Market Rank
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#4
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62%
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