The Lounge Organic Hairdressing

The Lounge Organic Hairdressing

The Lounge Organic Hairdressing is a fully organic boutique salon located in Merivale/St Albans, Christchurch, set in a private garden with parking. Tracette offers one-on-one appointments using certified organic Natulique and Davroe products, specialises in cuts, organic colour and BKT Nanoplasty, and provides a calm, personalised client experience with refreshments available.

80 Derby Street, St Albans, Christchurch 8014, NZ

Performance snapshot

How does The Lounge Organic Hairdressing measure up?

9.4

Reputation Score

Reviews, ratings, response rate, and business listing completeness

9.5

Overall Score

Scored out of 10 across nine marketing areas

7

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

The Lounge Organic Hairdressing shows a very high digital marketing health score of 9.5, indicating strong overall performance. The top finding is the solid domain health and a claimed Google listing, which support a reliable online presence. Strengths include an open-for-business status and a linked website, while key growth remains in improving Google reviews and map search visibility.

Google Business Listing

The Lounge Organic Hairdressing has a very high overall Google Business Listing health score, indicating strong completeness and optimisation. Key strengths include a claimed listing, a visible phone number, a direct website link, and accurate open-for-business status. The main opportunity is expanding photo uploads to move out of the bottom quartile, while other core fields are already well populated.

Google Maps Ranks

The Lounge Organic Hairdressing shows a below-average overall health score for Google Maps search visibility, with room to improve both city-wide and borough-focused results. Top findings include a solid rank for several hairdressing keywords in St Albans and surrounding areas, indicating strong relevance for local queries. Opportunities lie in raising aggregate visibility and boosting the borough presence.

Citations & Social Media

The Lounge Organic Hairdressing shows very high health (9.5/10) for social presence and directory presence. Key strengths include outstanding Instagram and Facebook profiles and solid local listings on Neighbourly and Fresha. The strongest finding is the already established social profiles with high trust signals. A primary opportunity is expanding TikTok and LinkedIn presence to reach broader or professional audiences.

Open Hours vs Demand

The Lounge Organic Hairdressing's opening hours partly align with local demand: several weekday and Saturday late-morning to early-afternoon slots match high customer interest, but notable weekday lunchtime closures miss demand. Strong alignment appears on Wednesday 11am-1pm and Saturday 11am-1pm. Missed opportunities occur Monday 12pm and Tuesday 11am-2pm. No low-demand open hours were identified; consider adding short midweek lunchtime hours or targeted appointments on Tuesdays.

The Lounge Organic Hairdressing

The Lounge Organic Hairdressing shows an overall health of a 5-star average from 12 Google reviews, reflecting very high customer satisfaction. Reviews consistently praise Tracette's personalised one-on-one service, expertise in organic colour and cuts, and the calm, boutique salon environment. Standout themes are organic product use and attentive, skilled styling that leaves customers pleased with colour and results.

Reputation

Reputation & Ratings

100%

response rate

How often you engage with customer feedback

5.0

average rating

Your overall rating as seen by potential customers

76%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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