Newborn photography

Newborn photography

Precious Moments Photography is a newborn photography studio based in Lyttelton, Christchurch. It specialises in newborn sessions and casting-style shoots, with a calm, patient approach. Reviewers commonly note friendly, relaxed sessions, attention to detail, and competitive pricing, which shape the studio experience for new parents and their babies.

10 hawkhurst road lyttelton, Lyttelton, Christchurch 8082, NZ

Performance snapshot

How does Newborn photography measure up?

3.1

Reputation Score

Reviews, ratings, response rate, and business listing completeness

2.4

Overall Score

Scored out of 10 across nine marketing areas

3.4

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Newborn photography shows a low overall health score and steady early progress. The health is 2.4 out of 10, indicating significant room for improvement. The most important findings are strong basic Google presence (open status, full address, main image) and the need to improve engagement and SEO signals, particularly Google reviews response rate, star ratings growth, and on-page SEO.

Google Business Listing

Newborn photography's Google listing health is very low, with a 1.3/10 overall. The most important findings are that the listing is not claimed and has no website, phone, or logo, limiting credibility and customer contact. Strengths include a complete address and a main image, plus an open-for-business status.

Google Maps Ranks

Newborn photography's Maps performance shows an above average health score of 6.3 out of 10, indicating decent visibility with room to grow. Top opportunities include improving aggregate Maps exposure and strengthening borough presence, which aligns with the current strong rankings for local Lyttelton-based keywords.

Citations & Social Media

Newborn photography shows a very low health score, reflecting weak social presence and directory signals. The top opportunities focus on building active profiles on Instagram, Facebook, and TikTok, and strengthening Yellow Directory and TikTok directory presence to improve discoverability and trust.

Open Hours vs Demand

Precious Moments Photography's opening hours partly match local demand: several Monday midday hours align well with high search activity, but multiple weekday peaks-especially midweek lunchtimes and evenings-are missed. The studio also remains open during early-morning and late-night low-demand slots, which could be inefficient. Adjusting a few midweek hours toward popular windows would likely improve commercial returns.

Newborn photography

Overall health score 4.2/5 indicates generally positive sentiment toward Precious Moments Photography. Reviewers consistently praise calm, patient newborn sessions, friendly service, attention to detail and competitive pricing. Standout themes are comfort for nervous parents and strong photo quality. Notable negative feedback centres on hygiene concerns, inconsistent appointment scheduling and slow communication or delivery of photos, which lower overall perception.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

4.2

average rating

Your overall rating as seen by potential customers

47%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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